Is the Financial Services Industry Poised for Market Disruption?

SocialFish

evolve the existing systems and processes that aren’t in sync with the market expectation. This requires the banking industry to heed these market triggers and begin to determine how to implement a more customer-focused strategy.

Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. No more one design for the laptop and another for the phone.

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6 Ways to Stay Ahead of What the World Thinks

Convince & Convert

And instant messages–text messages, smart phones, social media. SMS/MMS. Depending on the influencer, she or he may be on the leading edge of what is happening in your market or industry. Research Your Market, in Realtime.

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Will India See a Rise in Digital PR?

Waxing UnLyrical

Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends. Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in.

Does QR stand for Quasi-Ridiculous? (an analysis)

Convince & Convert

And indeed, given the increasing ubiquity of smart phones ( 41% in the U.S. 89% of Americans 15 or older have a phone capable of this action , it would take a lot less of their time to participate, and they wouldn’t get a broken sign-up form.

How to Effectively Bottle Social Media and Product Integration

Convince & Convert

Designed from the ground up to converge social media (the newest of the new) and wine making (the oldest of the old) into one package, include() is an interesting example of crowd sourcing and modern marketing sensibilities. They also promote the website and SMS program on the bottle , which is wise. We spend a lot of time as social marketers thinking of ways to get customers to interact socially with products.