Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

Research 302

Research Report Social Media CPM 302

Hootsuite

OCTOBER 7, 2024

Wondering which of your social media tactics are working? Busy social marketers need effective social media analytics tools to focus their efforts. What are social media analytics tools? But what does all this mean for a real social media team? That’s the theory.

Analytics 118

Analytics Social Media Tools HootSuite 118

Oktopost

JANUARY 30, 2025

Social media content in B2B marketing is about starting conversations that guide, inform, and generate mutual value. If your social media channels are frustrating for users with disabilities, over 70% of them will simply click out. Many social media publishing tools offer the capability to add alt text for images.

B2B 130

B2B Social Media Engagement Hashtag 130

agora pulse

NOVEMBER 25, 2020

Think about your SEO writing. Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. You already know that SEO (search engine optimization) is important for your website. But what about social media? How Social Media Helps With SEO.

SEO 190

SEO Social Media Reddit Hashtag 190

Webbiquity SMM

OCTOBER 10, 2023

Roughly 93% of all Internet users are active on at least one social media platform, and the typical adult now spends nearly two-and-a-half hours per day on social media sites or apps. The Relevance of GIFs in Social Media Marketing GIFs have become versatile and highly effective tools for online visual communication.

Social Media 266

Social Media Marketing B2B ROI 266

Hootsuite

JULY 26, 2024

Social media competitor analysis tools should be a staple in every social manager’s toolbox. Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. Keep reading to get into the best competitor analysis tools for social media.

Analysis 114

Analysis Social Media Tools HootSuite 114

Sprout Social

MAY 19, 2025

Were back with the latest edition of our series, @Me Next Time, where we invite Team Sprout and some of our favorite social experts to share how they really feel about the latest trends and industry discourse. This time, were tackling a familiar frustration: social media job descriptions that try to do too much. Why not social?

Team 104

Team Social Media Survey Influencer 104

Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. So, whether you want to up your e-commerce social media game or ensure you’re getting the basics right, here are the tips and best practices you must follow in 2024 and onwards.

Social Media 265

Social Media Tips Marketing UGC 265

Buffer Social

FEBRUARY 18, 2025

Conferences have been on my mind a lot lately—specifically, the ones that bring together the brightest marketers and creators in the industry. After sharing the list with my Marketing team, one thought echoed across the board: "Our readers would probably love this, too."

Conference 108

Conference Social Media Marketing Price 108

Hootsuite

NOVEMBER 28, 2024

Megan Thee Stallion talking about her favorite app being Pinterest during ADWeek’s Social Media Week event. Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. What is Pinterest marketing? The strategy?

Marketing 119

Marketing HootSuite Affiliate marketing Price 119

Sprout Social

JANUARY 29, 2025

AI in content marketing is transforming how marketers like you have traditionally worked. A Sprout Social Pulse Survey from Q2 2023 reveals that 71% of social marketers have already integrated AI and automation tools into their workflows and 82% of them report positive outcomes. The reality is otherwise.

Content 132

Content Marketing How To Patterns 132

Sprout Social

JUNE 3, 2025

Its part of Calms approach to niche marketing. When brands understand the niche interests of their target audience, social media marketing becomes more authentic and impactful. What is a niche on social media? With this initial idea, consider questions like: Where are they most active on social media?

Social Media 91

Social Media How To Hashtag Authentication 91

The Realtime Report

FEBRUARY 17, 2021

What Is Off-Page SEO? If you want to take advantage of everything that digital and internet marketing have to offer, then you need to build a strong SEO campaign. Standing for search engine optimization, there are two broad categories of SEO. The other type of SEO is called off-page SEO.

SEO 219

SEO Engineering Hosting Travel 219

Buffer Social

MARCH 31, 2025

If you want to share scroll-stopping content on your social media profiles, you need eye-catching images that display well in the feed.  But figuring out image sizes for each social network is tricky, especially considering how many different image options each platform offers.

Social Media 129

Social Media LinkedIn YouTube Instagram 129

Buffer Social

JANUARY 7, 2025

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. The shift to AI-powered marketing has been dramatic. Paid plans start at $6/month/channel.

Tools 119

Tools Marketing Price Hubspot 119

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

Social Media Management 277

Social Media Management Skills Social Media Metrics 277

Buffer Social

DECEMBER 5, 2024

Where do you turn for meaningful stats on your social media marketing ? I'm grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media. What are social media analytics?   The best social media analytics tools for marketers 1.

Analytics 106

Analytics Social Media Tools Price 106

Social Media Strategies Summit

FEBRUARY 22, 2021

It’s practically impossible for a business to operate in today’s market without a social media presence. Despite this fact, many business owners and marketing teams are missing the experience or resources to internally manage their social media presence in a strategic way. Source: The CMO Survey.

Social Media Management 274

Social Media Management Social Media Price Consultant 274

Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. This psychological phenomenon has further expanded thanks to the growth of social media. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy.

comScore 339

comScore Marketing Case Study Review 339

Webbiquity SMM

DECEMBER 10, 2024

Today, video content dominates the marketing landscape. With online videos reaching 92% of audiences and 91% of businesses using video as a marketing tool in 2023, its impact is significant. However, while video leads the pack, other formats like blog posts, images, and audio still play a critical role in B2B marketing.

B2B 144

B2B Strategy Content Hubspot 144

Sprout Social

JANUARY 22, 2025

B2B brands cant afford to put off their LinkedIn content marketing strategy. Because there’s no better place on social media to position yourself as a leader in your industry. From networking and recruiting to building credibility and beyond, the value of LinkedIn marketing is clear. The list goes on.

Examples 132

Examples LinkedIn Strategy Content 132

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Social Media 243

Social Media Tips Metrics B2B 243

Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Social media listening is the same as this but on a massive scale. What Exactly is Social Media Listening (& Why Should I Care)? 3 Examples of Social Media Listening in Action.

Social Media 217

Social Media Strategy Marketing Sentiment 217

Sherrilynne Starkie

APRIL 17, 2020

It covers the importance of a custom URL, cover photo, linking and optimizing for SEO. It’s important to get social media foundations right to be successful in digital marketing communications. Subscribe now to get future tutorials covering social media basics.

LinkedIn 389

LinkedIn URL SEO Social Media 389

Hootsuite

OCTOBER 18, 2024

IMO*, to ELI5*, not all brands need Reddit marketing, CMV*. Reddit isn’t often first in marketers’ minds, but for the right type of business, it can really pay off. Reddit isn’t often first in marketers’ minds, but for the right type of business, it can really pay off. Is Reddit a good platform for marketing?

Reddit 98

Reddit Tips HootSuite Marketing 98

Ignite Social Media

FEBRUARY 5, 2025

Key Changes: Headlines are back as of November 2023, allowing marketers to include catchy titles in their ads. Marketers can create highly effective campaigns by aligning with Pinterests emphasis on discovery. Its a platform where creativity knows no bounds, and marketers must embrace humor, trends, and authenticity to thrive.

Platform 97

Platform Social Media LinkedIn Feed 97

Oktopost

FEBRUARY 18, 2025

Today’s content creators face a unique challenge: creating content that simultaneously performs well on traditional search engines, AI platforms, and social media networks. Search optimization has evolved into a complex ecosystem where success depends on visibility across multiple platforms.

SEO 62

SEO Social Media Content Hashtag 62

SocMed Sean

DECEMBER 1, 2018

If your or your organization is actively engaging in the social media space, you need to analyze your current budget allocation and either confirm or increase that commitment to social media in your budget planning activities. 2) Listening and Engagement Tools like Hootsuite, Curata, Sprout Social, Brandwatch.

Blogger 266

Blogger Company Social Media Curata 266

Oktopost

NOVEMBER 27, 2024

Introduction The B2B marketing landscape is challenging and is being pushed even more by emerging technologies, changing buyer behaviors, and the increasing importance of building long-term relationships. Share what works and what doesn’t in your marketing efforts. Be generous about what you learn, and don’t hold back.

B2B 77

B2B Strategy Case Study Marketing 77

Social Media Strategies Summit

NOVEMBER 18, 2020

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. Image via Sprout Social.

ROI 246

ROI Social Media UGC Discount 246

Keyhole.co

NOVEMBER 25, 2024

If we ask you to pick one of the best SEO tools, then we bet that Ahrefs and Semrush would bag spots in top 3 preferences right away. While Ahrefs dominates as much as 30% of the total seo-sem market, Semrush also makes up for 10% of the industry. From keyword hacks to marketing insights, it’s all there to level up your skills.

Social Media 59

Social Media Meme SEO Education 59

Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It.

Social Media 265

Social Media Content Curation UGC 265

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. So, let’s do this!

Social Media 246

Social Media Video Company Content 246

Hootsuite

MARCH 31, 2025

80% of social marketers are already using AI in their jobs, so don’t fall behind. The use of artificial intelligence ( AI ) in social media can be controversial. Some marketers embrace it as a tool that enhances productivity, freeing up time for more strategic and creative thinking. dynamic Meta campaigns).

Social Media 100

Social Media HootSuite Content Policies 100

Buffer Social

FEBRUARY 6, 2025

The social media site isn’t limited to younger users anymore. Describe your business in your TikTok bio : A social media bio is your most precious real estate. Use the same logo and username across social media platforms to improve your brand recall. TikTok SEO 3. The latest U.S.

SEO 112

SEO Trends Organization Discount 112

Oktopost

MARCH 30, 2025

B2B marketing regularly leverages digital content, websites, and social media. Businesses must engage their audience through multiple channels, leveraging social media content and content marketing to maximize impact. What is B2B social media content?

B2B 62

B2B Engagement Social Media Content 62