The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) Here we go… Content Marketing Trends. Content marketing itself first started emerging a hot trend five years, at the end of 2012.

4 ways to advance your agency with your social media strategy

Sprout Social

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . If you work for a social-first agency, you’ll know better than most the importance of a strong presence on social media. Tag your client in each of your social posts.

RFP 66

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Yet with social media, there’s a perception that it’s easy to score freebies. Social media has introduced incentives to the online space, encouraging others to connect with your business. I’ve spent seventeen years in the social space.

Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

This is Episode 14 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jason Falls , the founder and principal of Social Media Explorer. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription.

Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Network. Network Monitoring. Relationship Building/Networking. Marketing IT. Social Responsibility. anyone within their network who can help them solve a problem. It is their older peers that I have to repeat that lesson too (no printing the actual network diagram, complete with FW locations and IP addresses on marketing brochures; no giving away product roadmaps at Trade Shows.). Managing the RFP Process. networking.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media’s Internal Impact – An Interview with Phil Simon May 4th, 2010 |Written By: Jay Baer | View Comments Tweet How does social media impact your internal organization?

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Inevitably, when corporate America seeks a PR agency to support their communications effort, the Request for Proposals (RFP) asks for critical capabilities that can help a company sift through the myriad of options available and narrow them down to the few that make sense for their specific needs. Companies should go into the RFP process looking for a partner, not an order-taker. Ive founded 5 companies, and spent 15 years running digital marketing agencies.