article thumbnail

10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265
article thumbnail

Revisiting the Web 2.0 Dictionary - Part I

The Marketing Blog

29 am Revisiting the Web 2.0 Dictionary – Part I Jump to Comments ‘Web 2.0′ ′ and related concepts have been the most heard, most searched and most talked about terms on the web & otherwise. Since the time I first heard about ‘Web 2.0′, dictionary then.

Web 2.0 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Personal Learning for Learning Professionals - Using Web 2.0 Tools to Make Reading & Research More Effective

Buzz Marketing for Technology

eLearning 2.0. Enterprise 2.0. Personal Learning for Learning Professionals - Using Web 2.0 Tools to Make Reading & Research More Effective : eLearning Technology. This first post looks at how we can take advantage of some of the relatively recent Web 2.0 Using Web 2.0 Using Web 2.0

Web 2.0 122
article thumbnail

News: Our Facebook Research Featured in Hindustan Times

The Marketing Blog

Hindustan Times has published a story today which features our recent research on Facebook fan pages in India. The newspaper cites our research in the article titled, “Traffic cops get Facebook facelift”. Filed under: Iffort , Itemperance , Web 2.0 Tagged: Facebook , Iffort , India , Itemperance , research.

Research 138
article thumbnail

BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

Richard Smith: Get with Web 2.0 The essence of Web 2.0 Most websites are firmly Web 1.0â??a Bmj.com has its Web 2.0 but the only way to really understand Web 2.0, As an evangelist for Web 2.0 because the appearance of Web 2.0 We also begin to see how Web 2.0

Web 2.0 188
article thumbnail

Entrepreneurial resources

The Marketing Blog

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. The scope of my blog-posts span across the Enterprise 2.0 The scope of my blog-posts span across the Enterprise 2.0

Resources 138
article thumbnail

Indian Companies on Twitter – A Usage Study

The Marketing Blog

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180