Laurel Papworth

FEBRUARY 19, 2013

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Does Facebook do Sentiment Analysis? Well actually, we can.

Research 107

Research Nielsen Sentiment Facebook 107

Harp Interactive

AUGUST 3, 2010

This blogpost is meant as a guide for HR and business owners/managers to help them hire social media contractors that will deliver real results and not just rack up billable hours. Even before the interview you must conduct detailed background research and check the company/consultant’s profiles on popular social media platforms.

Questions 313

Questions Company Social Media Real Estate 313

Dave Fleet

SEPTEMBER 29, 2010

As Chris Brogan put in a well-timed post on social media metrics today, “The social media metric that I think does matter and that is difficult to fully qualify is sentiment : the positive or negative mentions of a brand, product, service, whatever.&# Influencers.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Save time, as all your social media analytics are available to you in one platform. Great social listening functionality. Glean.info.

Tools 98

Tools Social Media Sentiment Price 98

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. Keyword Research. Finding sentiment, intent and other actionable insights. The insights you discover can be useful to the SEO, SEM, social media and marketing teams. Set goals based on your research findings. As with any other strategy, it pays to “know before you go.”

Klout 40

Klout Social Graph Influencer Training 40