article thumbnail

Hiring a Social Media or Digital Marketing Agency? Answer These 10 Questions First

Pam Moore

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. Many business leaders struggle with budget allocation for social media and digital marketing.

article thumbnail

28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

Content 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How is B2B Online Marketing Different?

Small Business Mavericks

Whoever your audience is, whether you are targeting businesses or consumers, the first rule of marketing is to go where your clientele hangs out. So if you are targeting other businesses with your online marketing, then read what they’re reading and hang out in the same places they are hanging out at.

B2B 70
article thumbnail

Time To Evolve How We Target Social Media?

Dave Fleet

As social networks become more and more prevalent, we’re at the point now that almost every client brief appears to point, on its surface, to one of a few key networks. We need to reach our target market in the place they inhabit. What are the norms within the different social networks?

article thumbnail

Why audience Insights can save your agency both time and money

Audiense

On top of that, if you add working simultaneously on several campaigns, answering emails and calls from different clients and generating proposals to gain new clients … How much time do you really have left to manually analyze excel sheets full of yet more data? We should stop thinking of social networks as only a channel.

article thumbnail

Interactive posts for social media: how to approach and engage your audience

Visually SM

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. This type of content is easily applied to any social network, strategy, or brand profile. Segment content for each social media. Viral content.

article thumbnail

What Every Marketing Department Needs to Know About Google+

Convince & Convert

We can see this with Google Now for mobile, but desktop is still able to know whether we are about to propose to a loved one, whether we are looking to holiday overseas, or apply for an MBA. Hangouts are a marketers dream – directly reaching and communicating with your audience, engaging, connecting.

Google 167