Proactive Report

NOVEMBER 27, 2013

Every so often we hear that press releases are dead. Just recently the Google updates about treating press releases as advertisements had PR folk jittery once again. However, there is ample evidence to show that the digital age has given press releases a new lease on life. more release views and 36.1%

Press Release 73

Press Release Engagement Analytics SEO 73

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Watch and judge for yourself.

Press Release 102

Press Release Video Yahoo Microsoft 102

Writtent Blog

DECEMBER 6, 2023

To compete on the same level but with a smaller budget, you have to market smarter. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. 60+ Creative Marketing Ideas For Small Businesses.Then, if you’re really feeling stumped for ideas, consider these 1.

Small Business 98

Small Business Marketing Directory Forums 98

Webbiquity SMM

DECEMBER 28, 2010

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. But a well-written and optimized press release can generate dozens or even hundreds of links from quality news sites and blogs overnight.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Adam Sherk

MAY 26, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Where Do You Want Your Social Media Press Releases to Live? Some may consider this issue a worthwhile trade-off, if they feel they will gain greater overall exposure through a third-party site than they would by hosting their releases on their own site.

Press Release 102

Press Release Social Media Syndication Hosting 102

Small Business Mavericks

FEBRUARY 29, 2012

Online marketing and SEO are really trying to achieve the same results – they just go about it differently. Some will argue that SEO is part of an online marketing strategy whilst others will argue the opposite, online marketing is part of an SEO strategy. SEO is still important.

SEO 105

SEO Press Release Marketing Small Business 105

Small Business Mavericks

FEBRUARY 3, 2011

» Are You Overusing Jargon In Your Press Releases? One of the biggest mistakes online marketers make is the overuse of jargon, or phrases that don’t mean anything to journalists. Do you include these types of phrases in your press releases and other public relations documents, either online or off line?

Press Release 79

Press Release Case Study Small Business Adwords 79

Laurel Papworth

JULY 1, 2015

Writing a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks is a totally different beast. What are the Main Features of a Social Media Press Release? Let’s tame it.

Press Release 40

Press Release Social Media WordPress How To 40

Webbiquity SMM

MARCH 13, 2019

Nonetheless, as I was identifying their needs; talking about where they are now; and what they’re goals and challenges are, one of the partners was skeptical about search engine optimization (SEO). Can you come up with a better Inbound Marketing Haiku ?). Register for a webinar , a seminar, or a newsletter. Inbound Leads.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

Writtent Blog

MARCH 3, 2016

Wondering how to write a press release? Great press releases are not that hard to write. These basic guidelines will help you to write and distribute effective press releases that will get your readers’ attention and – best of all – get them to share the news on social media. Press releases are: Short.

Press Release 40

Press Release Examples How To Sample 40

Writtent Blog

NOVEMBER 12, 2013

SEO as we know it is actually gone forever. Prior to September 23rd, marketers could draw rich insights from data on the keywords that were driving visitors to their sites from Google. There’s currently no way to achieve guaranteed SEO results by achieving a coveted spot among these in-depth articles. Pointless Press Releases.

SEO 95

SEO Content Marketing Press Release 95

Bill Hartzer

JULY 31, 2013

I think the title of this post, “be careful when choosing an SEO” (search engine optimization) professional really says it all. The problem is that we’re now seeing an influx of “SEO snake oil salesmen” sending emails like this, offering their “services”: From: Allison allison.janney0@gmail.com.

SEO 146

SEO Press Release Google Social Bookmarking 146

Keyhole.co

MARCH 6, 2024

I guess we can all agree that marketing goes far beyond the numbers. Marketing is about feelings, opinions, and emotions (in the end, 95% of all purchases are emotional; it’s no secret). But you also need to be able to turn all that into meaningful information that you can use to power up your marketing strategy.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Bill Hartzer

JANUARY 15, 2014

At the NamesCon conference here in Las Vegas, Nevada, Jason Hennessey from Everspark Interactive and Ruth Burr from Moz.com talk about SEO, search, and the new gTLDs. What will SEO look like in 3 years from now? Not only do you need links, you can get SEO value from your company or name being mentioned in the press.

SEO 130

SEO Press Release URL Compete 130

Webbiquity SMM

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Optimize company news for SEO benefit? Social Media Press Releases and Blogger Outreach.

Press Release 194

Press Release Tools Tips Vocus 194

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Both rightly deserve credit for increasing awareness industry-wide.

SEO 166

SEO Vocus Social Media Press Release 166

Adam Sherk

JUNE 1, 2011

Twice in the past year I’ve covered the most overused PR buzzwords and marketing speak and press release buzzword abuse. It is fun to point out the biggest offenders but even well-intentioned marketing communicators can find it difficult to avoid them. PRFilter Shows Press Release Buzzword Abuse Still Prevalent.

Press Release 190

Press Release Marketing Sports SEO 190

The Realtime Report

APRIL 28, 2020

What Are the Advantages of a Marketing Strategy? That aspect is done through marketing. While this is a rudimentary look at something every entrepreneur already knows, sometimes it is important to reiterate the significance of marketing. Find and understand the target market. Know what marketing tools are available.

Strategy 125

Strategy Marketing Reputation Press Release 125

Proactive Report

AUGUST 8, 2009

Paul Gillin makes an excellent case for the value of the press release: Yahoo changed the rules of marketing more than a decade ago when it elected to define press releases as news. Company searches in Google turn up press releases from the wire services – see this search for Reed’s Inc.

Press Release 40

Press Release Yahoo Syndication News 40

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Adam Sherk

DECEMBER 21, 2011

PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Editorial SEO Tactics for the Newsroom. Press Release Optimization Checklist and Tips. Related posts: My Top Posts of 2010 on SEO, PR and Social Media for News and Sports. My Top 10 Posts of 2009 on News Media, SEO and Social Media.

SEO 119

SEO Publishing Press Release Social Media 119

Proactive Report

AUGUST 8, 2009

Paul Gillin makes an excellent case for the value of the press release: Yahoo changed the rules of marketing more than a decade ago when it elected to define press releases as news. Company searches in Google turn up press releases from the wire services – see this search for Reed’s Inc.

Press Release 40

Press Release Yahoo Syndication News 40

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 91

Analysis Report Examples Tools 91

Writtent Blog

MAY 16, 2013

SEO copywriting might seem boring and uncreative at first, and it can at times be very repetitive. But balancing search engine optimization with content marketing does not limit creativity. It’s up to the SEO copywriter to follow thought leaders and keep up with best practices and trends. Follow SEO experts and thought leaders.

SEO 98

SEO Press Release Engineering Hubspot 98

Small Business Mavericks

APRIL 22, 2011

There are other benefits to blogging, but these are three of the biggest SEO benefits. 3 Ways A Blog Helps You SEO-Wise | Small Business Mavericks [link] Log in to Reply Leave a Reply Click here to cancel reply. 3 Ways A Blog Helps You SEO-Wise | Small Business Mavericks [link] Log in to Reply Leave a Reply Click here to cancel reply.

Small Business 168

Small Business SEO Case Study Press Release 168

Harp Interactive

NOVEMBER 2, 2010

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. They topped it all with a series of electronic press releases. 9 TIPS FOR INTEGRATING SOCIAL & SEO TO DOMINATE GOOGLE.

Press Release 219

Press Release Communities Badge Real Estate 219

Proactive Report

MAY 8, 2014

Content Marketing Online PR content google online news online PR press releases SEO' The news display rules are not being used on the description content. For more tips on how to write news content for the digital age, read SMART News.

SEO 71

SEO Press Release Tips Mobile 71

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. SEO: Strategy. SEO: Information. Pay-Per-Click (PPC) Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Bill Hartzer

FEBRUARY 10, 2015

Most of those SEO techniques are now listed in Google’s Webmaster Guidelines as being unacceptable. I’m still amazed that so-called SEO firms are sending out UCE Spam (unsolicited commercial email) spam advertising their SEO services for higher search engine rankings. Still others have nothing to do with SEO.

SEO 60

SEO Press Release Directory Engineering 60

Writtent Blog

MAY 26, 2014

SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. Are you taking full advantage of these marketing practices? Now look at some SEO statistics to get the full picture. Have you heard the term?

SEO 97

SEO Hubspot Press Release Engineering 97

Waxing UnLyrical

JULY 3, 2013

But this is the approach I see in the early days of a lot of start-up marketing. Unfortunately, most of these ideas fail because they fail to successfully hit their mark in the open market. And the reason they fail to hit their mark in the open market is that they fail to differentiate themselves from the competition.

Marketing 250

Marketing Wikimedia Startup Public Domain 250

Webbiquity SMM

MARCH 12, 2012

How can you make a press release more friendly to blogs, Twitter and search engines? How to Turn a Blog Post into a Press Release by ProBlogger. What brand marketers can learn from PR by iMedia Connection. Six Tips For Making Your Press Release Twitter Friendly by Mediabistro.

Vocus 188

Vocus Press Release Tips Blogger 188

Adam Sherk

DECEMBER 20, 2010

Another year has passed and that means it is time for marketing blogs to do their obligatory top posts of the year roundups. Here are my 10 top posts of the year by pageviews: The Most Overused Buzzwords and Marketing Speak in Press Releases. Related posts: My Top 10 Posts of 2009 on News Media, SEO and Social Media.

Sports 126

Sports News SEO Press Release 126

Buzz Marketing for Technology

NOVEMBER 21, 2012

Business and consumer brands have traditionally approached marketing from two totally different vantage points. While there are always going to be distinct differences between b2b and b2c marketing practices, B2B websites must make some B2C-inspired adjustments to keep up with savvy consumers. 2) Start testing, seriously.

B2B 252

B2B Marketing Case Study Buy 252

Harp Interactive

DECEMBER 1, 2009

Online Reputation Management or counter-SEO is a specialized area that requires professional skills and tools. Below is a list of SEO and social media marketing techniques that you can use to ensure that the first page of Google search results for your brand related keywords does not include negative websites.

Reputation 249

Reputation Directory Press Release Real Estate 249

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Social Media Marketing

SEPTEMBER 28, 2017

Well, in the era where every business is making the most of all the online marketing tools, it is important that you too invest in them. Talking about Internet Marketing, it is a powerful tool that can upsurge the standards, of your company and also boost your sales. Thus, these were just a few useful tips.

Press Release 69

Press Release Marketing Newsletter Engineering 69