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What is User-Generated Content? And Why is it Important?

Hootsuite

60% of marketers agree that authenticity and quality are equally important elements of successful content. times more likely to view user-generated content as authentic compared to content created by brands, the time to invest in an authenticity-driven social marketing strategy is now. More cost-effective than influencer marketing.

UGC 145
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Why Do People Still Use Pinterest in 2022 and Should You?

SocMed Sean

Once upon a time, women shared recipes with index cards that came out of little wooden boxes, young girls and women created collages and vision boards to visualize their future goals and dreams, and we all got our fashion and travel advice and ideas from magazines. The question now, in 2022, is: “is that strategy still effective?”.

Fashion 130
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7 Content Marketing Poop Scoops

Convince & Convert

I believe the most common content marketing question I field is: Barry, how do I make exciting content about (insert dull product category here)? On one hand, it’s a good question in that the marketer asking it knows dull content is deadly. If you enjoy creative content marketing, you’re in for some great s**t.

Content 144
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Powerful Storytelling Secrets from National Geographic Travel – Lindsay Smith [SSM028]

Buffer Social

With more than 25,000,000 adoring fans across social media, National Geographic Travel is a poster child for the power of storytelling in marketing. This is the approach that National Geographic Travel takes to every one of their stories. Nat Geo Travel on Instagram. Nat Geo Travel on Facebook. Google Play.

Travel 40
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Understanding the Instagram Algorithm: 7 Key Factors and Why the Algorithm is Great for Marketers

Buffer Social

We’ll go through the factors that could influence the ranking of your content on your followers’ feed and explain why the Instagram algorithm is actually great for marketers. travel, food, fashion, sports, etc.) How active the image poster has been today – how many comments and likes have they made? Let’s go.

Instagram 111
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How to Legally Repost User-Generated Content on Instagram

Later

Every Instagram post with your product, handle, or branded hashtag created by one of your customers (or potential customers) is valuable free marketing your business — especially when you re-share it on your own Instagram profile. . So it's only natural that we’re hosting an Instagram Marketing conference!?? ??

UGC 90
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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Use old ephemera — think posters, ticket stubs or other fun items — to highlight a unique milestone from your brand’s history. Have a plan Some clever copywriting can make TBT an integral part of your marketing plan. These kinds of benchmarks will help highlight just how far you’ve come as a brand.

Brands 145