An Overview of Bulletin Board Focus Groups

Idaconcpts

Here is an overview of bulletin board focus groups and their advantages and disadvantages. Several companies, such as Kantar Media Audiences , provide this type or similar type of market research. Business & Marketing

Overview of Twitter Ads [Prices, Screenshots, Terms]

Idaconcpts

Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. Here is an overview of Twitter Ads for small business owners. Overview of Twitter Ads.

An Overview of the Digital Nomad Lifestyle

Koka Sexton

They are digital marketers, sales professionals, designers, entrepreneurs and SEO experts. The post An Overview of the Digital Nomad Lifestyle appeared first on Koka Sexton Have you thought about making a career change?

Executive Overview of Social Media for the C's

Bare Feet Studios

I love doing this type of session – one and half hours of touring the social web and discussing the implications for marketing, customer service, new lines of business, technology, and of course the ever-present legal and HR concerns.

Marketing Funnels and Customer Journey Maps: Two Buzz Terms You Need to Know [Infographic]

Social Media Today

Marketing funnels and customer journey maps are hot topics - here's an overview to help you understand the two

Brands Using Video Marketing [Infographic]

Social Media Today

Here's an overview of some of the latest video trends, including platform-by-platform stats on video usage

A How-to Guide for Influencer Marketing on Instagram [Infographic]

Social Media Today

Influencer marketing is big on Instagram - here's a basic overview of the fundamentals of an Instagram influencer program

Benefits of Putting Cost in Social Media [infographic]

Mindjumpers

Tweet Some time ago, we had a guest post on our blog stating how social media is not a cheaper alternative , even though many marketers think it doesn’t cost much.

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Dark Arts of Content Marketing.

Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

This isn’t another overview post about how to search engine optimize a news release. Erica Holt has more than eight years’ experience developing digital marketing strategies for non-profit and public sector clients.

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9 Mobile Marketing Trends You Need To Know For 2018 [Infographic]

Social Media Today

Here's an overview of some of the key trends to be aware of The use of mobile devices continues to expand, changing habitual behaviors and discovery processes.

Explaining Social Media Marketing To My Mom

Firebelly

If it wasn’t hard enough explaining social media in general to my mom, having to explain my job in social media marketing was an even bigger banana to peel. And then I came at her with the mother of all break-downs: Social Media Marketing 101.

Use an editorial calendar for content marketing

Sherrilynne Starkie

If you are into content marketing make 2014 the year you start an editorial calendar and keep it going all year long. This is an essential tool in producing quality, effective content that consistently supports marketing and business objectives.

8 Google Analytics Tricks For Marketers

The Realtime Report

8 Google Analytics Tricks For Marketers. It’s good to set up filters to prevent spammers from visiting your website (subsequently throwing off your marketing data). The filter verification feature of GA can help marketers test various filters before applying them.

How to Use Facebook to Market Your Business

Buffer Social

Whether you’re running a brick and mortar store, an ecommerce site, an agency, or a software company, you can use Facebook for marketing your business. More Facebook marketing resources. Pro-tips: Facebook has several little-known features you can use to market your business.

Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. This was unheard of just a few years back as YouTube had massive market share of online videos, but 2015 looks to be the year that Facebook changes that.

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Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. 3 Ways Small Businesses Can Use Video Marketing from Mashable.

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Double up Your ROI with the Help of Instagram and Snapchat [Infographic]

Social Media Today

Both Snapchat and Instagram have grown to become key marketing considerations. This infographic provides an overview of how marketers can utilize both

8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. For a good overview of the basic ranking factors see the checklists that Stephanie Beadell put together for the App Store and Google Play.

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How To Use Facebook For Marketing

Mindjumpers

Tweet Facebook has published a Best Practice Guide for how to use their platform for marketing. The guide provides a great overview of the marketing potential in having a presence on Facebook as well as suggestions for some strategic steps to go through when building a presence.

3 Rules for Better Video Marketing

Convince & Convert

Those are some staggering numbers, and most marketers are starting to appreciate that numbers like these translate to huge opportunity when shifted into a business context. Video Marketing Maturity Means Getting More Strategic. Image via BigStockPhoto.com.

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How Facebook Marketing is Changing (And How to Be Prepared)

Buffer Social

For more information on how these API changes relate to the Buffer product, you read this full overview with all the details in the Buffer FAQ. But what does this mean for marketing on Facebook? Marketers need to start thinking about how they can make their content worth seeking out.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

GOOGLE PLUS: IT’S EARLY BUT INTERESTING.

Myrland Marketing

Social Media Uncategorized Facebook Google Plus Google+ How-To Legal Marketing Consulting Marketing Overview Professional Services Consulting Skype TwitterFollow @NancyMyrland Those who know me won’t be surprised that I’ve been poking around in Google+ since it launched last week. It has many layers, but I thought I’d share a few early observations with you. Google+ is an interesting site to be sure.

Social Media Marketing: A Jungle Too Deep Or A Sea of Opportunities? [Infographic]

Mindjumpers

On Friday, businessinsider.com presented the Buddy Media infographic of the social media marketing landscape as of today. So, use the infographic as an overview of the different opportunities available today in order to pick a selection perfect for your brand and target group. Tweet.

10 Simple and Reliable Digital Marketing Metrics

Convince & Convert

Although all projects are different, here are some great, mainstream metrics that I measure as a rule of thumb: 1-5: Digital Marketing Staples. Digital Marketing Staples. Go to Overview. How to View: Go to Conversions > Goals > Overview.

The State of the Internet Marketing World [Statistics]

Mindjumpers

Tweet HubSpot , the Internet marketing blog, has created an interesting overview of the state of the internet marketing world presenting several different statistics useful for brands to take into account when having a social presence.

New Research: Content Marketing vs Native Advertising

Small Business Mavericks

The Reach, Engagement, and ROI of Content Marketing vs Native Advertising is the subject of new research just given to us on Moz. Kelsey Libert gives us a nice overview of the results and there is much to consider. Researchers took a data-driven approach, comparing the efficacy of native advertising to content marketing. A lot of data was gathered from over 30 different content marketing agencies and cost data from about 600 digital publishers.

Five questions your marketing team should be asking about location-based technology

Visually SM

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees.

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How to Give Your Content Marketing Strategy a Complete Makeover

Convince & Convert

Now that just about everybody and their brother has finally caught on to the content marketing trend, it’s about time you began doing something that sets your content apart from the others. Initiate weekly overview and brainstorming sessions to get everyone thinking together.

10 Outreach Tools Every Marketer Needs

Kikolani

The front and center of outreach marketing is the process of creating meaningful connections with other people, instead of just trying to make a sale. These are the tools that any versatile marketer’s arsenal should contain.

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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. Andy Havard is a Marketing Executive at Skeleton Productions, a UK based Internet video production company. [

The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

Buffer Social

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Online Marketing Tools

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How to Become a T-Shaped Marketer: What Marketing Career Growth Looks Like at Buffer

Buffer Social

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose.

How “Reinventing the concept of Influencers to your marketing strategy” webinar played out

Audiense

On Wednesday, alongside Pulsar , we hosted our webinar “Reinventing the concept of Influencers to your marketing strategy” and we had a fantastic time. Carlos Serra said, “Don’t think about influencers as a tool to go after the market you want but as a market in themselves”.

Facebook Releases Free Training Resources for Marketers

Jon Loomer

Late last year, I started hearing rumblings that Facebook was working on a series of free training resources for marketers. Here’s an overview of much of what was recently rolled out, in order of usefulness. Data Driven Marketing [Curriculum].

7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content

Buffer Social

In speaking with thousands of marketers and businesses over the past several years, we’ve learned that marketing has an incredible potential to impact people’s lives. We as marketers are benefiting society at large ! 7 invaluable marketing skills for teams.

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8 Successful Content Marketing Strategies

Writtent Blog

Are you sick and tired of feeling like your content marketing strategy is a whole bunch of guesswork? Even the most data-driven marketers can find themselves grappling with what to integrate next. Can your business thrive and grow using purely inbound marketing tactics?

Best Practices of Cross-Platform Social Media Marketing [presentation]

Mindjumpers

I really like the site and this time, I found a presentation by MatrixMediaFX dealing with the subject of cross-platform social media marketing including some great tips on how to navigate in social media.

The 3 Ways to Succeed at Content Marketing When Everybody in the World is Doing Content Marketing

Convince & Convert

Marketers always kill the golden goose, and content marketing is next on the chopping block. Companies are creating more and more and more and more content for three reasons: The way they used to market doesn’t work as well as it used to work, and they are grasping at alternatives.

5 Things To Completely Revamp And Improve Your Digital Marketing

Kikolani

However, you have to keep changing and improving your digital marketing strategies because this will only be for your good. You don’t want to keep sticking to the old marketing strategies because with time they would become stale like old food. Improve Your Email Marketing.

45 Marketing Tools to Consider for 2017

Razor Social

What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation.

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Four tools to revamp your marketing efficiency on Twitter

SocialFish

Twitter is possibly the most powerful marketing platform out there, specifically for brands targeting global audiences. If you’re a social media marketer on Twitter, you definitely appreciate the value of content curation and sharing. A complete toolkit for Twitter marketers.

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