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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. Here’s how to use YouTube analytics on desktop and mobile. How to see analytics on YouTube.

Metrics 145
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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Hosted and Mobile-Specific Article Formats. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project.

SEO 100
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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Searching Twitter on mobile. Twitter advanced search is an excellent tool to do market research.

Twitter 115
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How to use YouTube Analytics to optimize your video performance

Sprout Social

In short, YouTube Analytics can provide a detailed roadmap to guide your video marketing strategy. The Overview Report. Easy to understand at a glance, the Overview Report tells whether or not your numbers are up. These sources include the YouTube homepage, the platform’s embedded player and the mobile YouTube app.

Analytics 139
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25 Google Analytics Admin Settings Explained

Razor Social

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. In this article I am going to walk you through the most important GA admin settings, I’ll explain what they are and how and when you should use them to get the most return on your marketing efforts.

Analytics 110
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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. You’re also able to access your data via Digimind’s mobile app.

Tools 52
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How to Measure Your Social Media Performance

Rebekah Radice

Moz offers a simple equation to identify share of voice: Brand advertising ($ or #) / Total market advertising ($ or #) = Share of voice. This will give you a solid overview of what your (their) audience is eager to consume and already actively engaging with. List one thing you love to do every day (how you help your target market).