Likeable
OCTOBER 14, 2020
Given how politically timid most brands are, to simply make the mild statement “Black Lives Matter” was cause for celebration for many marketers. At the time of this writing, brand marketers are continually crediting each other in part on the basis of how well they’ve responded. By July, it had become another source of division.
Josh S Peters
DECEMBER 15, 2010
As someone that previously worked at an internet marketing company, I was always amused when a client would become obsessed with their Facebook or Myspace profile (yes, this was a few years back) and ask us to dedicate an unreasonable amount of resources to managing it. Plastic surgeons get it. image by Andres Rueda. Tweet This Post.
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Josh S Peters
DECEMBER 15, 2010
As someone that previously worked at an internet marketing company, I was always amused when a client would become obsessed with their Facebook or Myspace profile (yes, this was a few years back) and ask us to dedicate an unreasonable amount of resources to managing it. Plastic surgeons get it. image by Andres Rueda. Tweet This Post.
Oktopost
JUNE 4, 2020
Social media policy found its origins in the early 2000s as a “blog policy”, little more than a warning of what employees could and couldn’t post on message boards and blogs. But the tone, and message has stayed the same – At work, just don’t. Having the collaboration of HR, legal and marketing is not enough.
Convince & Convert
JANUARY 24, 2014
Lauren Salazar , Director of Social Media for Weight Watchers , joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology. via Weight Watchers. Holy Social!
Webbiquity SMM
OCTOBER 13, 2010
Your PR team was aware of most of these as it often had a hand in generating those placements. Andy Beal and his team have built a nice tool that’s garnered favorable reviews from TechCrunch and other prominent tech sites. Until fairly recently, keeping track of your organization’s online presence was relatively easy.
Keyhole.co
NOVEMBER 6, 2022
Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. And this is where social media monitoring tools come into place.
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