Direct Marketing Observations
JANUARY 19, 2010
Wading through all this fluff to get to someone who can meet your specific needs is difficult at best. One of the most proven methods of sourcing external suppliers is through a Request For Proposal process or RFP. There is a widely accepted order by which to initiate and execute a typical RFP. Where to Start?
Hootsuite
AUGUST 11, 2020
A great social media proposal is a key tool for any social media marketer. Maybe you’re responding to an RFP (request for proposal). Either way, a social media marketing proposal is the document that takes a new customer from prospect to client. What is a social media marketing proposal? If not, tweak accordingly.
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Hootsuite
MARCH 10, 2021
Write a sub-par request for proposals, and the proposals you receive from digital marketing agencies will only be so strong. Learn what information you should include in a social media RFP to attract the best companies and proposals for your business. What is a social media RFP? RFP stands for “request for proposal.”.
Twist Image
APRIL 18, 2012
While I have been pitching new business in the marketing and communications space for nearly two decades, it's always surprisingly when you win the business and when you lose the business. With that, the marketing industry has changed as the corporate world has evolved. Is it a presentation, a document, a meet and greet, etc.?
Sprout Social
MAY 11, 2022
So, you’ve been tasked with creating a social media RFP. Keep reading for a breakdown on what makes a great RFP. What is a social media RFP? A social media request for proposal (RFP) is a formal questionnaire used to gather proposals for service or software needs. Why should you use a social media RFP?
Twist Image
APRIL 26, 2011
The process of hiring a Marketing agency feels old. Yes, there are some exceptions, but we live in a world where a Chief Marketing Officer's lifespan is under two years long and it's not a much better track record for the average agency either. It's important to remember that a marketing agency is a service-based industry.
Sprout Social
JULY 20, 2022
If your marketing tech stack is a puzzle, then picture your enterprise social media tool as the final piece that pulls it all together. For example, your customer service team may have different priorities than those operating on the marketing side. Schedule a kickoff meeting with all your stakeholders to decide on top priorities.
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