SocMed Sean

BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it.

Is Your Social Media Strategy Truly Agile?

SocMed Sean

Information Technology, Sales, Research, and even Marketing organizations are adopting terms like “agile”, “scrum”, “sprint” and “stand-ups” into their business vernacular.

Trending Sources

10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Just ask anyone in the pharmaceutical industry how they could possibly engage in drug marketing on Twitter. 7) What is your perception of social media marketing and how will it help my in my business goals?

Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter

SocMed Sean

In addition, by allowing their employees to position themselves as thought leaders and expand their sphere of influence, they could enhance their organizations position in the market, have happier employees, and maybe…even open up some new markets that might not existed without Social Media.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

10 Surefire Ways To Avoid Looking Like A Twitter NooB

SocMed Sean

Twitter is not about marketing, it’s about building relationships. So, you’re ready to Tweet, right?

The Secret Formula To Social Media Success (shhh…don’t tell)

SocMed Sean

Ma = Marketing – DON’T look at social channels like Twitter, Facebook, and YouTube as sales channels. There is no doubt that 2012 is going to be THE year of social media.

SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

SocMed Sean

Potential prospect is entered into as a prospec Company users Buddy Media dashboard to deliver helpful/useful content (not marketing materials) to the prospective customer via Twitter, Facebook, YouTube or a host of other channels. No…I haven’t gone off the radar.

The Ironic Beauty Of Google Indexing Tweets And Why Content Marketers Should Pay Attention

SocMed Sean

So, if we can’t over-optimize with keywords, what’s a content marketer to do to get their article more broadly indexed in Google without stuffing a bunch of keywords and risking a penalty? Author’s Note: I’ve been noodling on this post for quite a while now.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Good Or Bad – You Must Engage With Your Customers Through Social Media

SocMed Sean

Never has social media been such a brilliant marketing and customer relation tool. Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software.

Can Publicly-Traded Social Media Companies Survive?

SocMed Sean

Contrast Facebook’s waning success in the market with that of LinkedIn. Working for any publicly-traded is a unique experience.

Outsourcing Social Media – Is It Worth It?

SocMed Sean

Today’s guest post comes from Matt Powers, who is an Internet Marketer at Blue Soda Promo , an online promotional products company. I appreciate Matt taking the time to share an interesting experience he had with outsourcing social media management!

Why I Just Deleted All My Pinboards From Pinterest – Hint…It’s Their Terms Of Use

SocMed Sean

If I uploaded photos of my family, you could use them for your marketing purposes without my permission?

Beyond Your Borders: Promoting Your Business Internationally Using Social Media

SocMed Sean

The aptly named world wide web has opened up new methods of marketing for businesses both great and small. The benefits of localizing company websites to target foreign markets are now widely recognized ( Common Sense Advisory studies suggest an average return of US$25 for every $1 spent on localization) and many businesses now use social media platforms for domestic marketing, but very few appear to be using those platforms to promote their services abroad.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies.

[Infographic] Is Your Brand Really Engaging Or Are You Just Wasting Time With Social Media?

SocMed Sean

Others just consider themselves successful if they’re tweeting and posting links to their commercials and marketing materials. So, the question remains whether your brand is actually engaging with your online community or just marketing to them.

Shifting Focus From The Traditional Marketing Funnel To Personalized Messaging Using Social Media

SocMed Sean

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. Take the traditional “marketing/sales” funnel as an example. What does that mean for marketing professionals?

[Comic] Why Are We On Facebook?

SocMed Sean

Don’t just do it because the Marketing department said so. Engaging in the social space isn’t easy…and it sure isn’t cheap.

What Is A Social Intranet And Is It Right For My Company?

SocMed Sean

Today’s article is a guest post from Karleen Murphy, A Marketing Assistant with Intranet Connections , a Business Intranet Software provider in Vancouver, British Columbia.

10 Surefire Ways For A Business To Fail At Social Media

SocMed Sean

Consider doing the following: 1) Think of social networking in old-school marketing terms – If you’re “segmenting” or “targeting” or “profiling”, you need to rethink.

50+ Social Media Comics And Cartoons For Use Your Presentations

SocMed Sean

Have You Experienced A Social Media Kneejerk Old School vs. Modern Marketing Are You Jumping Headfirst Into Social Media Without A Plan?

10 Easy Reasons That Justify The Use Of Social Media For Business

SocMed Sean

In the effort to stay relevant and cover a wider range of market, business people are relying more and more on social media as a method of advertising their businesses and selling their products. This week we welcome guest blogger Nicole Lewis.

How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!

SocMed Sean

First Establish Your Area Of Expertise In Communities Contrary to the popular belief of some, social media isn’t really about tweeting, posting, or marketing.

One Suprising Way To Skyrocket Your Profile Views On LinkedIn

SocMed Sean

Having worked in social media and digital marketing for quite a while now , I often get asked questions by my clients about gaining more Twitter followers , attracting new Facebook fans or generating more subscribes to a YouTube channel.

How I Got My Job As Director Of Social Media – Step 2: Real-Life Relationships Matter

SocMed Sean

You see, while I was working hard at blogging, tweeting, and helping my previous company develop a social media strategy, a job search was being conducted for the role of Senior Manager of Social Media Strategy for a digital marketing agency.

Should Inbound Links Play An Important Part Of Your Content Marketing Strategy?

SocMed Sean

Blogs Featured Social Media content marketing inbound search seo social media social networking strategyConfused about the value of developing inbound links? Wondering whether it would be worth your while to buy inbound links from sites like Fiverr? Trying to decide whether social media links are as valuable as incoming links from other blogs? If these are questions you’ve been pondering, take a look at the Slideshare presentation below.

How I Got My Job As Director Of Social Media – Step 3: Combine Talent To Deliver Business Value

SocMed Sean

Some of my team members have experience in public relations and in marketing consumer packaged goods.

Tech Tip: 3 Simple Things You Can Do To Improve The Backend Of Your Site

SocMed Sean

Erik is a freelance technology writer and his articles appear on various website marketing blogs. Today’s guest blog post comes from Erik Gaandt, who has written this article for – see here for their iPage review results.

Social Media Comic – Anti-Social Social Media Experts

SocMed Sean

Social media gurus who behave in anti-social practices are the slimy, smarmy used-car salesman of the digital marketing space.

Easily Turn Your Nook Color Into A Full Android Table Without Voiding The Warranty

SocMed Sean

That was until she discovered that the Nook Color didn’t have access to the Android Market. Tablets were definitely THE Christmas present of 2011!

5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

Robert is a content and marketing specialist at one of the leading essay writing companies. He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm.

Light Bulb Moments in Marketing on Silver Arrow Tech Talk Podcast

SocMed Sean

I enjoyed taking some time to talk with Silver Arrow Tech Talk host, Matt Trent, about those light bulb moments in marketing that bring ideas to life. Light bulb moments are what I call those brief flashes of inspiration that occur when we find a unique solution to a problem or “wrap our brain” around a complex concept in a way that it’s applicable and meaningful to us.

Agile Marketing in B2B

Buzz Marketing for Technology

Agile marketing increasingly is being recognized as a powerful key to content effectiveness. Breaking news creates windows of opportunities, but only if marketers are quick and smart enough to take advantage of them. Market trigger : We knew that the U.S.

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Top Marketing Trends for 2013


As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Mobile Marketing should be an integrated part of your marketing mix.

Trends 118

8 Google Analytics Tricks For Marketers

The Realtime Report

8 Google Analytics Tricks For Marketers. It’s good to set up filters to prevent spammers from visiting your website (subsequently throwing off your marketing data). The filter verification feature of GA can help marketers test various filters before applying them.

20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

Digital marketing budgets continue to rise, often at the expense of offline advertising spend. But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. 5 General Digital Marketing Stats.

Brands 137

SMS Marketing Trumps Social Media Marketing [Infographic]

Puzzle Marketer

What does this mean for marketers? SMS and MMS are powerful marketing tactics that can get your message directly to your audience and more importantly, they’ll see it. Content Marketing Mobile Marketing broadcasting facebook google mms mobile narrowcasting pinterest sms twitter

SMS 129

8 Marketing Trends to Implement in Your 2012 Marketing Plan


What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. And other important marketing tactics must not be ignored either.

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