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The 2014 Digital Marketing Ecosystem

Puzzle Marketer

For maybe the first time in history, there is a surplus of technology and strategy to help advance both sales and marketing of a business, while at the same time a lack of resources and understanding to utilize it to its fullest capacity. Does the Marketing Automation tool provide any insight?

2013 B2B Marketing Priorities [Study]

Puzzle Marketer

Compiled by Software Advice CRM Analyst Ashley Verrill, the survey results show all the most popular marketing channels, as well as a breakdown of that information such as the channels that bring in the highest quality leads, the highest quantity leads, and the costs involved with these channels.

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Trending Sources

SMS Marketing Trumps Social Media Marketing [Infographic]

Puzzle Marketer

What does this mean for marketers? SMS and MMS are powerful marketing tactics that can get your message directly to your audience and more importantly, they’ll see it. Content Marketing Mobile Marketing broadcasting facebook google mms mobile narrowcasting pinterest sms twitter

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Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

What are the most used marketing tactics used by small businesses? Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

Really Good Emails (Email Marketing Best Practices & Ideas)

Puzzle Marketer

As you redesign your marketing emails, it helps to reference some of the latest trends and ideas from fellow marketers. The post Really Good Emails (Email Marketing Best Practices & Ideas) appeared first on Puzzle Marketer. Email Marketing

Social Media is Complicated [Infographic]

Puzzle Marketer

So what does this mean to companies and marketers who want to break into the social media space and start utilizing this industry without getting overwhelmed?

Tips for Fixing Email Template Code Problems Infographic

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The post Tips for Fixing Email Template Code Problems Infographic appeared first on Puzzle Marketer. Email Marketing best practices development email email marketing

Marketing Minds: Maddy Osman – SEO Content Specialist @ The Blogsmith

Puzzle Marketer

One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. Below is an interview with a true marketing thought leader. I stumbled into marketing accidentally. Marketing Minds

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

Choosing the Right Social Media Platform [Infographic]

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The post Choosing the Right Social Media Platform [Infographic] appeared first on Puzzle Marketer. There are many factors to consider when you’re choosing the social media platform that is right for your brand or company profile.

Digital, Social, Brands in 60 Seconds [Infographic]

Puzzle Marketer

I recently attended a digital marketing conference where they showed this very interesting infographic as a slide in their presentation. As a digital marketer, three thoughts come to mind. Leverage your CRM and marketing automation tools to message them and measure those conversions.

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Cody Ward, Digital Marketing Leader, Named to Chicago’s Power 30 Under 30

Puzzle Marketer

Marketing professional added to prestigious list of 30 young professionals under 30 in Chicago. Cody Ward , 29, a marketing leader, consultant, entrepreneur, blogger, and social media enthusiast living in the greater Chicago area was named to Chicago’s 1 st Annual Power 30 Under 30™ list.

How to Improve Email Deliverability [Infographic]

Puzzle Marketer

If one of your digital marketing tactics is email marketing then you understand that the most important aspect is actually getting your content to your subscribers. This is one of the most common questions from marketers. Email Marketing email deliverability

SMS 101

Multitasking Puts Your Brain on Information Overload [Infographic]

Puzzle Marketer

Mobile Marketing Online Advertising Social Media Work-Life / Productivity brain digital infographic mobile multitasking online productivity stress tasksIf you’re looking to be more productive then it’s helpful to understand exactly how multitasking affects your brain.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

Open Rates Are Not As Telling As You Think

Puzzle Marketer

It often surprises me when I ask email marketers, “How is your campaign going?” Not because the open rate isn’t important, but because using it as your key primary indicator (KPI) often misleads your email marketing campaigns. If your Gmail blocks images, then you’re an unengaged subscriber to the marketer. Marketers will slave over the subject line attributed every up and down to the power of the subject line.

SnapTags vs QR Codes

Puzzle Marketer

A colleague of mine recently introduced me to a marketing tool to engage with mobile customers and prospects. With the rise of mobile smart phones usage, readable codes have gained popularity among marketers as a unique way to engage with customers and prospects.

Discover Marketing Technology Used by Leading Companies

Puzzle Marketer

Have you ever wondered what technology the most innovative and successful companies are using to power their platforms, foster collaboration among their employees, or market their products and services? Mailchimp – email marketing system.

Recommended Books to Read

Puzzle Marketer

If you’re a leader that is constantly putting together all of the pieces to a marketing puzzle, chances are one of your mantra’s or beliefs in life is to never stop learning. You read about business, leadership, productivity, negotiation, marketing, social media, etc.

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Social Media Takes Gold at the London 2012 Olympics

Puzzle Marketer

This infographic is brought to you by ExactTarget, a leader in social media marketing. INFOGRAPHIC #4 – Econolympics: The Economic Impact of Hosting the Olympic Games (Infographic) Although it’s not directly related to marketing, I thought I’d share this interesting infographic by Credit Season. They dub the infographic “ECONOLYMPICS” Content Marketing Online Advertising Social Media 2012 followers infographic olympics social media tweet twitter

How Social Media and Mobile Technology Impact the Customer Experience [Infographic]

Puzzle Marketer

Email Marketing Mobile Marketing Online Advertising Social Media customer experience customer service engagement infographic media channels mobile marketing social media

Emails Reach Their Best Results In the 1st Hour [Infographic]

Puzzle Marketer

If you want to truly want to know how to get the best from your marketing, then you need to make testing a priority. That being said, below is some interesting information for email marketers.

Can CRM and Marketing Automation Be 1 Tool?

Puzzle Marketer

I recently talked with Stewart Rogers ( @TheRealSJR ) and he shared with me a very cool and different approach to CRM and Marketing Automation. The post Can CRM and Marketing Automation Be 1 Tool? appeared first on Puzzle Marketer.

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5 Ways to Improve your SEO Today

Puzzle Marketer

The post 5 Ways to Improve your SEO Today appeared first on Puzzle Marketer. Originally posted here at USSCOSpeaks.com. Now that you have a website, the next natural question is “How do I get people to come visit it?”. Your options are quite large, although your budget probably isn’t.

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How to Improve Google Adwords Quality Scores [Infographic]

Puzzle Marketer

I recently stumbled upon an useful infographic created by Digital Net Agency , a performance-based search agency with a concentration on Search Engine Optimization (SEO) and Search Engine Marketing (SEM).

Marketing Minds: Chris Pinkerton – VP, Enterprise Development, Media & Research @ Mediative

Puzzle Marketer

One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. Below is an interview with a true marketing thought leader. My shift into the field of marketing came from a sales & operations angle.

5 Easy Black Friday Marketing Tips You Still Have Time For

Puzzle Marketer

Customers are engaging with your marketing. You spend the entire year trying to grab the attention of your customers and prospects through with marketing collateral. Finding deals and discounts becomes a game and your marketing is useful research material! ” 5 Black Friday Marketing Tips Start today - Spend some time mapping out what your special offer will be and don’t be afraid to build some buzz before the big day.

The 6 Step Inbound Marketing Process [Infographic]

Puzzle Marketer

I wanted to share this fantastic and easy to understand infographic I came across outlining the Inbound Marketing Process. According to their website, Impact Branding & Design is a “Creative team of inbound marketing professionals that develop and execute highly effective online marketing campaigns.” ” The Inbound Marketing Process infographic can be found on their original blog post here.

3 Website Metrics to Watch Daily

Puzzle Marketer

Content Marketing Online Advertising Search Engine Optimization analytics google google webmaster tools metrics reportingIf you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Of course, that’s easier said than done in today’s world of endless numbers. Do you monitor your bounce rate, number of page views, sites referring your traffic, views on mobile, inbound links, outbound links, page rank?

Content Marketing Warfare on Google Panda & Penguin [Infographic]

Puzzle Marketer

The founders of Quaturo , a content marketing company, and Neo Mammalian Studios , a infographic design company, put together this infographic titled “ Content Marketing: What’s your plan of attack? You’re the SEO marketer who has been doing things right from day 1.

Digital Marketing Puzzle – #8889

Puzzle Marketer

For a fun Friday brain teaser, PuzzleMarketer.com brings you a puzzle using terms out of our digital marketing glossary. Click here to go to our marketing puzzles answers page. Cody Ward Receives Certification in Inbound Marketing Friday Marketing Picture Puzzle - #7913.

Mobile vs. Social – Round 1: Ding! Ding! Ding!

Puzzle Marketer

This year is off to a roaring start for digital marketing. Corporations and small businesses alike are investing heavily into digital marketing and we’d like to pose a debate question… Where are you spending your digital dollars? Is this where you’re spending your marketing dollars? Birdfeud Advantages: Digital marketing tool that dramatically increases user engagement on every website. appeared first on Puzzle Marketer.

Google’s Latest Slap – How Un-natural Links May Affect Your SEO

Puzzle Marketer

Related posts: Audit Your Website for SEO Social Media has a Strong Influence on SEO 6 Insightful Blog Quotes for Puzzle Marketers. Google has been one of the leading forces in the search engine industry for several years now and it seems like everything they do tends to set the trend for other search engines.

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Friday Marketing Picture Puzzle – #7913

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For a fun Friday brain teaser, PuzzleMarketer.com brings you a puzzle using terms out of our digital marketing glossary. Click here to go to our marketing puzzles answers page. Marketing Puzzles analytics bounce rate

3 Emails Your Customers Should Be Getting, At Minimum

Puzzle Marketer

Therefore, as your company’s marketing leader, it’s up to you to initiate those interactions and continue the conversation by always being front-and-center. If you’re not doing any email marketing today then it’s probably time to start. Email Marketing Online Advertising email marketing thank you emailCustomers want to engage with brands they actively spend money with.

Can You Solve this Digital Marketing Puzzle? – #3776

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For a fun Friday brain teaser, PuzzleMarketer.com brings you a puzzle using terms out of our digital marketing glossary. Click here to go to our marketing puzzles answers page. Marketing Puzzles blog roll blogging marketing puzzle

Can You Solve this Digital Marketing Puzzle? – #1950

Puzzle Marketer

For a fun Friday brain teaser, PuzzleMarketer.com brings you a puzzle using terms out of our digital marketing glossary. Click here to go to our marketing puzzles answers page. Marketing Puzzles black hat seo marketing puzzle search engine optimization seo

Marketing Automation, Set It and Forget It

Puzzle Marketer

This obviously allows you to match your customers with sales transactions, but more importantly for marketers it allows you the option of layering on a marketing automation system that can deliver targeted messages at the right time without continuous management by additional personnel. If you’re like many companies, you employ a marketing individual or team to collect your contacts information and execute campaigns in somewhat of a batch and blast situation.

The One Day Business Plan Worksheet

Puzzle Marketer

I discovered one document in particular and thought I’d share on Puzzle Marketer. Two thoughts… 1) DocStoc.com offers marketers a great channel to distribute your marketing material or product information. The One Day Business Plan Worksheet Related posts: Good Campaigns Can Evolve into Great With Optimization Build a Blog in 1 Day (or Less) - Step-by-Step Guide 6 Insightful Blog Quotes for Puzzle Marketers.