article thumbnail

Facebook Should Not Be Treated like Other Media

Twist Image

If we lay that business model against other companies that sell advertising (think newspapers, magazines, TV shows, radio stations, online channels - like The Huffington Post , etc.), online social network. social graph. social media. we wind up in one place: Facebook is a media company. Nothing more. Nothing less.

Facebook 108
article thumbnail

Why Popular Science Killed Their Comments And The Huffington Post Should Too

Twist Image

As the news arm of a 141-year-old science and technology magazine, we are as committed to fostering lively, intellectual debate as we are to spreading the word of science far and wide. Instead of having people comment directly on the blog, why not enable them to leave their own thoughts wherever their social graph is most active?

Comments 102
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth

Undoubtedly, this is because of the closeness of the social graph (a hundred close family and friends) on Facebook, versus the relative looseness of the connections on Twitter (several thousand acquaintances). It’s worth noting that Facebook shares are worth dramatically more than tweeted links. Twitter: @silkcharm.

ROI 101
article thumbnail

To Thine Own Self Be True

Twist Image

I was flipping through an in-flight magazine yesterday and noticed a two-page spread for a diaper company. This brand's Facebook page isn't doing much to leverage the power of the social graph or use Facebook's functionality to extend the brand narrative in a unique way. online social network. social graph.

MySpace 105
article thumbnail

How to Take an Audience-Centric Approach to Content Marketing

Convince & Convert

Briefly, Affinio is a Marketing Intelligence Platform that leverages the social graph (how people are connected) to understand the communities that exist within a defined audience through their interests, affinities, and the content they consume. Place content where they will find it: Fitfluential, Runner World, or Shape Magazine.

Content 60
article thumbnail

Six Links Worthy Of Your Attention #157

Twist Image

It re-imagines the British trying to catch Revere using only his social graph. "The magazine Fast Company has been experimenting with something one of their writers calls a ''slow live blog.'' "There''s been a lot written in the past couple of weeks about data, privacy, and wiretapping. This was my favorite piece.

Apple 87
article thumbnail

Easy guide to the Periscope video streaming app

Janet Fouts

I still recommend it if you have a Twitter acct as Periscope can leverage the social graph to spread the word about your video stream, but if you don’t have a Twitter account you can simply sign up with just a mobile phone number. For example Food and Wine magazine, Huffington Post, NBC, CNN and Ford are some obvious ones.

Video 70