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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? In terms of rate of response, the simple SMS dominates the market. When you break down the figures involved in SMS marketing , the results can be quite staggering. Of all the SMS messages sent on a daily basis, 98% are opened, with 83% opened within 3 minutes. Flexibility : The variety that SMS marketing offers is almost endless. A few statistics….

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Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

Image via If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. I’ve found SMS CTA’s in the fine print far too many times.

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The Mobile Imperative

Twist Image

The same for loyalty, analytics, data, and every other media channel we're currently engaged with (my saying, "everything is 'with' not 'instead of'" still rings true), but the majority of media will (without question) be consumed and created on some type of mobile device. loyalty. There's a sad truth about mobile, but I don't want to hear it. It's not heaven. it's not hell.

Now People Can Join Your Facebook Fan/Business Page via SMS/Text.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message! The best part is you can incorporate this method with your offline advertising. Have a local radio spot? Tell your listeners to text “like username&# to 32665, where “username&# is the part of your Facebook Page’s URL that follows 32655 is FBOOK, in case you were wondering.


How to Choose the Best Mobile Strategy for Your Business

Convince & Convert

If that’s too complex, you can solve the same problem simply: Create an app that allows them to reach a customer service rep immediately via SMS. Punch-Card Loyalty. But the loyalty punch card promising one free sandwich for every 10 purchased doesn’t suit today’s customer, and frankly, neither does the “My [insert company name]” card swiped at the register. Window Shopping.

How to Make $5k from Skype (and Possibly a Whole Lot More)

Viper Chill

Maybe it is a Gen-Y thing but given a choice between a phone call and a text message, I’d much rather send a quick SMS. And given a choice between an SMS and an email I’d rather send the email. These days a lot of bloggers are talking about loyalty. Note from Glen : This is post by Ramsay, who was recently introduced as a new member of the ViperChill team.

Is the Financial Services Industry Poised for Market Disruption?


Loyalty is fleeting these days. Money can be deposited into an account stored directly within the cell phone and send balances through PIN-secured SMS text messages between people and between buyers and sellers. At one point in time, when you opened a new account at your local bank, and the expectation was that you’d stay awhile. Leaving a bank was difficult. That was then.

List of Social Media Management Systems (SMMS)

By using these tools, you could be missing out on true relationships that could be deeper, with more loyalty, and the benefits of advocacy. It combines video, e-mail, Twitter and Facebook account updating, RSS, podcasts, SMS, social bookmarking tools, widgets, and more. I really love what I do, I hope it shows. You’ll find iterations for both brands and agencies. Thanks! HMMMM.

Why Apps Fail and Other Mobile Marketing Truths

Convince & Convert

SMS – Still Valid, Still Underrated. Where’s your head at these days with SMS and text messaging? But yet, I feel like SMS still gets kind of a bad rep because it’s not cool. Simon: I’m still a huge advocate of SMS. SMS is to mobile what email is to the rest of digital marketing. Simon: Yeah, so I would definitely compare the two, SMS and email, just in that email marketing is still the most successful way to get an activation. SMS is definitely the most successful way to get a mobile activation. Jay: Hey, everybody.


Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Ultimately, customer loyalty is a huge byproduct of social media, and that loyalty often can translate into sales. Ultimately, customer loyalty is a huge byproduct of social media, and that loyalty often can translate into sales. Ultimately, customer loyalty is a huge byproduct of social media, and that loyalty often can translate into sales. There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False.

7 Strategies I’m Pitching for Businesses to use Facebook Places

Stay N' Alive

You could almost turn this into a loyalty rewards system of some sort. SMS – Yes, Facebook Has This, Too. Facebook Places is the latest and greatest service offered by Facebook that has many Brands raging around how to build a strategy. In addition to what Jolie recommended (which are great tips), here are some of the ways I’m suggesting businesses deploy Facebook Places.