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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

Now Pinterest is introducing its own version to help users jump easily to boards by using their smart phone cameras. Ephemeral content is known for boosting audience engagement and loyalty, so watch for brands to pile in. This is big news for retailers and lifestyle brands wishing to boost instore sales. Nov 26, 2017.

Features 230
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Google Wallet: Pick Up the Check in a New Way

The Social Media Incubator

The next time that someone asks if you would like to pay with cash, credit or check, just pull out your smart phone. Google is developing a new feature called Google Wallet , which will allow users to charge virtually any transaction to a credit card by using a smart phone. So how does it work? Photo courtesy of Google.

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Why The Cloud is Business Critical in 2020

The Realtime Report

Unchecked, such downtime can ultimately damage your reputation, the hard-earned trust and loyalty of your customer base, directly affecting your bottom line. Not only that, but it is a resource heavy problem that can suck key staff away from core tasks as your network demands all hands on deck to firefight the consequences of an IT failure.

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Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

Did you know that 90% of smart phone owners have their mobile device in arms reach 100% of the time? It's up to you what you do with that person on the other end of the smart phone, iPhone, Android device. You can run but you can't hide. Why does this matter? Are you ready for the participation age?

Brands 78
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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Measuring influence or just tracking loyalty? And here’s where the loyalty card element comes in: Supermarkets and social networks: The basics of the supermarket loyalty card are pretty simple. Tancredi, headphones and promo information all via Peerindex. and Flickr.

Klout 49
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Top Mobile Tech Trends For 2017

The Realtime Report

In 2015, mobile users surpassed PC users worldwide – how long can you go without spotting a smart phone? Hidden messages, specials, and promo codes only visible through an app have been used to reward loyalty, etc. Just about every business now has the capability to develop mobile apps to serve their needs.

Mobile 79
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Is your business easy to find for local and mobile searchers.

Saying It Social

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. First an anecdote, then the facts.

Mobile 135