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Decoding corporate communications: Functions, goals and skills

Sprout Social

Corporate communications cover many verticals and each of them needs a separate strategy and skill set. An effective communications strategy helps brands deliver on a compelling narrative that captures and deepens customer loyalty. You need to be able to convey your message clearly and consistently across a variety of stakeholders.

Skills 112
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26 Social Media Marketing Books to Advance Your Skills

agora pulse

But what about when you need to master a new-to-you social platform or develop your skills? You’ll also find out how to tell your story in a way that drives customer engagement and loyalty. Read this book to improve your writing skills so you can attract and retain more customers for your business.

Skills 195
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Is Community Management Difficult? Unraveling Challenges & Strategies

Sociallyin Insider Blog

In the rapidly evolving digital landscape, community management has emerged as a central strategy for fostering brand loyalty and enhancing customer engagement. We will look at whether community management can be tricky and the skills required to master it.

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Maximize Marketing ROI with the Most Important Advertising Metrics in B2B Marketing

Koka Sexton

These metrics provide insight into how engaged your audiences are and what campaigns are helping to build loyalty. Skills you should develop. Soft Skills: Leadership. Interpersonal Skills. Hard Skills: Business Development. This includes tracking average visit duration, email open rate, and churn rate. Negotiation.

Metrics 140
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Analytics: A Vital Digital PR Skill

Proactive Report

How to measure it requires learning new skills. Loyalty of your social visitors. Online PR Social Media Strategy digital media Online News online newsroom skills' So yes, it’s time for PR pros to join the online team and that 30% statement does apply to us too. Google Analytics is a great tool for PR practitioners. Google Plus.

Skills 89
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Tech-Infused Strategies: Transforming Your Salon Business for Success

BeingOptimist

Make your workers get regular training so they always know about the newest trends, skills, and things about products. Implement Loyalty Programs Encourage customer loyalty by introducing rewards programs, and you can achieve this by offering discounts, freebies, or exclusive deals to clients who frequently visit your salon or refer others.

Loyalty 52
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Jen Spencer on Where Marketers are Falling Short in Data Storytelling

Oktopost

Jen leaves no stone unturned making this episode into an all-time show on topics about taking intelligent risks, where to invest your time to find the right data, interpreting data to tell meaningful stories, driving marketing pipeline growth, and so much more!

Data 150