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2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

69% marketers report video marketing budget is increasing in 2017 (Ascend2). Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. Purchase cycle (awareness, consideration, preference, purchase, loyalty). Long form blog posts generate 9x more leads than short form. Social Post.

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The Content Creation Formula for Successful Online Marketing

ProBlogger

According to a NewsCred study , 62% of Millennials stated their brand loyalty is directly related to a brand’s online content. This is incredible news for marketers – your viewers are willing to build loyalty and trust. Industry or consumer research reports. You want to build your audience, not push them away.

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