article thumbnail

How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Optimizing Your Social Media Profiles Just as optimizing your website’s metadata is crucial for improving its search rankings, optimizing your social media profiles is essential for boosting your online presence. So, the days of stuffing 20 trending (but irrelevant) hashtags into your post and expecting success are over.

Hashtag 152
article thumbnail

Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

Social can help businesses quickly establish and maintain brand awareness and loyalty. The company replaced this English-language Open Graph metadata with Arabic content. East Asian markets lead the world in number of new Internet users, with South Asia coming in second.

Marketing 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Blog Content Strategy 101

ProBlogger

Kristina Halvorsen, content strategy guru and founder of content strategy consultancy Brain Traffic , defines content strategy as including editorial strategy, web writing, metadata strategy, search engine optimization, content management strategy, and content channel distribution strategy. Stepping Toward Strategy.

article thumbnail

Top 10 Brand Marketing Solutions

Oktopost

It covers various activities and channels, including: Brand design and messaging Paid advertising Content marketing Social media marketing Search Engine Optimization (SEO) Community management PR and events Influencer marketing Brand loyalty is becoming less of a given day by day.

Brands 62
article thumbnail

13 Proven YouTube SEO Tactics and Best Practices for 2023

Hootsuite

These include video titles, descriptions, metadata, tags, thumbnails, how long people watch your video, view count, and more. Boost organic website traffic: Having your videos show up in online searches helps increase click-through rates to your website, build brand awareness and loyalty, and drive organic traffic from YouTube.

SEO 111
article thumbnail

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

In the context of social media, archiving means creating an archive of your organization’s social media posts, messages, and associated metadata. User-generated content can help increase brand awareness and customer loyalty by allowing businesses to tap into the excitement and creative energies of their customers.

List 145