Social Media & Real Estate
Social Media Marketing
SEPTEMBER 5, 2011
Social media is where people immediately go to for recommendations for anything and everything, from eateries to vacation spots to even real estate. Real estate is all about referrals and who you know.which, if you think about it, is what social media is all about.
Developing an Effective Real Estate Content Marketing Strategy
FEBRUARY 23, 2017
In order for real estate agents to succeed online, it’s essential to develop a strong online presence and produce content that’s informative, engaging, and fully optimized for search. The post Developing an Effective Real Estate Content Marketing Strategy appeared first on Katie Lance.
The 4 Biggest Mistakes Real Estate Agents Are Making in Social Media
JULY 13, 2016
I get asked many times why I focus on the real estate and mortgage industry when it comes to social media. The other big tip for agents is to use lists. You can create free, private lists on Facebook and this is a great way to organize your friends and/or clients.
Are You Getting Bad Real Estate SEO Advice?
Small Business Mavericks
MARCH 20, 2011
» Are You Getting Bad Real Estate SEO Advice? Hat tip to Matt McGee for bringing this to my attention, but I have long thought that real estate agents and brokers were getting bad SEO advice. That’s a mediocre list. About Us What’s a Maverick?
The #GetSocialSmart Show Episode 005: How to Show the Love to Your Clients and Your Community
FEBRUARY 1, 2017
Blog facebook lists getsocialsmart intentional social media katie lance video real estate social media relationship building twitter lists video trainingIt’s episode five of The #GetSocialSmart Show!
[Webinar Replay] How to Maximize Open Houses Using Social Media
AUGUST 24, 2016
Create greater exposure, drive more foot traffic and generate excitement for your listings using these top tips. 30 Facebook Live Ideas for Real Estate [Free Download] .
Century 21 Targets First-time Home Buyers With Social Gaming
The Realtime Report
OCTOBER 24, 2012
Last week, CENTURY 21 became the third major brand (and the first real estate company) integrated into EA’s SimCity Social. CENTURY 21 saw a clear alignment between their brand and the nature of the game: to create and maintain a real estate empire for virtual profit.
The 3 Most Effective Ways to Use Social Media to Generate Leads
SEPTEMBER 7, 2016
They key here is to provide a tremendous amount of value to the community, and when questions come up about real estate or homes, that may be an opportunity to share your knowledge or expertise.
3-Part Social Media Strategy That Actually Works
SEPTEMBER 14, 2015
An easy to follow list of steps to take each day. Go through contributors list and schedule retweets and interact with at least 5. Social Media marketing strategies real estate marketing social media social media strategy social networking
How to Stop Wasting Time on Social Media
JUNE 8, 2016
” Whether you are a real estate agent, broker or social media manager – being able to be efficient with our time when it comes to social media, and still find the time to engage online is key. Twitter lists for curating content.
Inman Connect NYC 2017 Key Take-Aways #ICNY
JANUARY 25, 2017
I always love how Inman brings in speakers from outside the real estate industry to teach and to inspire. Bret Calltharp, Director, Consulting & Special Projects, Better Homes and Gardens Real Estate @jedirealestate.
Social Media in the Industry: Customization is the Key to Success
Techipedia: Tamar Weinberg
NOVEMBER 11, 2010
On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Real Estate. Create a Facebook page and integrate home listings. This is a guest post by Angela Denby.
Facebook: How to View Newsfeed of a Friends List
JUNE 30, 2011
Let’s say you want to see just the status updates of a group or list of friends on Facebook. In 2009, I gave some detailed instructions on how to set up a list and then view the newsfeed of that list. When you confirm a friend, click Add To List.
Twitter for Real Estate Agents – From Tweets to Clients
DECEMBER 19, 2009
Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Patric Herber @relicense Patric and his team help everyday people obtain their real estate license. Twitter for Real Estate Agents – From Tweets to Clients 7 Twitter may have began as a simple communication platform for friends and family, but it quickly evolved into an amazingly powerful marketing tool.
Super list of 50 social media links - Koka Sexton dot Com
NOVEMBER 14, 2008
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Super list of 50 social media links Have you ever wanted to know more about how to make a huge impact in social networking? I have collected a Super Link List from around the blogosphere for you to be all that you can be online!
102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
JANUARY 2, 2013
The Backup List ). For “commercial” searches on Google, actual organic links can take up less than 20% of the screen real estate and links. The Backup List ).
[Webinar Replay] Developing a Website Content Strategy That Works
MARCH 7, 2017
Your real estate blog is one of the best lead-nurturing tools at your disposal. You have a wealth of knowledge about and an original perspective on real estate, so share your expertise in comprehensive blog posts on your website.
8 Simple Tweaks to Boost Website Conversions
Convince & Convert
NOVEMBER 18, 2014
Our overall list building strategy was going well at the start of 2014. Here are the results as we’re on track to double our list from 13k to 26k within the next twelve months. Now you can grow your email list without annoying your readers. Talk about list building best practice!
Here’s how you make marketing people love
Convince & Convert
NOVEMBER 3, 2014
One such industry is real estate, where we often think of Realtors and property managers as homogenous entities that all do, act, and say similar things. That’s why I co-wrote Youtility for Real Estate: Why Smart Real Estate Marketing is About Help, Not Hype.
The Importance of Securing Your Domain Name
FEBRUARY 26, 2013
Just like he invested in prime NYC real estate, he should have an equally important investment in Internet real estate and avoid falling prey of a techie prankster.
How to Grow Your Network with Instagram
SEPTEMBER 28, 2016
First off, a picture is worth a thousand words – especially in real estate. The best way to do this is to think beyond the listing photo. Check out our Instaguide to Instagram for Real Estate eGuide here!
Apartment Marketing Predictions 2014: The New Breed Speaks
DECEMBER 5, 2013
Loving each other where we are and aligning the future such that singularity has a true and trusting basis and a real chance of taking our lives to a crazy amazing place. Google Carousel will expand into real estate and rentals. 2014 is upon us.
How to Use Instagram Stories and Snapchat to Drive Business
OCTOBER 26, 2016
We are seeing celebrities, business owners, real estate pros and everyday people creating awesome content on Instagram Stories and Snapchat. Although that buzzword tends to be overused, I think there is something to be said about seeing and hearing someone live and in real time.
Creating Google Plus Business Pages
NOVEMBER 7, 2011
CJ Brasiel created a page for questions about San Jose real estate and she plans to use it as a Q&A channel as well as a place to post news and information about real estate in the south bay. It’s a drop down list of all the pages you own.
Google+ for Your Business
JANUARY 27, 2014
Your Google+ posts allow you to capture real estate on Google’s Search Engine Results Pages (SERPs) as they appear on Google search page results. Remember to add the same address as is listed on your website for better results. Make a list to identify them and then go after them.
How to Figure Out Once and For All Which Social Media Platforms to Be On
MAY 25, 2016
These days, there are a lot of social platforms to choose from: Facebook, Twitter, Snapchat, Instagram, Pinterest, YouTube, LinkedIn, and the list goes on and on. Write a list of your 10 current clients (either current clients you are working with now or your 10 most recent clients.)
15 Amazing Women Bloggers You Should Get to Know
DECEMBER 27, 2011
She blogs about real estate at TalktoCj where she shares everything from Silicon Valley market info and tips on marketing a home to local events and politics. One of the fantastic things about the growth of social media is how it has widened our window on the world.
15 Common Social Media Questions & Answers
FEBRUARY 8, 2017
In order to help steer you in the right direction, we’ve compiled a list of some common social media questions you might be dying to ask. Today it’s not only domain names that matter; usernames are just as, if not more, valuable in terms of digital real estate.
Twitter Update: Twitter Rolls Out New Profile Redesign
APRIL 11, 2014
If not, upload a new photo that will be more suitable for this f abulous new big real estate! d) There are additional tabs for Favorites, photos/videos, and lists.
33 Thought-Provoking B2B Social Media and Marketing Stats
FEBRUARY 16, 2016
86% of B2B buyers say they see “no real difference between suppliers,” and messages focused on product features and functions barely move the needle. The B2B “Unique Selling Proposition” (USP) is dead: 86% of B2B buyers see “no real difference between suppliers.”
The True Value Of Free
Small Business Mavericks
SEPTEMBER 21, 2011
It’s not an exhaustive list, but it’s a good list. But what if you offered a free home inspection to anyone who lists their house with your real estate investment service? Do you give away your products and services for free? You should. In the Internet age, free has become a kind of currency. You can give away free copies of your e-book or video course in exchange for e-mail addresses.
How to Use LinkedIn to Become a Networking Superstar
APRIL 6, 2015
While LinkedIn is still viewed by many as an online resume (huge mistake btw!) – it lives at the top of my list for professional networking. List all the jobs or positions you’ve held, along with descriptions of your roles.
How Century 21 Creates Award-Winning Real-Time Social Media
Convince & Convert
NOVEMBER 14, 2014
As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. Matt credits his social creative team, the legal team, and the leadership at Century 21 for the real-time marketing successes they’ve had.
Treat Digital Like Real Property
SEPTEMBER 19, 2016
While you probably don’t care so much about my real estate investments, you should care about how you are investing in digital. This post originally appeared on the Tanzen Consulting Blog. —— I am planning to sell a house soon.
The Reality of 'Careful What You Wish For'
AUGUST 10, 2010
The biggest is that your “real” job doesn’t go away. I use to-do lists and calendar reminders like my job depends on it – because it does. Karen Altes is manager of outreach programs for the Institute of Real Estate Management.
How to Use Networking 3.0 to Make New Connections
Convince & Convert
MAY 6, 2014
If the real estate agent I recommended gets a new client, I was the catalyst. If it does, you will have sent some new business your client’s way, and added real value. The word “networking” has become laden with negative associations.
The Spin Sucks Inquisition: Amanda Gant
JUNE 26, 2015
For those of you who don’t know her, put this on your bucket list: Find a way to get to Chicago to meet Amanda Gant (and see Gini, of course). When I moved to Chicago I worked for a real estate company and there were two women named Amy there. By Gini Dietrich.
Traditional Marketing + New Tech = New and Lasting Relationships #ICSF
AUGUST 5, 2016
Use things like Facebook Lists or Twitter Lists to be intentional about connecting with the people that are most important to you and your business. Why do I love the real estate industry?
5 Sure Fire Ways To Lose Website Visitors
SEPTEMBER 27, 2011
Make them click through multiple pages for lists. Let’s be honest, it’s not a good user experience, so the only reason to make people click through a new page for every list item is for the site owner’s own benefit.
How to Create a Killer Content Strategy
SEPTEMBER 14, 2016
Lead generation is one of the hottest topics now in real estate. Creating content for lead generation in real estate is not the ‘quick fix lead gen solution. ’ Content Ideas and Strategy , and How to Keep Your Social Media Content Real, Entertaining and Creative.