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Boost Your Video Marketing Strategy with the New YouTube Integration

Oktopost

B2B marketers who want to keep up are using video production tools, such as PowToon and Promo, to enhance their video marketing strategy and create more videos than ever before. You also have access to your YouTube channel subscriber base growth displayed as Followers in the Analytics.

YouTube 113
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How to create a complaint management system to protect your brand reputation

Sprout Social

A complaint management system will quickly identify, categorize and organize complaints to solve customer problems fast, so your team can focus on executing a winning customer experience strategy. Net promoter score (NPS): Assess how likely customers are to recommend the company based on their complaint resolution experience.

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Top 10 customer service software tools

Sprout Social

This aligns with a customer experience strategy that results in long-term loyalty. Track the performance of your service team and strategy Consider how software can align your business’ customer experience with concrete KPIs. As a result, HubSpot ’s service suite acknowledges the need for an “always-on” service strategy.

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9 Chatbot builders to enhance your customer support

Sprout Social

Chatbots are strategic assets that enhance your customer care and marketing strategies. The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. Here are a few to consider.

Hubspot 97
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Strategies to Ensure an Engaged Social Presence

Harp Interactive

My topic, in case you missed it, was “Propel your Social Media Marketing to New Heights: Strategies to Ensure a Winning and Engaging Social Presence&#. More specifically, however…engagement encompasses two strategies. You’ll not only expand your knowledge base, you’ll expand your presence by commenting intelligently on them.

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The KISS Method For Determining Social Media ROI

SocMed Sean

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement. Decrease in TOC and increase in FCR often results in an increase of CSat.

ROI 269
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11 chatbot marketing examples to boost your bot strategy

Sprout Social

This might not seem like great UX, but it’s actually one of the better chatbot marketing strategies out there. But what’s truly noteworthy for Patrón among our other chatbot examples is how the brand aligns their bot with their user-generated content strategy. Users are then guided toward a solution based on specific prompts.

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