article thumbnail

Why Critics of Klout Are Missing the Big Picture

Convince & Convert

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. But most social media types aren’t Paul Gillin. they shout.

Klout 159
article thumbnail

Klout for Enterprise 2.0 Networks is a Bad Idea

Social Media Strategery

Bringing Klout to the Enterprise? People will game the system and quickly figure out which types of posts result in the higher influencer scores. Unfortunately, despite all the criticism of tools like Klout on the open Internet, there seems to be a demand somewhere for tools that reduce actual people and relationship to numbers.

Klout 124
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

#measurePR Recap: The Jenster is Back!

Waxing UnLyrical

Here’s the write up from the #measurePR chat held on May 14: We kicked things off by discussing the new program from Klout, called Klout Experts. This evolution of Klout allows users to ask questions of experts. Details in this Wired piece.). is a post from: Waxing UnLyrical. measurePR Recap: The Jenster is Back!

Klout 225
article thumbnail

Social Media Isn’t About The Numbers! Or Is It?

SocMed Sean

If you ask me what my Klout score is …I’ll likely vomit. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. I’ve said it once, I’ll say it again. So, should you ignore the numbers? Don’t believe me?

article thumbnail

Say Hello To ShowPony

Jason Yormark

The anxiety of a shrinking Klout score and Alexa rating always seems to reel me back in. ShowPony is simply a way for us to have a brand and environment that allows us to attract more retail, customer facing clients to take advantage of our team’s experience with these types of clients. I’m so vain.

Klout 265
article thumbnail

YES YOU CAN Measure Social Media

Akamai Marketing

No matter what type of measurement you establish, the key is to stick with it and let the metric tell the story. If you watch the video, you’ll get to see me having a “Klout Conniption” which is my reaction to using Klout as a business tool. I’ve also added my slides for measurement and ROI.

article thumbnail

6 Critically Undervalued Social Media Success Metrics

Convince & Convert

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) and then applies some fancy algorithmic voo doo to arrive at a unified metric.

Metrics 159