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Why Klout Doesn’t Measure True Influence

Waxing UnLyrical

I’ll admit that it’s fun to bash Klout. I have the belief that, despite what Klout says, it ties a large part of how “influential” you are directly to how much you tweet. That’s my Klout score over the past several weeks. This is the main reason I just can’t take Klout incredibly seriously.

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Salorix Launches AI-Powered Predictive Influencer Marketing And Social Media Management Platform

The Realtime Report

But how do you figure out which of those millions of tweets and online conversations are important enough to engage with–and manage that engagement in a way that’s scalable and measurable? This is the problem that Salorix is trying to solve with a new social media management platform called Amplfy 2.0,

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Social ROI: The Quest of Creating Business Value Through Social Data Takes a Step Up

Mindjumpers

Klout has probably been in the centre of this discussion, the service trying to determine a person’s influence by scoring different attributes around a person’s profile. More and more companies are starting to use the Klout score from for instance a job recruitment perspective. Competitors to Klout are now seeing the light of day.

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7 TweetDeck Alternatives You Should Start Thinking About

agora pulse

ManageFlitter is certainly a useful Twitter management tool for brands with multiple channels and those looking for better analytics, something TweetDeck never really provided. However, this tool doesn’t come cheap and for a social media manager like myself, with 10 + accounts it would be $43 per month. Over 1,500.00

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“Community Manager” Confusion

Waxing UnLyrical

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! My title is “online community & social media manager.&# Are you confused.

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Death of Photography, Abandoned NOLA Six Flags and BAD Klout

Jeff Esposito

Hiring for a Social Media Management Role? Start Here – this piece from Olivier Blanchard is very smart and something that folks should bookmark or share with others looking to start a social media program or hire a person to lead theirs or take it to another level.

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Are You Listening?

Small Business Mavericks

Klout is an influence monitor. TweetDeck and HootSuite are social media management tools. Both of these applications allow you to monitor and manage social media – including Twitter, Facebook, LinkedIn, etc. Online listening entails many tactics. Here are a few I recommend: Google Alerts.

Tweetdeck 101