Journalism Is Not Content Marketing
AUGUST 11, 2016
I didn't consider that "true" journalism. I always held journalism to a higher standard. The power of journalism has shifted. Fake Facebook memes often get much more traction and distribution than the proper news stories that are written about it to correct the error. What's going on with journalism today? Journalism - Last Week Tonight With John Oliver. .
As Journalism Weakens, the Fifth Estate Strengthens
MARCH 23, 2011
The weak economy and the evolution of Internet media have done more to shake up traditional journalism than any other events in the past 60 years. The journalism field has yet to successfully adjust to the new economic realities of shrinking print ad budgets and online media consumption. Yet not all people have these kinds of journalism skills. Creating a Stronger Fifth Estate.
The Internet Will Break Your Creative Block
JANUARY 9, 2014
Pushing beyond memes, Buzzfeed and Upworthy. Go pull up any piece of content (or, feel free to use this one) and write your own little article, post or journal entry about it. journal entry. memes. Writer''s block? Creative block? Can''t come up with something to create? Steven Pressfield hates the words "writer''s block." " He believes that we''re all just fighting the "resistance" to create something (writing, that new startup, a project, whatever). I believe that some days the creativity simply flows better than it does on other days.
The Me Media
JULY 26, 2011
It's that pure concept that drives the thinking and revision of definitions of media and journalism by people like Clay Shirky , Jay Rosen , Jeff Jarvis and others. Does that sound like traditional mass media and journalism? This popular online publication looks at pop culture through the lens of art, design music, photography and memes. journalism. What makes the New Media interesting? For some, it's the many new voices who can now find an audience. Along with that comes an equalized back and forth with the audience. The community of discourse is the market. brand.
Why Tumblr Might Be The Perfect Vehicle For Your Brand
Small Business Mavericks
OCTOBER 30, 2013
There are three huge benefits to using the service, according to Search Engine Journal. Photos and memes are very popular on Tumblr and posts with great visuals end up getting shared more. Aside from the fact that web properties like Geocities and Posterous have been cut off from the World Wide Web – and it could happen to Tumblr too – Tumblr might actually be a good way to help you attract new readers for your blog and new customers for your business. You can optimize your blog posts and get them indexed in the search engines. But that’s not all.
The Best Research Tools for Finding Kick-Ass Content
MAY 18, 2016
From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. This is a guest contribution from Jonathon Ohayon of Brilliance.com. However, ideas can be elusive and trending subject matter can be hard to nail down. Educate Your Content Creators (or Yourself). Answer the Public. Writing Content
Why Content Marketing Fails
APRIL 4, 2011
Content marketing seems to be the meme du jour. They need to adapt best practices from the journalism field , and bridge the gap between corporate interest and market needs for valuable information. What’s most striking about this conversation remains the blind eye most bloggers have to the majority of corporate blogs, micro messages, and content initiatives that fail.
The Persistence Of Brands
DECEMBER 26, 2016
Well, if that line from the Wall Street Journal 's article, Crocodiles (and Polo Ponies) Go Missing as Scalpel-Wielding Consumers Revolt , doesn't make your marketing brain stand up and take notice, who knows what will? It's a meme that rises to the mass media every few years. The Wall Street Journal (a brand unto itself), fails to deconstruct the immense value that brands bring to our culture, to our economy, and to our world. wall street journal. "Nobody wants to be branded anymore," said Aaron Levine, head designer for Abercrombie & Fitch. I know. Period.
35 Great Social Media Infographics
MARCH 3, 2010
link] Novi trendovi novinarstva I: Data-Driven Journalism (#DDJ) | Dragan Varagic [.] link] feed.blog.rs » Blog Archive » Novi trendovi novinarstva I: Data-Driven Journalism (#DDJ) [.] As you probably know, infographics are visual representations of information, data, or knowledge. It’s very helpful to use infographics in presentations, reports, articles, etc.,
Get Off the Highway
MARCH 13, 2011
But contrary to the memes of the day, these interstates like Facebook, Twitter and LinkedIn are not the destination. New York Times or the Wall Street Journal, anyone? Image by Silvar. “…the information superhighway… will link everyone at home or office to everything else—movies and television shows, shopping services, electronic mail and huge collections of data.
Secrets of Twitter Hashtags (For Those Still Unsure)
SEPTEMBER 30, 2010
Hashtag Tutorials & How-To’s Ultimate Guide to Twitter Hashtags From Search Engine Journal: Here Ann Smarty provides a thorough guide to hashtags including solid tips and resources for making the most of them. Interactive Insights Group Interactive Insights Group helps companies use the Internet and Social Media to grow their business. What the Hashtag?! New Service Tells You.
8 Ways What You Write Will Affect Your Bottom Line
OCTOBER 20, 2014
When you want to increase the profitability of your business, you can’t just email out a newsletter or post funny memes to your Facebook. In any Journalism 101 class, students learn that short paragraphs are crucial for readable copy. 99% of the time, the written word is the chosen medium for companies doing inbound marketing. Give Them The Meaning: The Substance of Content.
How To Start A Blog In 2012
MARCH 22, 2012
For this post, I'll define a Blog as an online journal that you either house on your own server or is being served via the Blogging platform's servers. It can be funny, quirky or a play on an existing meme, but figure out a relevant, cool and timely name for your Blog. online journal. Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There's a Blog about anything and everything out there, right now. It's hard for someone considering a Blog to come up with a new and/or different angle. How to start a Blog in 2012: Choose the right platform.
11 Copywriting Tips and Hacks to Make Your Content More Appealing
SEPTEMBER 27, 2013
A Journal of Educational Psychology study found that less-technical text was clearly tied to 20-46% higher retention among students. Write an amusing headline, create a custom meme, or start off your blog with a cheesy joke. Ever wonder about the difference between quality content, and the sorts of blogs you can’t help but share on your personal Facebook page? Simple is likeable.
How to Format the Perfect Blog Post: 10 Killer Tips
JANUARY 9, 2014
Check out the remarkable difference in the image below, where the same content is displayed both without and without subheaders: Image credit: Search Engine Journal. Pick an image, infographic, embedded video, Slideshare or meme to catch the eye of your readers. When it comes to content marketing, appearances are everything. Use Subheaders. Keep Your Posts Narrow. Bold Text.
$100,000 in One Week, a Viral Nova Follow-Up
FEBRUARY 17, 2014
The meme’s aren’t that great and the implementation is quite sloppy (huge black bars on pictures, some very pixelated, etc.), One website I found discussing the topic of image copyright and infringement online was Zombie Journalism. I hope to dispel their claims and more in this follow-up post. After all, you did ask for it. All built in the last week. He’s right.
What makes an effective knowledge worker? (Gurteen Knowledge)
Buzz Marketing for Technology
JUNE 27, 2008
The Gurteen Knowledge Website. Altavista Amazon.co.uk Books Amazon.com Books Wikipedia Collegiate Dictionary Collegiate Thesaurus Daypop Google Google Images Gurteen Hotbot HyperDictionary Translate to French Translate to German Translate to Italian Translate to Portuguese Translate to Spanish Yahoo. Weblog Entry. What makes an effective knowledge worker? Monday 2 October 2006 17:50 GDT. contact.
Online Content Curation: The Key To Building Visibility, Authority And Value
SEPTEMBER 24, 2010
In it, he outlines a fascinating vision for what features are needed to transform present-day aggregation and social sharing tools, into powerful newsmastering, meme-creation and online curation instruments. read more May 27, 2009 Citizen Journalism: The Key Trend Shaping Online News Media - Introductory Guide With Videos Citizen Journalism has put democracy back in peoples hands.
Copycats: The Oral Tradition of Blogging
MAY 10, 2011
This copycat syndrome seems to repeat itself through the years, a mostly unintentional repetition of the same story and memes. This has occurred in context with a decline in traditional journalism. Image by waterloo. Ever notice how bloggers seem to repeat each other? With the written word, memories could be kept in books and in libraries. years — much of it user generated.
2014 Reboot: Find Motivation and Inspiration to Blog Better This Year
JANUARY 2, 2014
Keep an Idea Journal - this is similar to the previous point but just involves keeping a list of possible post ideas you could write on at a later uninspired point in time. Take your journal with you everywhere you go so that if inspiration strikes you can capture it. We are mining ProBlogger content this week for super-useful information to kick-start your blogging year with gusto.
The Future of Blogging: I Had to Tell You This
APRIL 25, 2012
That’s right, it’s his job to find out find what videos, memes, and stories are hot right now, and make sure Mashable readers see them first.” A former writer shared some interesting insights with Capital New York : “What we were doing was not journalism. The ‘I don’t want to live on this planet anymore’ meme comes to mind. They really don’t.
SEO is Dead. Content Marketing = Guaranteed SEO
NOVEMBER 12, 2013
Consider the following factors that were recently highlighted in the Search Engine Journal: Keywords are Now “Not Provided”. Don’t focus on just text – create videos, webinars, eBooks, images, memes and more if it’s what resonates with your audience. SEO as we know it is actually gone forever. Are you dubious, or worried that our position is extreme? Authorship and AuthorRank.
Awesome Monday Email
APRIL 27, 2009
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Awesome Monday Email Another one of the best internet memes going around is a string of emails written from the perspective of an attorney. These are always entertaining. You gotta love this lawyer… Everyone who has ever bought a house will enjoy this. 189156 has been received. Now, may we have our damn loan?
You Must Read This!
MARCH 19, 2013
It turns out that we are a nation no longer interested in depth and discourse around the topics of the day, but would much prefer to share a meme that involves an obscure character from the cult classic film, The Princess Bride on Facebook than we are in sharing an article about the advancements in micro 3D printing that could lead to many massive implications in terms of both how we manufacture products and how we can improve healthcare. Is it any surprise that flashy headlines and fake celebrity death memes on Twitter get so much attention? american journalism. article.
Top 10 Public Relations Blunders of 2011
DECEMBER 14, 2011
Bank of America wasn’t the only bank planning on bolstering revenue through new debit card fees, but it suffered significant reputational damage for being the last to abandon its plans to do so after severe public outrage in what The Wall Street Journal termed “the latest publicity nightmare for an industry that is already under fire.” I always look forward to the end of the year. ” 6.
mizz information: List of Nonprofit Social Media and Community Managers
FEBRUARY 2, 2010
skip to main | skip to sidebar mizz information Monday, February 1, 2010 List of Nonprofit Social Media and Community Managers Every time I see Jeremiah Owyangs list of corporate social media strategists and community managers I wonder when hell do a similar list for companies with fewer than 1,000 employees--or nonprofits, for that matter. Im realizing he has his hands full trying to keep up with the list of enterprise social media types since the market for these jobs seems to be exploding, so I may as well just start my own list for nonprofits. the way the way Web 2.0
27 Awesome Ways to Get People to Listen to You
APRIL 28, 2012
It makes perfect sense, too—if I visit your website, right now, what articles are going to serve as my “Start Here” roadmap through your muse/meme/world? Even better: do a video blog journaling your experience. This guest post is by Nick Thacker of livehacked.com. I’ve been creating stuff lately—blog posts, articles, tweets, videos, ebooks, etc.—and and I realized something: The biggest struggle I’ve had during it all was getting people to listen. I wanted to share a few ways I’ve found to really get people to listen. How to get people to care, listen, and take action. Advertise.
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
Ann is an SEO consultant, the brains behind the hugely popular My Blog Guest site for bloggers to network and acquire guest blogging opportunities, and a regular contributor to Search Engine Journal. Her latest posts include Nonsensical , Community Networking Meme , and Beware the Devil’s Hug. And it’s no surprise they notice. A Little List Analysis. Who Are These Women.
The Social Habit: Who Uses Social Media and How
JUNE 22, 2010
link] WebMetricsGuru » Web Journal – Weekend Developments – Cookie Values [.] pamorama marketing, life, social media Home About Bookshelf Links Contact The Social Habit: Who Uses Social Media and How by Pam Dyer on June 22, 2010 Share Edison Research just released its latest report on social network usage. Here are the principal findings from the report: 1. said: [.]
The Slippery Slope of Association Blogger Outreach
OCTOBER 6, 2010
skip to main | skip to sidebar mizz information Tuesday, October 5, 2010 The Slippery Slope of Association Blogger Outreach Its not often that two of my favorite things to blog about happen to intersect but today youre in luck. Mom blogger drama has made its way to the association world. Score. Not so for associations. Restrictions on how much an association can spend on lobbying activities, etc.
The Future Of Content Curation
SEPTEMBER 22, 2010
Alok Jha, science and environment correspondent at The Guardian (quoted on the Nieman Journalism Blog), described it as "a completely new model for us", not least because the blogs will be completely unedited and the bloggers will have direct remote access to the Guardian's web publishing tools. " Seems like everyone's in the content game now. Please try again.
Grow Your Wiki
Buzz Marketing for Technology
JUNE 27, 2008
citizen journalism. About. Services. Contact. Archives. 21 days of wiki adoption. 9rules. adsense. advertising. analysis. Apple. Atlassian. AusWeb07. Barack Obama. better meetings. BlackBerry. blip.tv. boris mann. business. CeBIT. change. change management. Clay Shirky. cognition. collaboration. Collaborative Technology. collective action. Community. Confluence. conversation. creativity.
Social Media From A to Z: A Glossary
JUNE 30, 2010
Atom and other Web syndication formats like RSS are now used for many purposes, including journalism, marketing, bug-reports, or any other activity involving periodic updates or publications. But never fear! Here’s a quick guide to some of the terms you may encounter. An example of this is the Twitter API. The service began as a blog comment search engine. Bit.ly : Bit.ly Blip.TV : Blip.TV
Viral Marketing: Weezer Gets it Right
Techipedia: Tamar Weinberg
MAY 28, 2008
If you didn’t know about any of these memes, you need to venture out farther and scope out your territory.) Take something that’s already popular — in this case, a bunch of internet memes that caught on virally by themselves — and combine the most memorable parts to reach your target audience. The kitchen sink of YouTube memes. It’s simple, really.
Hope for Better Conversations
SEPTEMBER 10, 2010
Here are 10 current or would-be memes that could better our online conversations. Citizen Journalism : It’s so promising, and there are great examples emerging periodically. Further, good citizen journalism – if encouraged – can help with the general degradation of content quality we are seeing across all media. by Beth Harte and Geoff Livingston. Imagine that? Hmmm. Your Turn.
Dominant Trends That Control the Tumblr User Base
OCTOBER 26, 2010
Read more » For every social network, there are memes with which it is associated. Cyberbullying isn’t prevalent, but knockoff comic-strip ‘rage memes’ and Advice Dog spinoffs are. Tumblr users also enjoy creating their own ‘rage memes.’ in my opinion, it was well written for a teenager who doesn't have a background in journalism.
Who's Using Twitter in the US? Some New Demographics [Charts]
MAY 3, 2010
TheSignChef.com – Plastic Signs and Vinyl Banners [link] Recommended Links for July 7th | Alex Gamela – Digital Media & Journalism [.] pamorama marketing, life, social media Home About Bookshelf Links Contact Who’s Using Twitter in the U.S.? Twitter users. The report summarizes the most recent data from a three-year tracking study conducted by Edison and Arbitron.
Top 6 Ideas for Incredible Viral Content for Social Media.
Techipedia: Tamar Weinberg
JANUARY 28, 2010
Viral content can spark memes. I will be using these to promote my journal. Viral content is what people look for. Viral content is what people bookmark. Viral content is what people talk about. Viral content is the foundation for linkbait. Indeed, viral content is a wonderful concept and especially important when you’re looking for traffic or attention. People like lists.
When influence is confused with popularity
Direct Marketing Observations
JULY 8, 2010
In my mind those two words are inextricably linked and have been since long before my days at Northwestern University’s Medill School of Journalism. For anyone following this meme on Twitter, Fast Company recently launched a site called “ Influence Project ”, where they’re essentially pitting online “influencers” against one another to vote for their influencer ranking. storm!
On Writing for the Web
MAY 5, 2010
Regardless of the subject of your blog, whether you’re writing a hardcore tecchie journal or a guide to beekeeping, you need to steer clear of abbreviations and overly technical language. Ways to Write Great Blogging Meme Responses. This is a guest post by Andrew Rondeau of We Build Your Blog. When I was at school, I was told a number of rules on the etiquette of good writing. It now transpires that most of the things we have ever been taught about effective writing don’t actually apply to writing for the web, and updating our blogs. See, it’s tough, right? That was lame.