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Stop Producing Noise

Ari Herzog

Mike Beauchamp elaborated this in 2011 : I think a major issue going forward for Facebook, and other social sites, will be finding a better way to sift out relevant posts from noise. We know it’s a difficult task. We’re all guilty of following / friending more people than we actually care about.

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Realizing the Value of Time

Justin Levy

They have created emotionally compelling content based around the subject of time, the very issue that Tungle helps us to manage. Instead of a video about how to use their service, Tungle has created a video that illicit emotion thus causing you to want to share the video with your social graph. Probably not.

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Content Optimization: How to Optimize your Content for Maximum Results

Razor Social

This on-page SEO analysis tool analyzes your website and checks for issues such as duplicate titles, missing or long meta descriptions, missing alt headings, and more. By fixing the SEO issues on your pages, you’ll help improve their chances of ranking higher in the SERPs.

Content 94
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Stop Producing Noise

Ari Herzog

Mike Beauchamp elaborates : I think a major issue going forward for Facebook, and other social sites, will be finding a better way to sift out relevant posts from noise. We know it’s a difficult task. We’re all guilty of following / friending more people than we actually care about.

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The Early Days of Hashtag Marketing

Twist Image

The issue is one of filtering. I may very much like following you, but should you start tweeting because you're benefitting from a marketing program and I'm getting the spam , it may be grounds for a social media divorce. social graph. social media. brand experience. brand loyalty. brand narrative. newsjacking.

Hashtag 103
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The Mutterings Of Twitter

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While in some instances the airline is at fault, more often than not it's an issue that has to do with weather or security (some of the many things that are beyond an airline's control). social graph. In a world of Twitter mutterings, not all tweets are created equal. It's a much more common practice than brands understand.

Airlines 102
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The Ever-Evolving Consumer Evolves (Again)

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I'm not talking about "liking" them on Facebook or tweeting on Twitter about a customer service issue: I'm talking about ratings and reviews. Not only can consumer's research general information - right then and there - but you can poll your social graph to see if whatever it is that you're looking buy is the right decision for you.