Trending Sources

StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. StumbleUpon Channels and Paid Discovery are good opportunities to take advantage of, and I think their latest iPhone and iPad apps offer an excellent experience for non-desktop users.

Social Sharing: The New Coffee Table Magazine Spread

Adam Sherk

This is a guest post from Mik Stroyberg of Issuu , a digital publishing platform for magazines, newspapers and catalogs. I love reading magazines, and I love my iPad because it lets me carry 8 million titles around in one lightweight device. But I like looking at print magazines too, checking out the covers at the local kiosk and sharing publications with friends and family.

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The iPad Should Be Free

Twist Image

In a world where Apple not only sells their iPad (ranging from $400 - $900) and also controls the majority of the content that you can put on it from iTunes , why wouldn't they deploy a similar model to Amazon's in the hopes of owning the consumer by way of the hardware? It's about the cumulative and ongoing buying of content (books, music, movies, TV shows, magazine and more) that Amazon offers. The Kindle and the iPad could be free. Have you ever heard of the "razor and blades business model?" It doesn't seem like a smart business model. or does it? amazon.

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Newspapers, Magazines, and the Apple iPad

The Way of the Web

The Time sold 5,000 iPad apps in 3 days at £9.99, the Wall Street Journal has 10,000 customers paying $17.29 And Wired is apparently selling more copies on the iPad than in print (print sales were quoted at 79,000). Then it’ll be clear whether the approach you’ve taken to the iPad is actually a solution, or just a very temporary bump. OK, sure, they have outlets etc.

The New Mass Media Is The iPad

Twist Image

The iPad had a good week. No, I'm not talking about the swirling rumors of the iPad 2. million iPads. This brings them close to 15 million iPads sold in 2010 (which blew away many industry analysts estimated). IDC (the research firm) says that approximately 17 million tablets were shipped in 2010 and that the iPad represented nearly ninety percent of tablets shipped in the third quarter of 2010 (more on that here: Apple Posts Record Profit; iPad Sales Surpass Projections ). The iPad is also driven by advertising. ipad 2. magazine.

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iPad Head Girl: Viral Video Marketing At Its Best?


Earlier this month, the internet was fascinated when a YouTube video surfaced of a girl doing mundane things around Central Park… with four Apple iPads surrounding her face. When it comes to an iPad head, face it, we’d all be curious if we ran in to her in person. The best viral videos tend to involve the public, and their reactions to unusual things.

Making Copies

Twist Image

I have a massive frustration when it comes to reading books and magazines with my e-reader. It could be a portion of a physical book, magazine or newspaper as well. This iPhone (and iPad ) app allows you to take a picture of something in print and it uses some fairly advanced OCR software to turn it into digital text that you can cut and paste and move about freely, but there's a little hack that I've learned when it comes to content you're reading on a screen: If you press the on/off switch and the home button on your iPhone or iPad at the same time, it takes a screen capture.

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Google's Third Wave Of Innovation

Twist Image

As consumers move from desktops PCs and laptops to smartphone and tablets, Google has continued to innovate and own the mobile landscape, and this includes being hyper-competitive in relation to Apple and the staggering success of the iPhone and iPad. The above posting is my monthly column on marketing innovation for Strategy Magazine. I cross-post it here with all the links and tags for your reading pleasure, but you can check out the original version online here: Strategy Magazine - Google''s third wave of innovation. strategy magazine. It''s nothing new. android.

50 Great Apps for Your iPad

Dave Fleet

Wondering what apps to install on your iPad? Hoping an iPad-optimized one is released soon. – Dictionary for your iPad. Adobe Ideas 1.0 – Sketchbook for your iPad. Lets you download and read multiple file formats including MS Office, iWork, HTML, images, audio, video and PDFs on your iPad. NPR content, in magazine format. Media.

Everything Digital

Twist Image

I thought I would eventually use my Kindle device or the app on the iPad , but I was so enthralled with the writing, that the iPhone version best suited my need to grab a paragraph or two at any open opportunity throughout my day. I love magazines. I love magazine stores, but I can't imagine ever buying any of that content any other way but digital. magazine. Why isn't everything digital? When I think like this, I'm quite certain it freaks the mass majority out. But, here's the thing. Every time I handle cash (coins or paper). Every time I take out a credit card.

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How I Write

Twist Image

Microsoft Word for newspaper and magazine articles. on my iPhone and iPad ). I love magazines. magazine column. blog bookproposal bookpublishing brandedcontent businessbook creativework dothework emailnewsletter evernote facebook fastcompany flipboard google googlebookmarks googleplus googlereader ipad iphone linkedin macbookair macbookpro magazinecolumn marketing microsoftword moleskine monocle nateguggia newspaperarticle notebook noteshelf publicrelations scrivener stevenpressfield technology theeconomist twitter windowslivewriter wired write writingArticle?

What To Get The Person Who Has Everything (Without Breaking The Bank)

Twist Image

A subscription to some magazines. The idea here is to buy them a subscription (or many) to a magazine that they like, but that they would never subscribe to. I''m also a big fan of the Belkin docks for iPhones and iPads. magazine. magazine subscription. Do you know who has been naughty and who has been nice? ''Tis Tis the season to fight for a parking space at your local mall to dealing with unruly people as they battle the aisles to find the perfect gift for those that they love. There are few people who love this part of the holiday season. Mobile. Computer.

The Best Business Apps For Your Smartphone

Twist Image

I do the majority of my book reading on my iPhone (and, occasionally, on my iPad ). See something in a magazine, book or newspaper that you would like to have in digital format? So, were you naughty or nice? At this most wonderful time of the year, I'm often inundated with phone calls, emails, text messages, Facebook pokes and Twitter tweets about the best business apps to get for a smartphone. This year was no exception. I guess people were nice. nice enough to get a brand new smartphone, and now they need to lock and load it with apps that will make them more effective at work.

8 Must-Have Apps for Your Mobile/Social Business

Janet Fouts

I travel with an iPad and an iPhone as my mobile office, and it’s made it a whole lot easier to stay on top of my business, my teram and my clients. Dropbox is available for Android, iPhone, Blackberry, iPad and Kindle too. Available for iPad, iPhone or Android. It works with iPad or iPhone. Available for iPhone, iPad, or Android. Expensify. I travel a lot.

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iPad saves the Page Advertising Business

Buzz Marketing for Technology

I was just reading BtoB Magazine ’s latest issue and an article called Publishers pin hopes on iPad caught my attention enough to blog about it. According to the article Jason Snell the editor of IDG’s Macworld – is building an iPad application for his magazine with the promise of a digital version of his magazine on the iPad. Answer – Yes I think it could!

10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media. Possibly. Save the media?

Cloud Computing And The Streaming Of Everything Will Change Media Forever

Twist Image

" This way, whether you're opening your laptop, tinkering with your iPad or roaming with your iPhone , the content that you want can be streamed from one central location and acts as if it is resident on your hard drive (it's also pretty great if your hardware crashes. The majority of people will simply be able to access every type of TV show, movie, music artists, book, magazine, newspaper, radio station, etc. We're getting much closer to the world of dumb clients. and that's a smart thing. This isn't streaming as you've thought of streaming to date. Imagine a media world.

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Thoughts on UK magazine ABC figures…

The Way of the Web

Influence and Empire Avenue → Thoughts on UK magazine ABC figures… August 12th, 2010 · View Comments It still feels a bit weird not to be involved in the magazine industry when the ABC figures are released – although I’m getting used to examining the RAJAR figures for radio instead. magazine, which dropped 20.2% Only two magazines didn’t drop in that area.

And In The End.

Twist Image

From smartphones and Kindles to iPads and laptops. As I was walking through the airport, I noticed that the current cover story for Wired Magazine is all about self-driving cars. wired magazine. amazon apple blog brand businessbook consumer corporateladder criticalthinking economicvalue editor facebook innovation ipad kindle laptop linkedin longevity marketing marketingcareer marketingindustry marketingprofessional onlinecommunity podcast publishing sciencefiction selfdrivingcars smartphone technology twistimage wiredmagazine" The truth. who knows?). apple.

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The Evolution Of Apps

Twist Image

to the pending dominance of smartphones and iPad -like devices. On a personal note, I was loving the ability to buy books through my Kindle app on both iPhone and iPad, and became frustrated that this feature set was removed because of Apple's business reasons. wired magazine. advertising amazon android app appstore apple digitalexperience financialtimes google html5 ipad iphone itunes kindle kindlecloudreader marketing media mediahacker newmedia smartphone tablet techcrunch thehuffingtonpost walmart web wiredmagazineIs everything moving full circle back to the Web?

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Content Is Everywhere - The Changing Tide Of The Internet

Twist Image

Even though the iPad has a near-seamless Web experience, publishers still create native apps for the device. You don't have to assimilate them into a global brand (traditional magazine publishers do this quite well). It's no longer about sending people to your website. It's about being at the center of where your consumer is. There have been a couple of major indicators that the world of publishing and content is shifting away from the traditionally held value that you have to drive traffic to one, specific destination. That world has not only changed, but it's gone. Check. Check.

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From Atoms To Bits To Atoms

Twist Image

According to Chris Anderson (editor-in-chief of Wired Magazine and bestselling business book author of The Long Tail and Free ), these nascent days of basement developers (also known as Makers ) is fueling the next industrial revolution of our times, and it's going to create a profound shift in our global economy. With smartphones, iPads and laptops, we have computers coming out of every nook and cranny of our lives. The event, created by Make Magazine (published by O'Reilly Media ) , now hosts Mini Maker Fairs all over the world (including Canada). make magazine.

The iPad And The Marketing Professional

Twist Image

One of the hottest holiday gifts this coming season (for the young and old alike) is Apple 's iPad. Steve Jobs , Apple co-founder and CEO, described the iPad as the device that lies in between your computer and your mobile device during his presentation to launch the tablet in January. The staggering media hoopla surrounding the device ( Oprah recently chose the iPad as one of her "favourite things" ) has helped it become a runaway success. Here are some of the best iPad apps for business professionals. ipad app. magazine. The App Economy. Dropbox.

The One Screen World

Twist Image

Between us, I don't think any of this really matters anymore (would we consider smartphones and the iPad one screen? Much in the same way, trying to tell the difference between a book, magazine or newspaper will be. That may seem dramatic, and it may seem like the definition of a book could never be confused with a newspaper, but as I get more and more engaged with my iPad, the line between watching a movie rented from iTunes or a video from YouTube then a TED Talks podcast is very blurred. How is your Marketing working in a three screen world? Have you seen the new TVs?

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Six Links Worthy Of Your Attention #221

Twist Image

We live in a world where the iPad didn''t exist four years ago and now we''re into wearables, connected devices and so much more. Magazine. inc magazine. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Now we have a computer on our wrist, and sarcasm and vitriol in our feeds. Hey kids! Get off my lawn!"

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Six Links Worthy Of Your Attention #101

Twist Image

My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , the author of Complete Web Monitoring and Managing Bandwidth: Deploying QOS in Enterprise Networks), Hugh McGuire ( The Book Oven , LibriVox , iambik , PressBooks , Media Hacks ) and I decided that every week or so the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see" Check out these six links that we're recommending to one another: Born This Way - New York Magazine. new york magazine. amazon. bitcurrent.

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Bloggers: Would You Rather Be First Or Right?

SocMed Sean

If I just spout out statements like “Facebook announces that it’s going to buy Twitter” or “Apple is discontinuing the iPad 1 due to iOS 5 crashes”, I might generate a bunch of SEO traffic and boost my readership, but what value did I actually provide to my readers by publishing unsupported facts? Is speculation okay? Is it useful? Cheers! Digg this!

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The New Convergence

Twist Image

Former Wired Magazine editor-in-chief, Chris Anderson , makes a very compelling case for it in his latest book, Makers (which is an incredible book, if you''re looking for something to read this summer). While this may be true, we are in the era of exponential growth when it comes to technology and adoption by the mass audience (consider this: the iPad didn''t exist four years ago). wired magazine. This is not about media convergence. It''s about something bigger. Things change. Things change so fast that sometimes, it''s hard to see it. A new paradigm. It''s powerful.

How 2nd Screen Apps killed off Television Advertising – Social Media TV

Laurel Papworth

If you are a company looking to advertise would you advertise on the TV during the show’s ad break or on the iPad, smart device during the ad break? Everyone on Twitter and Facebook and Zeebox are shouting at the players, the contestants, through smart device 2nd Screen Apps on their iPads, Androids. Do you advertise on the TV or the iPad? Imagine the big game is on.

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Will India See a Rise in Digital PR?

Waxing UnLyrical

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. Business Standard sold its motoring magazine to Delhi Press. Ed: A version of this post originally ran on September 20, 2013 on Sixty two! ABP Pvt.

What New Media Must Learn From Comics

Twist Image

Along with that, it has opened up an entirely new segment of both readers and distributors (it's not uncommon to now see comic book trades in bookstores, magazine stores, toy stores, etc.). iPad apps and the ability to now buy comics in their digital form continues to rise. The popularity of the genre and events like this has pushed comic books to the big screen, television, magazines and even into paperback books (yes, you can buy Batman fiction). ipad app. The comic book industry teaches us many lessons about New Media and the new consumer. My feet hurt. batmobile.

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Six Links Worthy Of Your Attention #61

Twist Image

My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , the author of Complete Web Monitoring and Managing Bandwidth: Deploying QOS in Enterprise Networks), Hugh McGuire ( The Book Oven , LibriVox , iambik , PressBooks , Media Hacks ) and I decided that every week or so the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see" Check out these six links that we're recommending to one another: Sparks Fly - Stanford Magazine. iPad ? stanford magazine. Nook ?

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Six Links Worthy Of Your Attention #53

Twist Image

When Is a Magazine Not a Magazine? If everything published eventually winds up on an iPad (or tablet), does it all just become text at some point? Sure, it may be short (like a tweet or a news item) or medium-sized (like a newspaper feature or a magazine article) or even long form (a book, white paper, etc.). Is it still a magazine? magazine publishing.

The 21 Best Content Curation Tools

Webbiquity SMM

A hybrid curation app and social network—grab any content from the web and save it to your own Flipboard magazine. Sample review: “I have connected my Twitter, Facebook and LinkedIn feeds to Flipboard, enabling me to scan each post in the feed as if they were articles in an electronic magazine. Fortunately, content marketers don’t have to do it all themselves. 1) Storify.

What really ended EMAP’s golden days?

The Way of the Web

Even now traditional media companies are still struggling and battling to make the transition to the web, whether newspapers, magazines, radio or television, and they’re all still behind where they should be. Since then, we’ve had Myspace (2003), Facebook (2004), Youtube (2005), Twitter (2006), the iPhone (2007), the iPad (2010), and Blogger (1999) or WordPress (2003). I actually remember bringing in the wonderful Andrew Davies from Idio to discuss the idea of personalised digital magazines on-demand to a bemused audience).

Six Links Worthy Of Your Attention #73

Twist Image

"Surely, the iPhone and iPad are the most significant advances in the technology of interaction design in the past decade. Put an iPad in front of a one-year old, or a previously technophobe, and you know that to be true. But really, what have we got with an iPad? Greatest Copy Shot Ever Written - A List Apart Magazine. The iPad? Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Sounds like many of our lives. A good essay that lines up with Alain de Botton 's Status Anxiety." iPhone?

Content Marketing Is Nothing New

Janet Fouts

And what about John Deere coming up with a customer-focused magazine in 1895? John Deere’s The Furrow gets well over a million views per month ( and now has a beautiful iPad app to boot. I came across this infographic that perfectly explains it. Geez, can anything that dates back to 4200 B.C. be called new? Brilliant. I’m old, but not THAT old…).

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What Do You Call This Thing?

Twist Image

We have the Web, we have mobile and we now have touch (think iPad ), and while these platforms are all digital, all online (in one way, shape or form), they are very different. " I don't think the Web is dead (as Wired Magazine wrote in their cover story: The Web Is Dead. wired magazine. I'm at a loss for words. Years ago, my business partners and I at Twist Image decided to define the work we do as "Digital Marketing." our playground. the space we played in. All of those felt fairly limiting to me (they still do). I'm fine with that, and you should be too).

The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The Truth About the iPad April 8th, 2010 |Written By: Jay Baer | View Comments Tweet Are you old enough to remember when the TV remote control was invented? After a few days of messing around with it, the iPad reminds me very much of that remote control with a cord. The iPad is not a computer.

How are association publishers building new and existing revenue streams?


All participants also will be entered for a chance to win an Apple iPad , and for every response received, the Foundation will donate $20 to the Red Cross for victims of Superstorm Sandy. IMPORTANT – THIS JUST IN. Results from the study will be used to develop benchmarks for organizations to compare their own practices and identify new areas for revenue expansion. Useful Data

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