Remove influence
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

The financial services (75%), insurance (50%) and software (50%) industries are the most advanced when it comes to having separate content marketing strategies for each channel through which they distribute content. The next-most-effective lead gen tactics are paid search (32% vs. 9%) and webinars (30% to 6%). ( Polaris B ).

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. Search Engine Marketing.

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