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Top Video Marketing Trends of 2024

Social Media Strategies Summit

To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. But we can still get creative by playing around with the built-in augmented reality features and special effects on TikTok and Instagram Reels. Let’s get into it.

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Instagram Launches First Edition of 'Instagram Insider' Digital Magazine, Highlighting Platform Trends

Social Media Today

Instagram has published the first edition of its new 'Instagram Insider' digital magazine, highlighting key content trends and influenctial creators.

Instagram 217
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Instagram Publishes 2022 Predictive Trends Report

Social Media Today

The report highlights various cultural trends and shifts, as defined by younger Instagram users.

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How to Strategically Use Social Media Trends to Boost Your Brand

Ignite Social Media

Trends come and go in the blink of an eye. As a social media marketer, it can be tempting to jump on every viral trend in hopes of riding that wave of engagement. However, not all trends are created equal when it comes to brand marketing. Ask yourself: Does this trend align with our target audience?

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Google and Instagram Provide Insight into Thanksgiving Food Trends

Social Media Today

Google and Instagram have shared some insights into food trends around Thanksgiving, based on user activity.

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250+ Instagram Reel hashtags to boost engagement for your brand

Sprout Social

If you’ve opened Instagram recently, you know Reels are big on the platform. The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. The short-form video format has quickly become a favorite of both brands and consumers. Let’s dig in.

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7 Top B2B Social Media Trends

Oktopost

As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. Keeping up with the latest trends enables you not only to maintain a fresh online presence but also to be able to capitalize on emerging opportunities. 7 Top B2B Social Media Trends 1.

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