Social Media Today

JUNE 24, 2019

We recently conducted a survey to check in on how marketers are utilizing Instagram, and what's producing results. Here's the first part of our report.

Instagram 167

Instagram Marketing Survey Report 167

Social Media Strategies Summit

MARCH 6, 2024

Maybe you’d generate more traffic if you switched focus to Instagram and TikTok. If your demographic analysis revealed that your target audience skews female and Millennial, there’s a decent chance they use Pinterest — and they probably love Instagram Reels. Use a little educated guesswork, too.

Social Media 215

Social Media How To Survey Analytics 215

Hootsuite

JULY 6, 2022

Are you thinking about getting into Instagram eCommerce? In a 2021 survey, 44% of people reported using Instagram to shop weekly. And that number should keep growing as Instagram fine-tunes its Shopping features. Here’s everything you need to know about making the most of Instagram eCommerce in 2022.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

FEBRUARY 4, 2020

Understanding Instagram demographics is key to understanding your users. And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. Instagram general demographics. Instagram launched in October 2010. Instagram age demographics.

Instagram 145

Instagram Social Media Marketing Survey 145

Sprout Social

OCTOBER 19, 2020

More than one billion people around the world use Instagram every month for inspiration, connection and communication, and 90% of those people follow a business on the platform. Select Sprout Social customers will participate in a pilot program now, and Instagram messaging in Sprout will become available to all customers in 2021.

API 130

API Instagram Guidelines Survey 130

Bill Hartzer

OCTOBER 10, 2023

The survey, conducted under the theme ‘My Lifestyle,’ unveils a concerning trend, with 74% of young Arabs admitting to struggling to disconnect from social media. Moreover, 61% acknowledge that social media addiction has a negative impact on their mental health.

Social Media 164

Social Media Survey Sample Samples 164

Social Media Strategies Summit

NOVEMBER 30, 2020

That’s how many people use Instagram daily. Typically, people on Instagram are engrossed in documenting and peacocking every aspect of their lives — and watching others do the same. There are already 25 million business profiles on Instagram. Instagram Shopping (also known as Insta Shopping) is helping to do just that.

Products 164

Products Instagram Brands How To 164

Social Media Today

JUNE 24, 2019

We recently conducted a survey to see how marketers are currently using Instagram, and what's driving best results. Here's a summary of which elements are driving the best brand results.

Instagram 167

Instagram Survey Marketing Brands 167

Social Media Today

NOVEMBER 19, 2021

The latest report once again underlines the rise of TikTok, a key concern for Meta's next-level metaverse shift.

Survey 148

Survey Instagram Report 148

Social Media Today

OCTOBER 7, 2020

A new survey conducted by research firm Piper Sandler has found that Snapchat is the most popular app among teen users in the US, followed by TikTok.

Report 218

Report Survey Instagram Research 218

Social Media Today

DECEMBER 18, 2019

HypeAuditor has conducted a new survey to find out which tools and creation apps are most popular among Instagram influencers.

Influencer 145

Influencer Instagram Tools Survey 145

Buffer Social

MAY 25, 2022

We recently launched direct Instagram carousels scheduling in Buffer. Now you can scheduled carousel posts to be published automatically in Instagram—no need for reminders. To find out, we analyzed the 184 posts @Buffer published on Instagram over the past year. Today, we can directly schedule Instagram carousels.

Instagram 85

Instagram Engagement Publishing Survey 85

Later

JUNE 2, 2021

Good news for business owners: Instagram’s Messenger API will be rolling out to all businesses! With a new Messenger API for Instagram, businesses will be able to streamline their customer service tools, be more efficient, and build trust with their community. . What Is the New Instagram Messenger API? What does this mean?

API 93

API Instagram Conference FAQ 93

The Realtime Report

APRIL 11, 2014

Instagram: 200 million users. via Instagram. Teens Prefer Instagram Over Facebook, Twitter. Instagram is on the rise as the favorite social network for teens, but this increased popularity is coming at Facebook and Twitter’s expense, according to new data from Piper Jaffray. LinkedIn: 259 million active users.

Social Networking 189

Social Networking Instagram Tumblr Facebook 189

Bill Hartzer

APRIL 17, 2024

This revelation comes from a recent study conducted by nimbl, a popular pocket money card and app, which surveyed young Brits aged 6 to 17 about their dream jobs. In a striking shift from traditional aspirations, UK children are now setting their sights on becoming social media influencers, ranking it among their top career choices.

Social Media 86

Social Media Influencer Study Survey 86

Social Media Strategies Summit

APRIL 11, 2024

After all, the format was rated as the most effective type of content by 45% of marketers in Semrush’s latest State of Content Marketing Survey. Integrate Social Media Landing Pages for Instagram If you employ Instagram in your social media marketing strategy, you already know the platform has much to offer.

Social Media 225

Social Media Tips Marketing UGC 225

BeingOptimist

FEBRUARY 9, 2021

Instagram is a powerful social media channel with millions of active users around the world. Instagram has become one of the high potential platforms for marketers to promote their business. Not only for large enterprises, but small business owners can also have tremendous benefits from Instagram with proper plans and strategies.

Small Business 92

Small Business Instagram Strategy Embedding 92

Hootsuite

SEPTEMBER 20, 2022

Finally, a new feature from Instagram that makes our lives easier. If you’ve been intimidated by Reels, the new Instagram Reels templates will be your new bffs. With Instagram’s significant shift towards short-form video, Reels are now a primary focus of most marketers’ Instagram strategies. Find a template.

Template 71

Template Templates Instagram Content 71

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships.

Metrics 98

Metrics Influencer Marketing Survey 98

Social Media Today

JULY 29, 2022

The survey will prompt users to share info about their race/ethnicity.

Data 159

Data Survey Instagram 159

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Sprout’s data aligns with Instagram influencer marketing being one of the most popular avenues globally, especially on Instagram.

Fashion 95

Fashion Influencer Ensembli Instagram 95

The Realtime Report

JULY 30, 2021

million posts on Instagram and #soberlife has over 1.7 LagunaTreatment.com conducted a survey of 3,000 social media users and found that over 1 in 3 (32%) Americans who use these platforms say influencers are strong advocates for addiction awareness and substance abuse prevention. The tag #sober currently has more than 3.2

Influencer 172

Influencer Social Media Survey Policies 172

Keyhole.co

MAY 9, 2023

Instagram has a massive user base of over 1 billion , of which 90% follow at least one business account. A recent survey reveals Instagram is the “ #1 platform ” for building brand relationships. In such instances, running Instagram giveaway contests can prove effective. What is an Instagram giveaway?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Convince & Convert

MARCH 5, 2024

We conducted a survey of 1,500 US and Canadian social media users aged 18-64 to determine how loyalty was changing and what brands could do to win consumers over. Footnotes: Reddit Custom Survey, U.S., Competitive platforms = Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, LinkedIn, YouTube.

Reddit 143

Reddit Research Loyalty Survey 143

agora pulse

FEBRUARY 13, 2020

Especially an Instagram Story. But with so many good stories out there, you need to make sure your brand’s Instagram Stories outshine the competition’s. Stories only exist in the Instagram feed for 24 hours, then they disappear. Everyone loves a good story. Tell a Well-Composed Story . Author Emily A.

Instagram 125

Instagram UGC Chemicals Fashion 125

Sprout Social

JANUARY 29, 2024

According to a Sprout Social Q4 2023 Pulse Survey, short-form videos are what people want to see most on social, so it’s no surprise that platforms like TikTok and Instagram have seen such fast and steady growth. Our Pulse Survey data also reveals 42% of people expect to use more social networks in 2024.

Social Media 111

Social Media Strategy Exercises Retail 111

agora pulse

NOVEMBER 14, 2017

If you have ever used stickers on Instagram stories, you know how many options there are. Remember when Instagram released selfie stickers and geostickers ? Instagram hasn’t stopped there. Recently, the company launched a new interactive sticker called Instagram Polls. Create a Sense of FOMO.

Instagram 130

Instagram Posterous Eventful Focus Group 130

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. The survey shows 65% of marketers partner with influencers via giveaways.

Examples 125

Examples Influencer Campaign Marketing 125

Later

MAY 19, 2020

Announced during a Facebook Live session today with Mark Zuckerberg, the new e-commerce feature will allow small businesses to build online stores on both Facebook and Instagram. . Here’s everything you need to know about Facebook newest e-commerce feature: . Facebook Shops are also highly customizable.

Small Business 106

Small Business Instagram Facebook Press Release 106

Pixlee

SEPTEMBER 10, 2020

Instagram Reels are a new Instagram feature that allows users to make short, captivating, and fun video clips to entertain or attract new followers. In an uncanny way, Instagram Reels are very reminiscent of the similar TikTok format which led people to draw warranted comparisons. . Demographic Aspect and Common Misconceptions

Instagram 74

Instagram Brands Authentication Comparison 74

The Realtime Report

JANUARY 21, 2014

Facebook, YouTube, Google+, Twitter and LinkedIn are still the most popular social networks worldwide, but Instagram is growing faster than any other social site, according to new research by GlobalWebIndex. Social Media Statistics Facebook Google Instagram LinkedIn social networking statistics Twitter' PCs and tablets at 64%.

Social Networking 175

Social Networking Instagram Microblogging Statistics 175

Later

JULY 15, 2020

Do you collect customer feedback on Instagram? In this blog post, learn how to collect customer feedback on Instagram, turn audience insights into action, and grow your community: Table of Contents: Why Collecting Customer Feedback on Instagram is Important. Tip #1: Use Instagram Stories Tools. If not, you should be!

Instagram 78

Instagram UGC Travel Transportation 78

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. At the time this survey was conducted, Twitter was still a close second, but as even the report authors wonder, can Twitter stay at #2 ? LinkedIn is, of course, the top social media platform for B2B marketers.

Research 257

Research Report Social Media CPM 257

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. Read on… Instagram takes action on fake accounts. And, we see how women are leading the world of content marketing. Facebook introduces 3D posts.

Content 170

Content Nielsen Marketing Badge 170

Convince & Convert

JANUARY 8, 2018

Instagram is the king of engagement. The challenge for companies using Instagram as a marketing tool is switching a user’s mindset from passive browsing to active shopping , and getting them to click through to products or content outside of the social platform. Use Instagram to Promote Purchases. Click To Tweet.

Instagram 121

Instagram API Consultant Conversation 121

Later

AUGUST 26, 2020

Almost overnight, Instagram made a shift into the e-commerce space — but how is it changing the way we shop? From entirely shoppable feeds to a whole host of tools aimed at supporting small businesses , there’s no denying that Instagram is on a mission is to turn the app into a streamlined shopping experience. Facebook Pay .

Instagram 75

Instagram Small Business Feed Feedly 75

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. A sentiment analysis of reviews, social media comments and feedback surveys identifies areas that excite customers and those that need work. tangleteezer ?

Brands 108

Brands How To Sentiment Metrics 108