Social Media Strategies Summit

JUNE 24, 2022

It’d be easy to dismiss Instagram Reels as a shameless TikTok clone. Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. What Are Instagram Reels? Check out our Instagram Reels 101. Image source.

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Examples Instagram Brands Transportation 166

Social Media Today

AUGUST 29, 2019

A new study has looked at comparative Instagram post reach rates when hashtags are placed within the main caption and in the first comment.

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Hashtag Study Comments Instagram 168

SocMed Sean

FEBRUARY 10, 2022

Is Instagram growing? Last year, eMarketer predicted that Instagram would hit 1.074 billion users worldwide in 2021. Currently, Instagram is one of the largest social media networks online. As a result, many businesses have taken to Instagram to market their companies. Can Instagram be effective for marketers?

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Instagram Strategy Marketing Metrics 162

Social Media Today

APRIL 18, 2022

Adding hashtags to Instagram posts doesn't influence post distribution, according to this new study.

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Hashtag Instagram Report Engagement 192

Social Media Strategies Summit

APRIL 8, 2021

Instagram is the world’s fifth-largest social media site. So you might think the team at Instagram would be pretty content with how things are going. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

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Instagram Brands Real Estate Remix 234

Forbes Social Media

MARCH 4, 2020

In an era in which experts say our relaince on social media can become a dangerous addiction altering our moods, our thoughts and how we conduct our relationships picked up a little more ammunition recently with a British study reporting one in five UK shoppers would go on using Instagram even if.

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Study Instagram Report Social Media 71

Devumi

APRIL 13, 2017

If you think that Rihanna is just another vapid popstar that you can’t learn anything from, I’m sure there’s an unsuccessful Twitter or Instagram marketing account you could be managing somewhere. The post Case Study: Comparing Rihanna’s Diverse Instagram and Twitter Marketing Tactics appeared first on Devumi.

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Case Study Study Instagram Twitter 95

Ignite Social Media

NOVEMBER 2, 2020

What is Instagram Reels? Social media giant Instagram recently rolled out its newest feature: Reels. Instagram is testing multiple placements of the Reels feed within the app interface. Find out how to get your brand ready for Instagram Reels. How it is Different From Competitors? Who is Successful on Reels? .

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Instagram Brands Feed Feedly 179

Ignite Social Media

JULY 20, 2020

A recent study from the Boston Consulting Group found that eCommerce has grown more in the last eight weeks than in the decade before that. Facebook and Instagram Shops Overview. People can find Facebook Shops on a business’ Facebook Page or Instagram profile, or they may discover them through stories or ads. Source: Facebook.

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Instagram Brands Facebook Overview 196

Buffer Social

NOVEMBER 7, 2017

So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies. Instagram users.

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Study Instagram Hashtag Research 111

Ignite Social Media

JUNE 5, 2019

You can read more about our social media case study below. We created engaging content, such as canvas ads, Instagram Stories, and repurposed UGC, that aligned to each phase. Social Media Case Study Results. We also conducted a Facebook Brand Lift study during the course of the campaign. Campaign Objective.

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Case Study Study Social Media UGC 107

Forbes Social Media

FEBRUARY 22, 2021

Markerly, an influencer marketing agency, recently analyzed posts from 80 influencers and 10 brands on both TikTok and Instagram and found Reels is currently the best place for brands, whereas TikTok remains Queen of influencer and celebrity culture.

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Influencer Instagram Study Brands 107

Devumi

NOVEMBER 3, 2017

How they pulled it off is an inspiring social media case study. Social media case study: Red Bull Unlike other brands, Red Bull rarely advertises its […]. The post Social Media Case Study: How Red Bull Built a Strong Fan Base Online appeared first on Devumi.

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Case Study Study Social Media Advertising 210

Quintly

SEPTEMBER 9, 2019

Instagram has 1 billion monthly active users worldwide. Private accounts, on the other hand, often use Instagram as their visual diary.

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Study Instagram Influencer Activities 111

Ignite Social Media

MAY 25, 2021

Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. When it comes to implementing best practices for your Instagram Reels content, we must first take a look at the Reels algorithm. That’s okay.

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Instagram Engagement Content Tips 172

Sherrilynne Starkie

AUGUST 8, 2019

Native scheduling comes to Instagram, finally! For the first time ever, Instagram now provides the capacity to scheduled native posts. To access Creator Studio, you must have an Instagram business account, an Instagram creator account or a Facebook page. Will Facebook soon be reading our minds?

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News Instagram Social Media Retail 186

Sprout Social

SEPTEMBER 29, 2022

As social media becomes more and more prevalent in our lives, we continue to see studies showcase the effects that it has on our well-being, mental health and self-perception. One recent study in particular discovered the impact that Instagram likes can have on adolescents. Why would you want to turn off likes on Instagram?

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Instagram How To Comparison Metrics 105

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. Here are 10 noteworthy observations from the study. Thoughts on these studies?

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Research Report Social Media CPM 257

Socially Sorted

MAY 21, 2020

Need to catch attention with images on Instagram? In this post, we walk you through 8 ways to use attention-grabbing Instagram Images for your brand – including case studies and examples you can use for inspiration right now! You're in the right place.

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Instagram Case Study Study Examples 139

Hootsuite

JULY 6, 2022

Are you thinking about getting into Instagram eCommerce? In a 2021 survey, 44% of people reported using Instagram to shop weekly. And that number should keep growing as Instagram fine-tunes its Shopping features. Here’s everything you need to know about making the most of Instagram eCommerce in 2022.

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Instagram HootSuite UGC Influencer 117

Keyhole.co

MARCH 7, 2024

Instagram influencers get paid to channel their creativity and post beautiful photos. With all this considered, it’s no surprise that you want to join the ranks of famous Instagram influencers and start making money as a creator. Although the steps focus on Instagram, note that many of them can apply to other social platforms as well.

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Influencer Instagram Tips How To 52

agora pulse

OCTOBER 8, 2020

Instagram can be one of the most powerful tools for selling products and services—if you know how to stand out from the crowd. These tips will show you how to sell on Instagram successfully. Did you know that as this writing, Instagram has over one billion active monthly users? alone, 37% of adults use Instagram.

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Instagram How To Hashtag Guidelines 179

Quintly

NOVEMBER 22, 2018

Instagram has over 1 billion users worldwide. This is not only a huge amount of registered users but also a lot of many different use cases. Some use it to share their life with their friends, influencers make a living out of the platform and brands engage with their audience or to generate new customers.

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Instagram Study Influencer Platform 111

Sprout Social

NOVEMBER 17, 2022

Instagram has been leaning more into its video strategy over the past few years. In July 2022, the app announced that all new videos under 15 minutes will be shared as Instagram Reels. Instagram Reel ideas for fashion and retail brands. View this post on Instagram. View this post on Instagram.

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Types Instagram Brands Collaboration 117

Pam Hughes

NOVEMBER 22, 2021

How many hashtags should you use on Instagram to maximize engagement? Previous studies have shown less is more. However, Instagram says you should add 3 to 5 relevant hashtags to reach your target audience. On both fronts, more Instagram hashtags are indeed better. 30 Instagram hashtags generate the best engagement.

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Hashtag Instagram Engagement Study 85

Social Media Today

NOVEMBER 19, 2021

How many hashtags should you include in your IG posts? Some new insights to consider.

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Hashtag Examples Feed Feedly 218

Bill Hartzer

APRIL 17, 2024

This revelation comes from a recent study conducted by nimbl, a popular pocket money card and app, which surveyed young Brits aged 6 to 17 about their dream jobs. The top ten dream jobs, as identified in nimbl’s study, are as follows: Teacher (6.5%) Doctor (6.4%) Vet / Scientist (tied at 5.7%

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Social Media Influencer Study Survey 86

Social Media Strategies Summit

JULY 12, 2023

In this article, we’ll pull out key points from a presentation given by Adam Durfee , Social Media Campaign Director at government and non-profit marketing agency Boncom , who uses case studies featuring two real-world public awareness campaigns to demonstrate how marketers can inspire change in audiences. We need to get them to change.”

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Campaign Social Media Case Study Training 210

Bill Hartzer

APRIL 17, 2024

The study shows a general deceleration in follower growth across all platforms, yet TikTok defies this trend with an average monthly follower growth rate of 8%, substantially outpacing its competitors—11 times faster than Instagram and 7 times more than YouTube.

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Report Social Media Brands Social Media Management 86

Keyhole.co

OCTOBER 25, 2023

Are you tired of the constant pressure to chase likes and validation on Instagram? With Instagram likes often feeling like a measure of self-worth, it’s time to take control and prioritize your well-being. With Instagram likes often feeling like a measure of self-worth, it’s time to take control and prioritize your well-being.

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Instagram How To Authentication Metrics 52

Keyhole.co

AUGUST 8, 2023

Like, follow, engage, earn – Instagram is easy, right? Sometimes it may seem that you work and work on your Instagram account to try and reach new audiences, have more followers, and have more comments, but all you end up with is… radio silence. Without a doubt, standing out on Instagram is more complex than it ever has been before.

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Instagram How To Hashtag Analysis 52

The Realtime Report

MAY 7, 2014

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. To download the full study, click here. mobile video ad engagement declines with excessive ad frequency.

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Mobile Study Video Press Release 177

Social Media Strategies Summit

JANUARY 28, 2021

When it comes to using Instagram to market your brand, your follower count isn’t the be-all-end-all. Your Instagram captions are an opportunity to connect with customers and build brand trust and awareness. Your Instagram captions are an opportunity to connect with customers and build brand trust and awareness.

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Instagram Engagement Brands How To 130

Hootsuite

FEBRUARY 4, 2020

Understanding Instagram demographics is key to understanding your users. And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. Instagram general demographics. Instagram launched in October 2010. Instagram age demographics.

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Instagram Social Media Marketing Survey 145

Later

AUGUST 19, 2021

How often should you post to Instagram each week? Here’s what we found: How Many Times Should You Post on Instagram Per Week? . Based on our analysis, the more you post on Instagram per week, the greater your overall reach will be. So, How Often Should You Post on Instagram? at one post per week, to 4.9% The answer?

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Instagram Analysis Hashtag Engagement 132

Waxing UnLyrical

JUNE 6, 2016

This week, we feature seven such case studies from both sides of the pond. Integrated Marketing Communications Case Study: City of Hope . Twitter Facebook Google+ LinkedIn Monday Roundup: Integrated Communication Case Studies. On Think Thanks TV: The Century Foundation – Integrated Communications Strategy.

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Case Study Study Banking Campaign 100

Keyhole.co

MAY 15, 2023

Wondering when you should post on Instagram to get the most visibility and engagement? The best time to post on Instagram isn’t an exact science, but as a general guideline, the best time to post is roughly morning to midday. Every study acknowledges that the best time to post will vary per account.

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Instagram B2B Tourism Engagement 52