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The Guide To Social Media Marketing Automation

Webbiquity SMM

The landscape of social networks is constantly evolving: Google+ is going away , Tumblr and Flickr are changing , and Instagram is growing: the image-centric social site is highly popular among teens with over 72% of American teens using the social network. Using the same hashtags for Instagram and Twitter may not work well.

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7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

Paid content can include: Native advertising on Facebook/Instagram, Sponsorships, Ad Networks, Influencer marketplaces and networks, paid search, remarketing. To target potential leads when hosting an event. To make high-performing content reach a larger audience. Social sharing for WordPress.

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7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

Paid content can include: Native advertising on Facebook/Instagram, Sponsorships, Ad Networks, Influencer marketplaces and networks, paid search, remarketing. To target potential leads when hosting an event. To make high-performing content reach a larger audience. Social sharing for WordPress.

Content 130
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Social media analytics & reporting guide

Sprout Social

Hashtags are an important part of social media platforms like Twitter and Instagram. How are your Instagram posts impacting your bottom line? If you’re not measuring it, you can’t improve it. Social media measurement: how to figure out what works. An introduction to hashtag analytics. How to measure social media ROI.

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Five Things We Learned In Social Media This Year

Ignite Social Media

This year we saw Facebook unsuccessfully try to capitalize on the story trend while Snapchat continues to absolutely kill it and Instagram all but change their name to SnapGram with their seemingly copycat features continues to grab share. Here’s a quick round-up of what we learned in social media this year: Stories Aren’t for Everybody.

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The real problem with Google might be Facebook

Convince & Convert

As Twitter (and eventually, Instagram and Pinterest) get their self-serve advertising capabilities sorted out enough that small businesses can easily deploy them, companies that have lived and died by their Google paid search programs are going to develop a wandering eye.

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Social Media ROI’s Missing Ingredient

Convince & Convert

For math’s sake, let’s assume you create 300 total pieces of social content per month (tweets + FB posts + Instagram, and so forth). Well, how much are you paying for them in paid search? Under this scenario, your total social media costs are approximately $26,500 per month. Now You Know Your Costs.