YouTube is Renaming its FameBit Influencer Marketplace to 'BrandConnect'

Social Media Today

YouTube is updating its brand/influencer connection options to help facilitate more effective influencer marketing deals

Influicity Introduces YouTube Influencer Marketplace

The Realtime Report

Influicity is set to unveil a “first-to-market” platform that allows marketers to efficiently search and connect with YouTube influencers. This YouTube influencer platform categorizes 140,000 influencers into one marketplace, where brands are able to browse through them using filters such as age, gender, location and subject-matter. Influicity’s search page, where clients can select their influencer search filters from the menus on the left.

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Google's Removed Over 31,000 Chinese YouTube Channels for Coordinated Influence Operations in the Last 7 Months

Social Media Today

The program appears to be looking to use YouTube as a vector for distributing pro-China content

Is YouTube Unsubscribing from Influencers?

Ignite Social Media

Last month, YouTube officially rolled out its new Partner Program monetization policy, sparking a large debate across social media. The news was initially released by YouTube in blog post that stated that the network is “strengthening our requirements for monetization so spammers, impersonators, and other bad actors can’t hurt our ecosystem or take advantage of you, while continuing to reward those who make our platform great.”. The post Is YouTube Unsubscribing from Influencers?

Influencing History On YouTube

Forbes Social Media

There is the old saying that "history is written by the winners," but on YouTube a new generation of history "influencers" are sharing the stories from all sides.

Will YouTube Be Able to Keep Influencers Engaged?

Ignite Social Media

For a long time, YouTube was the go-to space for finding, posting, and discovering videos. When monetization rolled around on YouTube , it was certainly the most sought after social channel to make money from video content. However, with the launch of new tools on Facebook and Instagram aimed to help influencers grow their audiences and get more business, many are wondering if YouTube will be able to keep influencers engaged.

Influencer Engagement: Finding a Fit

Waxing UnLyrical

Influence by definition means the capacity to have an effect on the character, development or behavior of someone or something, or the effect itself. Which makes sense given that influencers bridge communications with your publics and help define the public’s attitude and behavior toward your organization’s mission and purpose. Blurred Lines between Influencers and Brands. Forbes has found that today’s marketing strategies place a strong emphasis on influencers.

How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Social media and influencer marketing have each significantly impacted the work of B2B marketers. YouTube got started in 2005. Influencer Marketing Becomes the New Advertising. But while those tactics have declined, influencer marketing has taken off.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself.

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YouTube Best Practices

Ignite Social Media

YouTube is one of the more unique social media platforms. It’s not the app you’d first think of when logging in to see what your friends are up to, but it is a huge platform for consuming content from influencers, vloggers, and amateur creators alike. Moreover, YouTube is a key channel for brands given its SEO benefits as a Google company, and 96% of 18-24-year-olds and half of internet users over 75 using it. There it is – your quick-start guide for YouTube.

Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

CEO of TopRanks & B2B Marketing Influencer Lee Odden tackles influencer marketing. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Influencer marketing – some love it and others hate it. YouTube.

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Video Wars: TikTok vs. YouTube for Marketing

Likeable

When you think about “social video” in 2021, two platforms likely come to mind: TikTok and YouTube. And the story almost writes itself—YouTube is the veteran player that’s been around for over 15 years, and TikTok is the talented rookie that is giving it a run for its money.

YouTube Tests Opening to Shorts Direct for Users That Regularly Engage with the Option

Social Media Today

YouTube's looking to lean further into the short-form video trend, underlining the rising influence of TikTok

Influencer relations: how to build trust

Sherrilynne Starkie

One of the biggest changes is the rise of ‘Influencer Relations” We used to focus on media professionals as the core influencer group and we still do. Facebookers, bloggers, Instagrammers, YouTube Creators, Podcasters, among others, are all people with whom brands and businesses seek to build relationships. Here’s six rules for good influencer relations. Work for the influencer. Angle stories to suit the needs of each influencer.

How to Make a Successful YouTube Channel

Convince & Convert

YouTube is the cornerstone of online video; it has become a definite source of entertainment and information viewing for over 15 years. YouTube is the second-most used search engine in the world, behind Google. YouTube Originated the Role of Video in Social Media Marketing.

Influencer Marketing 201: Working With Influencers

Likeable

So, your brand wants to leverage an influencer. And it’s likely a good idea, considering that the influencer marketing industry is booming and it’s poised to reach between $5 billion and $10 billion by 2022. Audiences view influencers as both trusted content creators and advertisers, and influencers shape the lives and purchase decisions of their audiences to a degree that traditional marketing never could. What should a brand look for when vetting influencers?

3 Online Automation Tools To Free Up Your Time

Twenty4 Social

100% FREE – Exclusive Micro-Influencer Secrets EBook Reveals 7 ways to Make A Million Dollars In 12 Months… Click Here. 3 Online Automation Tools To Free Up Your Time. Automation is going to be the way forward for online businesses of the 21st century.

4 Tremendous Ways Appreciation Can Change Your Life

Twenty4 Social

I’m now using my social media as my full-time income as a result of following Amy’s advice and doing her influencer course! Instagram Influencer. 4 Tremendous Ways Appreciation Can Change Your Life.

Do Your Beliefs Shape Your Life? You Better Choose Them Well!

Twenty4 Social

Do Your Beliefs Shape Your Life? You Better Choose Them Well! A lot of people think that their beliefs are like their families. We really don’t have much choice in the matter of family.

The Ultimate Influencer Pay Guide for 2022

Pixlee

Influencer marketing is one of the most effective ways for brands to ignite community engagement and drive sales. When launching and promoting a product or a brand, marketers often ask, “How should I reward an influencer for participation in our campaign?”

Highest Valued Internet Influencer

The Realtime Report

Highest Valued Internet Influencer. million subscribers on YouTube, 12.6 David is the first internet-based content creator to join the global ranking of Top 10 Most Valuable Influencers across all influencer categories.

3 Ways Every Business Can Benefit From Passive Income

Twenty4 Social

I'm now using my social media as my full-time income as a result of following Amy's advice and doing her influencer course! Instagram Influencer. 3 Ways Every Business Can Benefit From Passive Income. Have you heard the statistic that millionaires have at least seven income streams?

Influencers Influence Purchase Behavior, Steal Eyeballs | Social You Should Know

Ignite Social Media

Influencer content reportedly grabs one-fifth of our time spent consuming media, and a YouTube influencer makes $4,000 in just 90 minutes. A Whopping 19% of Total Media Consumption Now Goes to Influencers. Think Influencer marketing is just for the young folk? The same survey found consumers over the age of 45 reporting a whopping 47 minutes per day spent consuming influencer content.

10 Most Effective Ways to Negotiate with Influencers

Social Media Strategies Summit

After a year where most of us spent more time on social media than ever, it is not surprising that 63% of marketers intend to increase their influencer marketing budget in the next year. Percentage increase in time spent on social media platforms, Source: Influencer Marketing Hub.

Learn How To Make More Money With Email Lists

Twenty4 Social

Learn How To Make More Money With Email Lists. Suppose you plan to do some Internet marketing to promote your business. In that case, it will serve your business exceptionally well to consider marketing to your email lists, as at least one tier of your Internet marketing campaign.

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Four Easy Hashtag Secrets To Use For Instagram Greatness!

Twenty4 Social

I’m now using my social media as my full-time income as a result of following Amy’s advice and doing her influencer course! Instagram Influencer. Four Easy Hashtag Secrets To Use For Instagram Greatness!

Best YouTube Name Generator

SocialFish

Whether you’re an aspiring makeup artist, have a large cookbook, or want to showcase your technical knowledge with computers, YouTube is a great opportunity for your business to bloom. Because it’s a visual network, many vloggers will choose to build a YouTube channel over creating a blog, and it can be relatively cheaper if you’re good with maintenance. Fortunately for you, we compiled a compelling list of the best YouTube name generators you can find online.

YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube Stories.

How to be a Better HashOff Influencer on Twitter and YouTube Using our Services

Devumi

The dream of many social media influencers is to connect with a brand who pays them for their audience. HashOff is a platform that helps you make those connections by bringing brands and influencers together. Discover how you can be a better HashOff Influencer on YouTube and Twitter and take advantage of the platform. The post How to be a Better HashOff Influencer on Twitter and YouTube Using our Services appeared first on Devumi.

5 Technology Influencers To Follow On Social Media

Ignite Social Media

It can be a struggle to know what’s the best of the best, which is why tech influencers are great sources to use when researching what to buy next. Below are a few great tech influencers to turn to when you’re looking for latest and greatest in technology. Just like the name alludes to, their YouTube channel is all about taking new products out of their boxes and checking them out. If gaming is your passion then look no further than this YouTube channel.

Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing

Twenty4 Social

Tonight we talk about how to create an amazing customer experience, the 10 tricks to double your traffic fast and Micro-Influencers explained. 2 Tips for Creating Sharable Content for Influencers – SEO Strategies.

6 Influencer KPIs to Track for Every Campaign

Keyhole.co

Influencer marketing is one of the most powerful ways to grow a brand in social media. And to guarantee marketing success you need to measure your results, which is why you need these influencer KPIs. 6 Influencer KPIs to Track Every Campaign. Influencer Analysis.

How to find influencers on Facebook in 5 steps: the complete guide

Awario

Facebook is not exactly the first platform that comes to mind when we hear the words "influencer marketing".

8 Tips for Becoming a Successful Instagram Influencer

Later

Becoming a successful Instagram influencer isn’t easy and it’s no secret that Instagram is a very different platform in 2020 than it was just a few years ago. Instagram Influencers: How to Succeed in 2020. Want to work with me 1-on-1 to grow your influencer biz? ?????????

How to Find, Nurture and Sustain Influencer Relationships

Meltwater

Building influencer relationships isn’t a new concept for brands. However, the digital boom brought a new generation of influencers with it. Insta famous fashionistas, globetrotting bloggers and YouTube Vloggers have… Read More >>>. Blog Influencer Marketing

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. Influencer marketing has been around for over a decade with the rise in popularity of YouTube. So, what is influencer marketing? Influencer marketing does not equal an endorsement.

Top 15 Influencer Relationship Management Tools To Optimize Your Campaign

Keyhole.co

If influencer marketing is an integral part of your marketing strategy, chances are, you might be collaborating with a large number of influencers. That said, working with influencers is not the same as a traditional digital marketing campaign. Influencer. Influencity .

Double Your Traffic – Get More Followers And Traffic Like The Pros without paid ads

Twenty4 Social

Tonight we talk about how to create an amazing customer experience, the 10 tricks to double your traffic fast and Micro-Influencers explained. I’ve written a course called How To Become An Influencer – The Step-By-Step Guide To Becoming An Influencer In Your Industry.

YouTube community management: How to engage your audience effectively

Sprout Social

Are you actively managing your YouTube community? Food for thought: recent statistics note that YouTube is the most widely-used social media platform by far. Doing so means having a game plan for YouTube community management. What is YouTube community management, anyway?

Blockchain: Bloggers, Influencers and Branding

The Realtime Report

Blockchain: Bloggers, Influencers and Branding. Thus, perhaps it’s a typical situation when we talk about Blockchain influencing bloggers. This is where influencer marketing comes to play. Blockchain For Influencers. Influencers are content generators.