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How a social media consultant can help your business

Sherrilynne Starkie

Content curation tools such as Feedly, Twitter, MailChimp, Storify, Curata, Scoop.it, List.ly Media and influencer relationships such as Cision, Agility PR Solutions, MuckRack, etc. Relationship management such as Salesforce, HighRise, InStream, etc.

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The ROI of Influencer Marketing

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of The ROI of Influencer Marketing. We discussed ideas and tips from finding influencers for your brand to calculating ROI on your program. This webinar featured Eric T. This webinar was sponsored by Tracx.

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How Does Social Listening Change the Way You Do Business (and Create ROI)?

Buzz Marketing for Technology

You can also scan the highlights of this webinar on Twitter by reading the Storify below. Our next webinar is titled The ROI of Influencer Marketing ; be sure to sign up for it or view the schedule of other upcoming webinars here. > To get a copy of the slides or to listen to the replay, please click here.

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Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

For ease, we decide to identify influencers who were also bus riders already. Some social media influencers were first-time bus rides. Storify Review: . Apps Case Study Event Marketing Influencers Marketing start-ups Twitter case study event marketing marketing measurement social media strategy' 425 Tweets. 425 Tweets.

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Storify – Create or find stories. Imagine that you missed a really great conference but you heard that someone ‘storified’ it. This means they went to Storify and searched through the content discussed on social media and created a summary. Storify is very easy to set up and provides a good free version!

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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We discussed location-based social data, the accuracy of impression counts from social media, building relationships with influencers, determining influencers, and the challenges of social listening. Why: If you prefer to view the entire transcript visually from December 3rd, Sandra Fernandez created a lovely Storify of the chat.

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15 Rocking Content Marketing Tools with Advice from Experts

Writtent Blog

While this is a great tool to create content, there is one “but”: Since content is published on Storify initially, if you choose to share it on your website, the content won’t be considered unique. This great tool helps you discover influencers and engage with them. Other than that, this is an absolutely awesome tool. Little Bird.

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