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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Influence: a.k.a. Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Sentiment: Are the comments, posts etc. Answers, comments posted on your blog, etc.

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The Blogosphere is Thriving

Mindjumpers

According to Technorati , people spend more and more time and resources on maintaining blogs. Just as there are trending topics going on on the microblogging platform Twitter that show sentiment and tell a story of what is being talked about, the same can be said about the blogosphere. Girl power.

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Trending Sources

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3 Surefire Ways to Win The Fastcompany Influence Project

Laurel Papworth

You wouldn’t understand… Influence is one thing, Trust is something entirely else. Their advertisers only understand pageviews not sentiment. By the way, different types of social media expert influencers might be interesting? This is rickrolling without the funny bone. losers: technical social media term.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Share this on Technorati. Social Mention.

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ReSearch.ly Social Search Platform Launched

Bill Hartzer

provides demographic data, sentiment analysis, real-time and historic mentions and viral analytics for any keyword. Real-time trending and sentiment charts. provides up-to-the-second charts depicting mentions count, sentiment for any keyword and how a keyword relates to a tweet going back 30 days. Share this on Technorati.

Platform 103
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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

While many people seemed outraged at the changes (judging by comments left of the Netflix Facebook page), the Technorati article mentioned that no one actually showed up at Netflix headquarters to protest the change. To finish up, I’ll quote from a recent interview I gave where I expressed my opinion about influence.

Analytics 164
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Best Social Media Monitoring Tools

Bill Hartzer

This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena. are having a major influence towards the online perception of your brand. This information can be used to improve products and increase profits.

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