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Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Ignite Social Media

While the original poster can still see the count, other users cannot. Is it a big deal for brands, influencers and their agencies? for many influencers.” Brands Can Still See Their Likes (And Those of Their Influencers). Back in April, Instagram began a test in which they hid the number of likes. ” An Inc.

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A 7-Point Guide to Writing an Effective Influencer Brief

Pixlee

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. These statistics show that people significantly value influencer expertise.

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Klout Now Measures 10 Social Media Websites For Influence

Small Business Mavericks

In all, Klout is now measuring your influence across ten different social networks. It will soon add Google+, Facebook pages, Yelp, Posterous, WordPress.com, and Quora as networks that it tracks for its users. It’s been measuring the activity on Twitter, Facebook, and LinkedIn for some time now.

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Swipe-up no more! Say Hello to Link Stickers

Ignite Social Media

Brands and influencers could post exciting content about a new product, service, or event and encourage their followers to literally swipe up to check out more information or details about it. However, before a user could swipe up, Instagram had set up certain requirements for the poster: You must have a business profile.

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Influencer Marketing: The Simple 3 Step Process for Finding the Perfect Influencer

Talkwalker SM

This in essence is the reason why influencer marketing and finding the right influencer is so important for companies in the age of social media. An influencer recommendation is like a supercharged word of mouth mention as these stars of social have vast, engaged followerships hanging on their every word. In which region?

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How to Measure and Benchmark Your Instagram Influencer Program

Sprout Social

Instagram influencers are flooding the feed, but which trendsetters are the best advocates for your brand? Here are eight ways to measure and benchmark your performance when using Instagram influencers. After measuring your initial stats, establish quantitative goals and objectives for your campaigns and Instagram influencers.

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Understanding the Meaning of ‘FTFY’: A Guide

BeingOptimist

Taking note that the interpretation of FTFY can span from an innocent, helpful suggestion to a sarcastic remark or even an outright rude comment – all of these are influenced heavily by how it’s delivered. ” Responder: “FTFY – I hate going to the gym, it’s my torture chamber.”