Social Media Strategies Summit

AUGUST 4, 2020

Social media is an essential component of the marketing strategy of your business. But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). Social media deserves more investment. Set Your Goals.

B2B 130

B2B Social Media Strategy How To 130

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Here are our favorites.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Sprout Social

FEBRUARY 5, 2024

Use social data to inform intentional campaigns that align with culture Review your social media analytics and social listening data to identify ways to specialize campaigns and identify unique opportunities. Talissa Beall, Strategic Services Consultant at Sprout, led several DEI efforts throughout her career in social.

Social Media 111

Social Media Authentication Communities Campaign 111

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

SEPTEMBER 23, 2022

Writing for social media is not an easy job. . Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. Keep reading for expert tips and tools that will help you become a more confident and effective social media writer in no time.

Social Media 145

Social Media Tools Tips HootSuite 145

Ignite Social Media

JULY 19, 2018

When monetization rolled around on YouTube , it was certainly the most sought after social channel to make money from video content. However, with the launch of new tools on Facebook and Instagram aimed to help influencers grow their audiences and get more business, many are wondering if YouTube will be able to keep influencers engaged.

Influencer 99

Influencer YouTube Engagement Patterns 99

agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? But seasoned social media managers know how to stand out with different types of content. In fact, Twitter is one of the few social media platforms in which you can still build traffic and leads without investing in advertising. After all, it can be chaotic.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. At the same time, text analytics can monitor public concerns on social media.

Sentiment 111

Sentiment Banking Patterns Hotels 111

Sprout Social

SEPTEMBER 23, 2021

But thanks to the combined forces of Netflix and social media, teens are flocking to thrift stores to find everything you probably wore back in 2010. How social influences fashion trends. Social media has changed the way we consume information and naturally, that applies to fashion. Here’s why.

Retail 126

Retail Trends Social Media Fashion 126

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. What is social media moderation? Enter social media moderation.

Eventful 114

Eventful Social Media How To Sports 114

Sprout Social

FEBRUARY 19, 2024

AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Keyhole.co

JANUARY 24, 2024

So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. Analysis of Wendy’s social media accounts Wendy’s has a strong online following across most social media platforms, thanks to its sassy, all-hands-on-deck approach. million Facebook: 8.4

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

MARCH 21, 2023

Social media marketing gives brands the opportunity to build awareness and trust with their ideal audiences. If you’re ready to turn your social media efforts into sales opportunities, read on to discover seven of our top tips. Over time, these strategies can help brands build their email lists and inspire more sales.

Social Media 52

Social Media Tips Marketing Patterns 52

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Hootsuite

JUNE 16, 2021

It’s the question that launched a thousand sleepless nights: “How often should I post to social media?”. Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. On LinkedIn , post between 1 and 5 times a day.

Social Media 145

Social Media HootSuite Statistics Template 145

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. That’s the power of brand awareness—it shapes both recognition and perception and influences every customer interaction. How exactly do you quantify the impact of your brand in people’s minds?

Brands 110

Brands How To Sentiment Metrics 110

Likeable

MARCH 16, 2021

The ever-evolving and fast-moving social media landscape can be hard to navigate, especially in crazy times like the ones we’re currently in. And without up-to-date research on trends, audiences, and patterns, anticipating twists and turns can seem impossible. Here are 21 statistics that will help you succeed on social in 2021!

Social Media 72

Social Media Marketing Patterns YouTube 72

Buffer Social

NOVEMBER 17, 2021

These days, a strong social media presence is key for building a reliable brand, standing out, and gaining traction with potential customers. And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name.

Small Business 91

Small Business Social Media Tips Content 91

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening? G2Crowd Rating: 4.1.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Unmetric

OCTOBER 13, 2019

Victoria’s Secret is a world-renowned lingerie, womenswear, and beauty products brand that has an astounding social media presence. Head to any one of their social media accounts and you’ll find yourself lost in their ocean of visually captivating content. Or wait, is social media Victoria’s Secret?

Social Media 99

Social Media Apparel Fashion Instagram 99

Sprout Social

AUGUST 4, 2022

The solution: Build a strong social media recruitment strategy. Social media is where people go to level up their career. They turn to social platforms to learn new skills, network, research companies and search for jobs. 10 ways to say ‘We’re hiring’ on social media (post examples). Let’s dive in.

Examples 101

Examples Social Media Skills Team 101

Ignite Social Media

MARCH 8, 2018

Starting at A and heading down to Z we’ve highlighted an assortment of knowledgeable women influencers to learn from. A fashion influencer with content on her blog and Instagram that is filled with beautiful images. A fashion and travel influencer, Monja’s content on Instagram is stunning. I’ll take this guy, thanks.

Influencer 110

Influencer List Fashion Travel 110

Later

APRIL 5, 2020

Like many industries, COVID-19 has made a strong impact on influencer marketing: campaigns are being paused and influencers are reducing rates. Coronavirus has impacted every corner of our lives, and yet, with strength and resilience, businesses and influencers are looking to find a new normal amid the crisis.

Influencer 74

Influencer Marketing Instagram Engagement 74

Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Pam Moore

FEBRUARY 17, 2023

Identify the patterns: Look at the patterns in your day and life that drive the negative beliefs and behaviors. Look for good patterns too! Identify the patterns that ignite your positive beliefs and practice repeating the behaviors and habits that helped you. The first person you must influence is yourself!

Patterns 148

Patterns Energy Team Skills 148

Pam Moore

FEBRUARY 17, 2023

Identify the patterns: Look at the patterns in your day and life that drive the negative beliefs and behaviors. Look for good patterns too! Identify the patterns that ignite your positive beliefs and practice repeating the behaviors and habits that helped you. The first person you must influence is yourself!

Patterns 147

Patterns Energy Team Skills 147

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Sprout Social

MARCH 11, 2020

If you’re trying to figure out how to find your most successful social media posts, your head is in the right place. Below we’ve highlighted how to find your most successful social media posts, broken down by platform. What makes a post “successful,” though? Link Clicks. New followers.

Social Media 124

Social Media How To Metrics Analytics 124

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Koka Sexton

JANUARY 9, 2023

From here, you can use analytics tools to identify patterns and trends that can inform your full funnel marketing strategies. Analyze the data to identify patterns and trends that can inform effective full funnel marketing strategies. Identifying and researching the key influencers and decision makers in the target market.

Patterns 98

Patterns Marketing Focus Group Survey 98

Keyhole.co

MARCH 7, 2023

Social media has become a vital aspect of marketing and communication strategies for almost all organizations. However, it is crucial to recognize that social media also comes with its fair share of risks, especially if it is not appropriately managed. This is where social media monitoring comes into play.

Social Media 59

Social Media Apple Trends Reputation 59

The Realtime Report

OCTOBER 3, 2012

.” Nearly 9 in 10 (89%) say social data has influenced their decisions. However, CMOs are not (yet) frequently relying on social data for decision-making: only 21% of those surveyed said social data affects at least one in five decisions they make.

Bazaarvoice 184

Bazaarvoice Data Influencer Survey 184

Mindjumpers

NOVEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Last week I posted a brief on Focus.com, titled “Word-of-Mouth Marketing in the Social Media Age&#. Word-of-mouth is not something new.

Social Media 216

Social Media Marketing Influencer Technorati 216

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. ” Click To Tweet. It’s there for brand awareness.

B2B 91

B2B ROI Social Media Hashtag 91

Buffer Social

JULY 20, 2022

Though she initially was thrust into the public spotlight because of her relationship with YouTuber Casper Lee , Ambar quickly made her own name for herself on social media. For Ugne, scrolling through her Facebook feed and seeing the various posts from the group has been a positive addition to her social media routine.

Small Business 67

Small Business Influencer Exercises Meeting 67

Firebelly

JANUARY 22, 2018

The best marketing professionals will tell you they use a combination of search, social, influencer and content strategy to generate leads and website visitors. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 People conduct over 3.5 in revenue.

Marketing 181

Marketing Influencer SEO Adwords 181