Airbnb Social Media Strategy: Sharing Stories, Building Community
Keyhole.co
MARCH 24, 2024
The brand also posts influencer content and shares UGC on TikTok. Influencer marketing Airbnb perfected the art of influencer collaborations by partnering with travel bloggers, adventure enthusiasts, and even celebrities. Airbnb’s influencer marketing succeeded because the brand chose the right creators to partner with.
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