Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. The numbers don’t lie: in 2022, the influencer marketing industry will surpass $15 billion in revenue. Neil Patel.

Influencer 88

Influencer LinkedIn B2B Industry 88

Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. LinkedIn + YouTube + TikTok LinkedIn With Microsoft’s Immersive Reader, LinkedIn adds text-to-speech and real-time translations, enhancing platform accessibility.

News 80

News Report Social Media Instagram 80

Ignite Social Media

SEPTEMBER 18, 2017

While Microsoft and Google bet on influencers, the FTC clamps down on influencer marketing; and LinkedIn hedges bets on new audience network… in this week’s edition of Social You Should Know. Influencer restrictions are here to stay. Influencer marketing is increasingly growing across many market segments.

Influencer 89

Influencer Microsoft Guidelines LinkedIn 89

Forbes Social Media

SEPTEMBER 8, 2023

China is using AI-generated images to try to influence U.S. voters, says Microsoft, and users are increasingly falling for it.

Microsoft 134

Microsoft Influencer Social Media 134

Webbiquity SMM

APRIL 13, 2021

Once you’re able to score an invite, you may want to check out the excellent tutorial on how to get started on Clubhouse from Social Media Examiner (if you don’t mind the obnoxious pop-ups). Apple was supposed to be crushed by larger rivals, particularly after Microsoft developed Windows. Influencer partnerships?

Apple 215

Apple Plaxo Microsoft Vimeo 215

Buffer Social

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

Social Media 93

Social Media Film Meme Apple 93

Socialmedia.biz

JANUARY 13, 2020

Pretty much every piece of content you consume online, especially on social media, subconsciously influences your opinion on a certain topic. In order to curb the rise in hate speech across social media platforms, companies have started monitoring their flagged content closely.

Social Media 78

Social Media Policies Microsoft YouTube 78

Laurel Papworth

MAY 21, 2013

I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft. **. What are the secrets to mastering Twitter, increasing your reach and influence, and understanding how to have Twitter serve you better? But how do you master it? Etiquette on Twitter.

Microsoft 96

Microsoft Twitter Klout Education 96

Socialmedia.biz

JUNE 8, 2018

To help you stay up to date on the newest social media trends, there will be many insightful conferences in 2018. These social media conferences will give you the opportunity to network with different social media professionals. Here is a look at the top social media conferences in 2018.

Conference 79

Conference Eventful Social Media Microsoft 79

Laurel Papworth

SEPTEMBER 4, 2014

Using trolling as a marketing campaign on social media. Cup from Microsoft. Brand Hate The Other Guy – Microsoft vs Google. Good old Microsoft – that bastion of brand love and customer happiness ratings [sarcasm]- vs Google. It seems to be arming the Microsoft fanbois against the Google fans.

Social Media 110

Social Media Microsoft Apple Banking 110

Ignite Social Media

JULY 10, 2020

Influencer Marketing. In simple terms, influencer marketing is allowing a third party to tell your brand story on social media and nobody does it better than influencer marketing agency Carusele in our not so humble opinion. The post How Will Brands Invest Social Ad Budgets Pulled from the Facebook Boycott?

Brands 176

Brands Facebook LinkedIn Influencer 176

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Convince & Convert

MAY 29, 2013

This is where the adoption of the Four Ms of Influence Marketing needs to be embraced as the natural evolution of the Four Ps , particularly when it comes to lead generation and understanding the customer life cycle via social media. Why the Need for the Four Ms of Influence Marketing?

Influencer 146

Influencer Marketing ROI Hubspot 146

Likeable

DECEMBER 17, 2019

What happened to social media? You used to be able to retreat to your suite of social apps as a way of taking a break from the real world, and distract yourself from what was going on “out there.” The age of the micro influencer. But in 2020, look for consumers to realize that, in fact, influencers are not their peers.

Trends 57

Trends Social Media Influencer Feed 57

Buzz Marketing for Technology

JANUARY 27, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of The ROI of Influencer Marketing. We discussed ideas and tips from finding influencers for your brand to calculating ROI on your program. This webinar featured Eric T.

ROI 50

ROI Influencer Storify Marketing 50

agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Does your brand look inauthentic on social media? Thankfully.).

Social Media 82

Social Media Authentication comScore Social Media Management 82

Sherrilynne Starkie

NOVEMBER 5, 2018

It covers fundamental truths, content creation, engagement strategies and tactics such as social media, experiential, emerging technologies, and much more. ” (Geoffrey Colon, Senior Marketing Communications Designer, Microsoft, and author of Disruptive Marketing). Ignore at your own peril.” How to enter.

Case Study 170

Case Study Microsoft Authentication Study 170

Waxing UnLyrical

JULY 31, 2013

The Internet is in its 40s, the Web is in its 20s, and social media (in its web manifestation) is in its teens. I think much the same can be said of social business. Attenzi – a social business story, shines a light on social business that goes beyond the all too typical homages to social media.

Yammer 209

Yammer Microsoft eBook Case Study 209

Buffer Social

JANUARY 23, 2018

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. We hope to make things easier for you with this go-to guide for social media conferences in 2018.

Conference 103

Conference Social Media Price Hubspot 103

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Sprout Social

JULY 7, 2020

Throughout 2020, brands have been challenged to maintain their social media presence as audiences invest their attention into major social movements and changes to their way of life. Given the complexity and emotional weight of these issues, why should brands weigh in on social media channels traditionally used for marketing?

Brands 119

Brands Survey Microsoft Issues 119

Social Media Strategies Summit

NOVEMBER 14, 2019

As a result, the audience of LinkedIn is different than any other social media site: 50% of LinkedIn users have a college degree, 45% earn at least $75K per year, and 33% of millionaires are on the platform. Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers.

Class 100

Class LinkedIn Brands Microsoft 100

Jason Yormark

JANUARY 13, 2012

A popular topic amongst social media folks is the ongoing discussion around how many likes/followers a person or organization has and how much that matters. Having a large social reach is certainly useless if none of those other things are happening. Almost 3 years ago a bomb dropped on me when Microsoft laid me off.

Microsoft 226

Microsoft Influencer Course Examples 226

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Template: Blogging and Social Media Policy.

Policies 111

Policies Social Media Examples Liveworld 111

The Realtime Report

MARCH 9, 2020

Many entrepreneurs have time and time again stressed the importance of having positive influences in your life. Even Bill Gates, co-founder of Microsoft, is a big advocate of this! This doesn’t necessarily mean people that always support you, but people who challenge you are just as important. Gates took to Instagram to tell his 4.7

Tips 125

Tips Microsoft Activities Influencer 125

Audiense

JUNE 27, 2018

One of the most notable moments of the recently concluded Cannes Lions festival was the reaction of some brands against bad practices in influencer marketing, highlighting not only companies and influencers but also platforms that operate in that market. Audiense Influencers Report. Chris Capossela – Microsoft.

Analysis 96

Analysis Advertising Journal B2B 96

Sprout Social

AUGUST 22, 2023

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. In doing so, they have leveled the playing field for brands of all sizes and industries. For example, Simpli.fi

Analytics 84

Analytics Conversation Brands Sentiment 84

Laurel Papworth

JULY 4, 2023

This course aims to not only ensure you are familiar and able to use OpenAI (ChatGPT and Dall-e) and Midjourney or StableDiffusion but understand Google, Amazon, other Microsoft AI, FAIR (Facebook AI) and current innovations in artificial intelligence. Taught social media at Uni of Sydney for 12 years.

Overview 52

Overview Policies API Course 52

Firebelly

OCTOBER 9, 2012

Get the latest scoop in today’s must-reads: Klout in the Classroom: Grading Students on Social Media Use. In my Social Media for Reporters class at UNC, 20 percent of each student’s grade will be based on the number of points that his or her Klout score goes up over the course of the semester.

Klout 176

Klout Hotels Microsoft Class 176

Buffer Social

JANUARY 15, 2017

Setting social media goals is hard. ” This is how I tend to go about setting social media goals. Coming up with social media goals for our marketing team here at Buffer has often been a bit haphazard for me. 7 Popular Strategies for Setting Social Media Goals. Absolutely! S.M.A.R.T.

Social Media 111

Social Media Strategy Metrics Research 111

Keyhole.co

JANUARY 15, 2024

Imagine you’ve partnered with what appeared to be a solid influencer for your marketing campaign, but soon after you launch, some unsavory tweets from the past emerge that show your values really don’t align. This is where social listening can come to your aid. What is social listening? What can you do?

Sentiment 52

Sentiment How To Reputation Analysis 52

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time. Popularity: 17% [ ? Share This.

Communities 117

Communities Groups Groups Social Media 117

Sprout Social

MAY 9, 2022

Take a look at this great example of a quick, 20-second Microsoft Excel tutorial: @cheatsheets. Work with TikTok influencers and content creators. Consider expanding your marketing strategy and allocating some of your budget for TikTok influencer marketing. Am I the best co-worker of the year? excel #tutorial. ?

Engagement 120

Engagement Video Trends Education 120

Social Media Strategery

JANUARY 10, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Sprout Social

NOVEMBER 19, 2020

Extend social further into your business with CRM & Helpdesk integrations. Earlier this year, Sprout announced a new integration with Microsoft Dynamics 365 which complements our existing suite of CRM and help desk integrations including Salesforce, HubSpot and Zendesk. Work smarter, not harder, with complementary work apps.

Reddit 104

Reddit Hubspot API Reputation 104

Pixlee

JUNE 8, 2021

Naturally, social media had to catch up. . Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. Partner with Businesses and Influencers Sharing Your Eco-Friendly Values.

Instagram 52

Instagram Engagement CSR How To 52