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Social Networking Stats: Facebook To Acquire WhatsApp, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Mobile messaging service WhatsApp is being acquired by Facebook to the tune of $19 billion in cash and stock — Facebook’s biggest acquisition to date.

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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

Unlike some popular social media apps, there’s nothing “light” about the Sprout Social mobile app. The depth of features and parity to the desktop version make it so that users can seamlessly switch to managing social from anywhere. With the Sprout Social mobile app, you can bring your calendar with you wherever you go.

Mobile 138
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Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

Since its introduction in 2006, YouTube has become one of the largest social networks and continues to grow. Is YouTube Facing Challenges As A Social Network? While YouTube still commands the lion’s share of video-based social media popularity and user base, it is seeing rising competition. Is YouTube dying?

YouTube 204
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Mobile Gaming To Grow Faster Than Social, Online Gaming

The Realtime Report

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. The top sources of revenue for mobile gaming are: paid downloads. in-game advertising. in-game advertising.

Mobile 187
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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.” Soundcloud.

Industry 132
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US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers?

Mobile 170
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What Twitter’s Latest Move Says About the Industry Shift from Social to Messaging

Visually SM

While social platforms still continue to expand, they are facing increasing competition from OTT messaging services, and in some countries social networks have been completely surpassed in use by private messengers. The apps are becoming the new mobile browser. The mobile lifestyle goes beyond social.

Industry 145