The complete guide to B2B SEO
Sprout Social
JULY 1, 2021
The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. B2B SEO is the online practice of using various techniques – like keyword research and a page’s metadata – to reach the decision-makers of a company. In B2C, you want a lot of people to search for your product type and then buy yours.
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