Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. Jump ahead: What Kind of Social Data Can You Analyze?

Analysis 69

Analysis Data Sentiment Metrics 69

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

Trends 182

Trends Social Media Instagram Platform 182

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 272

Platform Social Media Influencer Trends 272

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Set Your Facebook Privacy Settings If You Don’t Want Your Personal Profile Searchable Why would you want to do this? In the upper right hand corner click on Account>Privacy Settings.

Privacy 121

Privacy Facebook How To StumbleUpon 121

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What are dark social strategies?

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

MAY 20, 2020

It’s relatively easy for an imposter to create a social media account that looks like it belongs to your company. This is one reason why it’s so valuable to get verified on social networks. In this scam, someone impersonating a social media personality with a high following reaches out and asks for free product.

Social Media 144

Social Media Tools Tips Policies 144

Ignite Social Media

SEPTEMBER 16, 2021

If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. .

Survey 148

Survey MySpace Microsoft Social Media 148

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. New Challenges 1.

Examples 59

Examples Brands Sentiment Reputation 59

Hootsuite

JUNE 29, 2023

Social media guidelines in healthcare are institution-specific rules for how healthcare professionals should conduct themselves and the entity they represent online. Social media guidelines in healthcare can be stricter than guidelines in other industries. Content creators and marketers love style guides. Win, win, win!

Guidelines 78

Guidelines Template Templates Social Media 78

Oktopost

APRIL 22, 2019

It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.

Software 101

Software Marketing Analytics B2B 101

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience. Get the free template now!

Data 94

Data Social Media HootSuite Template 94

The Social Media Hat

MAY 30, 2016

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning."

Social Networking 60

Social Networking URL Privacy Review 60

Ignite Social Media

FEBRUARY 18, 2019

In the lush landscape of social networking sites, advertisers are left asking themselves which platform will reach their target audience while generating desired business results. Facebook continues to dominate the social space as a market leader. YouTube, Instagram and Snapchat take the top spots for those ages 13-17.

Advertising 121

Advertising Facebook CPM Committee 121

Keyhole.co

FEBRUARY 5, 2024

Linkedin has become the cornerstone of professional social networking for businesses and employees alike. If you’re an individual, you could use a background image relevant to your industry or expertise. The viewer's semi-private profile characteristics, like their job title, school, company, and industry.

LinkedIn 52

LinkedIn How To Privacy URL 52

Social Media Marketing

MAY 22, 2013

A roundup of relevant links affecting our industry. Yahoo gets with the program, Google makes some major overhauls, Nutella goes nuts on a fan, teens know how to use privacy settings (and Twitter!), why we can''t embrace the truth about online video and more - it''s This Week in Social Media. These are those links.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Rebekah Radice

MAY 16, 2017

That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. Before we jump into the formula to create a social media bio that sells, let’s first analyze what yours looks like across each social network.

Social Media 167

Social Media Privacy Real Estate Hashtag 167

Techipedia: Tamar Weinberg

JANUARY 11, 2008

As Digg becomes more of a social network and less of a social news network (or a hybrid that incorporates both elements), it has a lot of obstacles it needs to face. Besides major usability issues , duplicate stories submissions , and ads that literally scream at you , Digg has yet another issue to deal with: privacy.

Digg 100

Digg Privacy MySpace Yahoo 100

Ignite Social Media

MAY 13, 2021

update here and cookieless browsers coming before long, the industry is expecting these two changes to negatively impact data collection via a pixel or tag. A pixel or tag is a snippet of code placed on a website that allows social platforms to collect event and conversion data via the browser. With the Apple iOS 14.5

API 155

API Conversation Tips Facebook 155

Buzz Marketing for Technology

JUNE 27, 2008

For Interactive Marketing Professionals. Strategies For Interactive Marketing In A Recession. Unlike Last Time, Results-Based Marketing And Social Applications Could Thrive. In the last recession, online spending cratered along with the rest of the advertising industry. Privacy Policy. Reference Guides.

Research 208

Research Strategy Policies Marketing 208

Social Media Marketing

APRIL 23, 2013

A roundup of relevant links affecting our industry. And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. This week, I''ve expanded the sections a bit to include a section on content and content marketing. Content marketing is much more complex than the casual observer might think.

Social Media 165

Social Media Tumblr Authentication comScore 165

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Hootsuite

MAY 3, 2023

In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business.

Real Estate 93

Real Estate Tips How To Hashtag 93

Mindjumpers

MARCH 5, 2014

We’ve taken a look at some of the leading social platforms and emerging new trends in the land of the rising sun. Japan’s social status quo. Japan is one of the few countries that managed to actually keep its local social networks more popular than the media giant Facebook.

Social Media 200

Social Media Mobile MySpace Trends 200

Oktopost

JUNE 4, 2020

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. Sharing explicit content.

Policies 146

Policies Social Media Guidelines Sentiment 146

Rebekah Radice

MAY 30, 2017

They’re also a great way to build relationships with industry leaders and influencers… When writing such a post, make sure to make the interview fresh, compelling, and relevant to your reader. Ideas for interviews: Interview industry experts. Interview other bloggers and industry influencers. Recap Post.

Privacy 139

Privacy Social Bookmarking Review Industry 139

Dave Fleet

JUNE 15, 2010

One area in particular which is fast-evolving is social media monitoring (my ex-colleague Michael O’Connor Clarke quipped last week that there’s probably a micro-industry dedicated to watching it). Privacy Concerns? The only question that worried me during the demo I received revolved around online privacy.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Sprout Social

MARCH 31, 2022

Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. Unlike other social networks where videos might be meticulously edited, unpolished and organic content tends to perform best on TikTok. In fact, 84% of marketers are increasing their spending on TikTok.

Platform 123

Platform Instagram Video Meme 123

Saying It Social

FEBRUARY 17, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Socialized

NOVEMBER 26, 2009

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. Some of the most interesting applications will be outside of marketing and promotion. Geekspeak marketing and lack of public awareness will hold AR back.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Mindjumpers

SEPTEMBER 22, 2010

To make a long story short – Nestlé handled things very wrong when they didn’t realize how important every customer’s opinion is and that they actually are communicators on the worlds largest social network. Their page is still facing hard criticism.

Social Media 208

Social Media CSR Policies Disqus 208

Talkwalker SM

JUNE 29, 2016

In today’s ever-changing landscape of digital media, it’s important to know what the industry’s top thought leaders are sharing as these influencers set the standard for the nascent social media industry. Some conferences attract the best of the best in any given industry. 4 Social Data & Finance .

Analytics 75

Analytics Conference Data Mobile 75

Social Media Marketing

JUNE 5, 2013

A roundup of relevant links affecting our industry. Salesforce’s biggest bet yet, smartphones begin their global dominance, social media trends in India, The Atlantic discovers the secret to audience growth, Altimeter Group’s latest report and more - it''s This Week in Social Media. Industry Salesforce.com will spend $2.5

Social Media 140

Social Media Foursquare Journal Flipboard 140

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Choose your account category, depending on the industry you fall under. Tweets set as public in Tweet privacy settings.

Social Media 98

Social Media UGC Reddit YouTube 98

Social Media Marketing

JUNE 12, 2013

A roundup of relevant links affecting our industry. Google Maps get more social, the role of social and television, where traditional media is heading, Facebook gets all #cool, Twitter opens analytics to all, making progress on social metrics, the NSA''s use of big data and more - it''s This Week in Social Media.

Social Media 130

Social Media Metadata Flipboard Metrics 130

SocialFish

MARCH 1, 2011

Facebook Page Redesign: Why Should Brand Marketers Care? The Power of Facebook plugins, and other social sharing tools (Debra Askanase). Social Business: It’s like the Internet in 1997 (Jeremiah Owyang). Got marketing technologists? The Art of Social. How to Humanize a Sketchy Industry (Jay Baer).

Case Study 170

Case Study Press Release Eventful Analysis 170

Waxing UnLyrical

NOVEMBER 30, 2012

Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face. But more than anything, I was inspired by the overwhelming opportunities social media presents for transforming healthcare.

Health Care 279

Health Care Social Media Insurance Education 279

Pam Moore

MARCH 8, 2018

It’s everything from your privacy policy, social media policy to the amount of spam email you send. They care about their needs, wants, problems, desires and offering them real value, not just non-sense marketing tactics. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need more help?

Brands 167

Brands Training Policies Template 167