Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. ” Just because your industry is boring and unsexy, it doesn't mean you also have to be boring! . Marketers working on government programs.

Digital Marketing Industry in 2018 [Infographic]

Social Media Today

The digital marketing landscape is constantly evolving - check out this collection of digital marketing stats based on recent research

Content Marketing for Regulated, Boring and Unsexy Industries

Social Media Today

Even those in 'boring' industries can create entertaining, effective content, as contributor Pam Moore explains

2018 PPC Industry Statistics [Infographic]

Social Media Today

PPC (pay-per-click) is the umbrella term used to talk about all paid digital marketers campaigns. Last year alone, marketers spent $10.1 Billion in PPC, with Google Ads and Facebook as the market leaders in the space

Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. Another 50% brought on an agency partner based off an industry specialty or experience reaching a particular audience.

Survey 226

Social Media Has Changed The Fashion Industry

Mindjumpers

For a while ago, I wrote a blog post called 4 Ways Social Media Has Changed The Fashion Industry pointing out among other things how bloggers has become the new (and most important) influencers and how the brands get more and more humanized. Social media is changing the fashion industry.

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. This can be referred to as co-created content marketing. Influencer Marketing in a Nutshell (episode 96).

Become an Advocate (Not Just a Leader) in Your Industry

SocialFish

To keep up with your ever-changing industry, you have to move beyond the traditional “business leader” position and adopt the role of “industry advocate.”. You’ll earn the respect and appreciation of others in your industry. What Is an Industry Advocate?

How to Create Exciting Social and Digital Content for Unsexy, Boring and Regulated Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. ” Just because your industry is boring and unsexy, it doesn't mean you also have to be boring! . Marketers working on government programs.

Is the Financial Services Industry Poised for Market Disruption?

SocialFish

If the financial services industry is to keep up, it needs to: embrace and acquiesce to the new customer mindset. evolve the existing systems and processes that aren’t in sync with the market expectation. Digital is Turning the Industry on its Head.

Social Media Marketing For Health Insurance Industry

The Marketing Blog

Health Insurance marketing has always been perceived as a challenging subject. The key players in the health insurance industry have been dealing with prominent issues such as consumer trust and category education. Filed under: Social media Tagged: health insurance , health insurance marketing , presentation , Social media. Social media health insurance health insurance marketing presentation

2015 Facebook Industry Report – Video on the Rise

Saying It Social

A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on. Facebook Content Marketing facebook Facebook Engagement Industry Report social media Videos

2015 Facebook Industry Report – Video on the Rise

Saying It Social

A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on. Facebook Content Marketing facebook Facebook Engagement Industry Report social media Videos

Humanizing The Social Media Industry

Taylor Marek

It's no secret that social media has created an entirely new marketing category within businesses. Business General New Media Social Media humanize humanizing social media industrySocial media has the ability to permeate into every avenue of a consumer's life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

Humanizing The Social Media Industry

Taylor Marek

It's no secret that social media has created an entirely new marketing category within businesses. Business General New Media Social Media humanize humanizing social media industrySocial media has the ability to permeate into every avenue of a consumer's life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

Humanizing The Social Media Industry

Taylor Marek

It's no secret that social media has created an entirely new marketing category within businesses. Business General New Media Social Media humanize humanizing social media industrySocial media has the ability to permeate into every avenue of a consumer's life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

Humanizing The Social Media Industry

Taylor Marek

It's no secret that social media has created an entirely new marketing category within businesses. Business General New Media Social Media humanize humanizing social media industrySocial media has the ability to permeate into every avenue of a consumer's life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

Promoted Tweets: the Marketing Industry Insights

Social Media Citizens

by Harvey Blume Find On Facebook Fan Page SMC Co-Founders Of: Visit SOCIAL MARKETING FORUM   SMC support: Lifestream #Wall Street : Money Never Sleeps - has anyone seen it yet?

Importance of Social Media Training in Healthcare Industry

Social Media Marketing

It is also a vital communication tool in various industries including healthcare. Both individuals and businesses in healthcare industry use social media to stay connected, communicate and sometimes market their products and services.

Humanizing The Social Media Industry

Taylor Marek

It’s no secret that social media has created an entirely new marketing category within businesses. Business General New Media Social Media humanize humanizing social media industrySocial media has the ability to permeate into every avenue of a consumer’s life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

Is Your Event’s Success Tied to Your Industry’s Performance?

SocialFish

———— If you run a trade association event or series of events, there’s a good chance that a portion of your event success is dependent on the success of your industry. How is your sector performing relative to the overall market?

The Marketing Industry

Twist Image

Marketers frequently struggle with issues - from how to get more clients to how to keep those clients, and from how to continue to keep being creative to how to keep their teammates happy and engaged. How involved are you in your industry and the associations that serve it? Many years ago, I was considering joining the Canadian Marketing Association. They join their industry association, pay their dues, sit back and wonder what value the association will bring to them?

4 Ways Social Media Has Changed The Fashion Industry | Mindjumpers

Mindjumpers

Is there really any change on how the world’s luxury brands are marketing themselves? One of the fashion industry’s greatest blogger is 13-year-old Tavi (who has already been to a number of the greatest fashion shows and is referred to as one in the “frontline of fashion&# ).

Can Your Customers Find Your B2B Industrial Company Online?

PWB Marketing Blog

Source: Hubspot, State of Inbound Marketing Lead Generation Report, 2010. Source: Hubspot, State of Inbound Marketing Report, 2011. 69% of B2B marketers are shifting their budgets toward social media. B2B Internet Marketing Social Media Facebook Industrial Media SEO Twitter

Making Music Industry Contacts on LinkedIn: Being a Professional Musician

Devumi

Musicians are always looking for ways to make contacts in the music industry. You may not think this, but LinkedIn is a surprisingly useful tool for reaching out to music industry contacts. Reaching out to music industry contacts Connecting with music industry […].

Understanding Your Industry as a PR Newbie or Intern

Meltwater

The cornerstone of being a successful PR pro or marketer is understanding your market. Any… Read More.

Review of the Online Group Buying Industry

Idaconcpts

As you can see, another player in the group buying industry, Tippr, does not even come close to the number of monthly unique visitors from LivingSocial and Groupon throughout the period April to December 2010. Here is a short review of these 2 key players in the online group buying industry.

Groups 165

How Brands in the Pharmaceutical Industry Stack Up

Unmetric

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. Social Media Marketing pharma

Become a LinkedIn Influencer, Thought Leader, and Trusted Industry Voice

Devumi

Thought leaders are highly respected within their industries and wield a large amount of influence. Here is how you can become a LinkedIn influencer to position yourself as a thought leader and trusted industry voice on this business oriented social platform.

3 Trends in the Daily Deal Industry

Idaconcpts

Throughout 2010, it has been estimated that about 700 companies emerged in the daily deal market and. With Facebook phasing out its daily deal offers, Yelp scaling back its own, and Groupon still working towards an IPO, there are a lot of questions regarding the daily deal industry.

How To Build The Most Powerful Personal Brand In Your Industry

Rebekah Radice

How To Build The Most Powerful Personal Brand In Your Industry. Because whatever you’ve read or heard about defining your target market, identifying your persona, or any other marketing speak, doesn’t matter if you haven’t gained clarity around your audience.

4 industries that need to correlate online & offline signage

Kikolani

Signs are so commonplace in offline marketing that you may not even realize how The post 4 industries that need to correlate online & offline signage appeared first on Kikolani. MarketingEverywhere you go, you see signs.

[VIDEO] Minute Masterclass: What industry developments should marketers pay attention to?

Audiense

This week: we swiftly discuss three developments across the social media industry that all marketers need to be paying attention to, with Harry Taylor from The Marketing Store , Ellie Hernaman from Truffle Social , and Audiense’s own Carlos Serra.

4 industries that need to correlate online & offline signage

Kikolani

Signs are so commonplace in offline marketing that you may not even realize how You're reading 4 industries that need to correlate online & offline signage , originally posted on Kikolani , authored and copyrighted by Dan Steiner. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. Never Run Out of Blog Post Ideas: 25 Content Marketing Resources. Everywhere you go, you see signs.

What Marketers Need to Learn from the Entertainment Industry

Convince & Convert

Whatever business you think you are in, you are now in the entertainment industry—and most marketers are ill-prepared. It was like corporate water boarding—There should really be a UN inquiry into the marketing practices of the Mad Men era through today.

15 Golden Rules of Content Marketing in 2018

Pam Moore

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. 15 Golden Rules for Content Marketing Webinar .

The Pageview Industrial Complex

Twist Image

The frustration that certain marketers have with pageviews are well-placed. If someone is looking at content and multiple display ads are pushed to them, instead of screaming that pageviews are a wrong metric, perhaps the marketing industry needs to take a greater step back, and ask even more profound questions: are display ads and the pageview model the most compelling way for a brand to create attention online? marketer. marketing. marketing industry.

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Here we go… Content Marketing Trends. But for B2B marketers?

What Twitter’s Latest Move Says About the Industry Shift from Social to Messaging

Visually SM

In a well-researched article , Andreessen Horowitz partner Connie Chan laid out an explanation for why WeChat has so dominated the Chinese app market. The telecom giants have enjoyed their market dominance; the rise of OTT will almost certainly end it. The post What Twitter’s Latest Move Says About the Industry Shift from Social to Messaging appeared first on Visually Blog.

9 Essential Social Media Manager Skills and Qualities Found in Industry Leaders – Bonus Episode [SSM026]

Buffer Social

We are excited to share our fifth, very special bonus podcast episode with you on the 9 essential social media manager skills and qualities found in top industry leaders. Top 9 Social Media Manager Skills and Qualities Found in Some of the Industry’s Best Marketers.

Skills 109