Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. ” Just because your industry is boring and unsexy, it doesn't mean you also have to be boring! . Marketers working on government programs.

Digital Marketing Industry in 2018 [Infographic]

Social Media Today

The digital marketing landscape is constantly evolving - check out this collection of digital marketing stats based on recent research

Industry certification a must for social media career success

Sherrilynne Starkie

The more desirable candidates will also have a PR or marketing diploma, or a certificate from a community college. Industry programs fit the bill, too. The post Industry certification a must for social media career success appeared first on Sherrilynne Starkie.

Positive Signs the M&E Industry Can Handle + Deliver Equality

The Realtime Report

Positive Signs the M&E Industry Can Handle + Deliver Equality. Have you ever wondered how the M&E industry, a business that had such a basic premise (entertain folks, give them a few minutes/hours of escape) has evolved into the point guard for change around the world?

Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. ” Just because your industry is boring and unsexy, it doesn't mean you also have to be boring! . Marketers working on government programs.

2012 Social Media Marketing Industry Report

Mindjumpers

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing.

Report 259

Become an Advocate (Not Just a Leader) in Your Industry

SocialFish

To keep up with your ever-changing industry, you have to move beyond the traditional “business leader” position and adopt the role of “industry advocate.”. You’ll earn the respect and appreciation of others in your industry. What Is an Industry Advocate?

Content Marketing for Regulated, Boring and Unsexy Industries

Social Media Today

Even those in 'boring' industries can create entertaining, effective content, as contributor Pam Moore explains

2018 PPC Industry Statistics [Infographic]

Social Media Today

PPC (pay-per-click) is the umbrella term used to talk about all paid digital marketers campaigns. Last year alone, marketers spent $10.1 Billion in PPC, with Google Ads and Facebook as the market leaders in the space

Social Media Has Changed The Fashion Industry

Mindjumpers

For a while ago, I wrote a blog post called 4 Ways Social Media Has Changed The Fashion Industry pointing out among other things how bloggers has become the new (and most important) influencers and how the brands get more and more humanized. Social media is changing the fashion industry.

Influencer Marketing: A Phony Industry Based On FalsePremises

Forbes Social Media

Some people will attain positions where they can help change things or sell products and services, but it won’t be thanks to some trashy industry based on poorly planned activity No, influencers are not going to rule the world. At least not the kind of influencers we’ve seen so far.

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. This can be referred to as co-created content marketing. Influencer Marketing in a Nutshell (episode 96).

Libya’s Media and Marketing Industries Inching Forward

Waxing UnLyrical

Yes, we’re even starting to talk about marketing. The Tripoli trade fair grounds are hosting an event practically every week, offering businesses from telecoms to fashion, and garden furniture to construction, the opportunity to show off their wares to industry and consumers alike.

Is the Financial Services Industry Poised for Market Disruption?

SocialFish

If the financial services industry is to keep up, it needs to: embrace and acquiesce to the new customer mindset. evolve the existing systems and processes that aren’t in sync with the market expectation. Digital is Turning the Industry on its Head.

11 Instagram Strategies & Industry Secrets You’ll Learn at LaterCon 

Later

While we’re busy working behind-the-scenes to get ready for the big day, all you have to do is tune in to our digital conference on September 12th to learn the best Instagram tips, strategies and industry secrets out there! . A totally-free, completely-digital Instagram marketing conference.

How to Track Social Media ROI for the Financial Industry

agora pulse

Financial institutions have recently stepped into the social media game more dynamically, realizing they can reach more customers and generate leads through social media marketing. For instance, let’s assume the marketing department in a financial firm has 4 employees.

Who sets the beat in the electronic music industry?

Audiense

The music industry generates an increasingly fruitful business, partly thanks to technology. Influencer Marketing Audience Intelligence

Is Your Event’s Success Tied to Your Industry’s Performance?

SocialFish

———— If you run a trade association event or series of events, there’s a good chance that a portion of your event success is dependent on the success of your industry. How is your sector performing relative to the overall market?

2015 Facebook Industry Report – Video on the Rise

Saying It Social

A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on. Facebook Content Marketing facebook Facebook Engagement Industry Report social media Videos

How Netflix’s social media strategy dominates the online streaming industry

Unmetric

Netflix also has the highest engagement compared to its competitors in the industry owing to its large fan base and a content strategy that understands its audience.

What “Industry Presence” is — and Why It Matters to Online Visibility

Webbiquity SMM

The web presence optimization (WPO) framework includes tracking and measuring online marketing metrics for five key channels or disciplines: Press (PR), Social, Website (SEO), Paid, and Industry. being active in trade or industry organizations and associations.

What Marketers Need to Learn from the Entertainment Industry

Convince & Convert

Whatever business you think you are in, you are now in the entertainment industry—and most marketers are ill-prepared. It was like corporate water boarding—There should really be a UN inquiry into the marketing practices of the Mad Men era through today.

Should You Use Your Industry’s Most Popular Hashtags or Get Creative?

agora pulse

How do you use hashtags in your marketing right now? Many social media managers and marketers often just find the most popular hashtags and use them—but don’t know whether that’s a good idea. ” The answer will all depend on your industry. Social Media Marketin

2015 Facebook Industry Report – Video on the Rise

Saying It Social

A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on. Facebook Content Marketing facebook Facebook Engagement Industry Report social media Videos

4 Ways Social Media Has Changed The Fashion Industry | Mindjumpers

Mindjumpers

Is there really any change on how the world’s luxury brands are marketing themselves? One of the fashion industry’s greatest blogger is 13-year-old Tavi (who has already been to a number of the greatest fashion shows and is referred to as one in the “frontline of fashion&# ).

Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. Another 50% brought on an agency partner based off an industry specialty or experience reaching a particular audience.

Survey 197

Social Media Marketing For Health Insurance Industry

The Marketing Blog

Health Insurance marketing has always been perceived as a challenging subject. The key players in the health insurance industry have been dealing with prominent issues such as consumer trust and category education. Filed under: Social media Tagged: health insurance , health insurance marketing , presentation , Social media. Social media health insurance health insurance marketing presentation

Is Your Event’s Success Tied to Your Industry’s Performance?

SocialFish

If you run a trade association event or series of events, there’s a good chance that a portion of your event success is dependent on the success of your industry. How is your sector performing relative to the overall market? Is my industry viewed as high-risk or “safe” for investors?

How to track social media ROI for the financial industry

agora pulse

Financial institutions have recently stepped into the game more dynamically, realizing how they can reach more customers and generate leads through social media marketing. For instance, let’s assume the marketing department in a financial firm has 4 employees.

Ugly Drinks’ Four Secrets to Disrupting a $392 Billion Industry

Buffer Social

And now, Ugly Drinks is creating a new, healthier future for the $392 billion soft drinks industry, challenging giants like The Coca-Cola Company, PepsiCo and Red Bull head on. Telling ‘every truth’ means that Ugly has to take a stand on topics outside of the drinks industry too.

5 Industries to Research for New Investment Opportunities

The Realtime Report

5 Industries to Research for New Investment Opportunities. Finding new investment opportunities for your portfolio means having your ear to the ground on new industries that are up and coming. Consider companies like ZIXI, GLUU, and PLUS as new players in the industry.

Understanding Your Industry as a PR Newbie or Intern

Meltwater

The cornerstone of being a successful PR pro or marketer is understanding your market. Any… Read More.

How Brands in the Pharmaceutical Industry Stack Up

Unmetric

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. Social Media Marketing pharma

28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. What is content marketing?

How Marketing Gets Done in a Regulated Industry

Convince & Convert

She has worked in social leadership roles for healthcare in addition to financial services organizations, so she has a lot of experience working with social media within regulated industries. Buy-In Outside the Marketing Team.

Content Marketing in a Nutshell for Business

Pam Moore

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing. Definition of content marketing. Content.

Making Music Industry Contacts on LinkedIn: Being a Professional Musician

Devumi

Musicians are always looking for ways to make contacts in the music industry. You may not think this, but LinkedIn is a surprisingly useful tool for reaching out to music industry contacts. Reaching out to music industry contacts Connecting with music industry […].

Become a LinkedIn Influencer, Thought Leader, and Trusted Industry Voice

Devumi

Thought leaders are highly respected within their industries and wield a large amount of influence. Here is how you can become a LinkedIn influencer to position yourself as a thought leader and trusted industry voice on this business oriented social platform.

[infographic] Industrialized vs Humanized Companies

Convince & Convert

These “Best Practices” were developed as we industrialized America and overlaid the same assembly line thinking to how we treat employees, customers and the community. “Life finds a way.”

Are industry vendors deserting ASAE’s annual meeting?

SocialFish

Does that seem like a lot less industry people (non-association execs) to you this year? Anecdotally, I know of a whole bunch of companies who are leaving the association market altogether.)