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11 Types of Video Content Every Business Needs to Create

Rebekah Radice

Still, there are some types of video that are more engaging than others. That’s why I’ve pulled together a list of the top types of video every business should create. The Most Engaging Types of Video Content You Need to Create. What type of videos will you create ? Thought Leadership Videos. Brand Videos.

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The Sales AI Takeover: 5 Use Cases To Test Today

Convince & Convert

All the big solution providers (Salesforce, HubSpot, Demandbase, etc), and a few new ones, are working to build the all-in-one Sales AI solutions. AI tools are also making this type of messaging less clunky. But, no one is there yet. Focusing on use cases first is more helpful to your overall strategy.

Hubspot 129
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How to Find Your Audience on Social Media

Social Media Strategies Summit

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” The last thing you want is for all those posts to be seen by the wrong people — those with little or no interest in the product or service you sell. Sound familiar?

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How marketing automation empowers your team, and whole org

Sprout Social

This is where you identify what type of outreach to conduct at every touchpoint of the customer journey—and where automation fits in along the way. These types of workflows and processes create a shared framework that marketing and sales strategies can be built around.” Campaigns can even be extended to SMS, right from HubSpot.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

Instead, to benefit from this type of marketing, you must invest your energy into converting leads into customers. After all, the format was rated as the most effective type of content by 45% of marketers in Semrush’s latest State of Content Marketing Survey. There are multiple ways to achieve this goal.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Often, they don’t think they have the right type of content or they simply don’t know what to post on Instagram. With a short lifespan of 24 hours, this ephemeral content type is extremely popular among users as it creates a sense of urgency. HubSpot: Lay a Bet on Instagram Video Marketing.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Synthesio divides data types into social-declarative data and digital-bevavioral data. HubSpot Source: HubSpot HubSpot’s social listening tools allow you to create keyword monitoring streams and set email alerts for specific keyword mentions. You can add the Hootsuite integration to HubSpot for additional features.