article thumbnail

Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]

Mindjumpers

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline.

Metrics 268
article thumbnail

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Some of the best ideas never make it to market simply because the person behind the idea doesn’t know how to get the buy-in, obtain the budget, needed support to make it a reality. You don’t know how to align social media to business goals and objectives your executives and key stakeholders care about. Episode Highlights.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

White paper on Social CRM for associations

SocialFish

We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. The white paper deconstructs Social CRM into its basic parts and applies the concept to association management. Here’s how to subscribe.

article thumbnail

How Bloggers Can Create and Use White Papers

Kikolani

A white paper is a cross between a magazine article and a corporate brochure. They posses both the educative qualities of a magazine article and the persuasive qualities of a brochure, this educative and persuasive quality of a white paper makes it one of the most powerful marketing tools. To directly generate leads.

Blogger 128
article thumbnail

How to Kick-Start Your Content Marketing [Report]

Mindjumpers

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. The seven steps to follow towards a successful content marketing strategy and program is illustrated in the following figure from the paper: Define what you want to obtain.

Report 242
article thumbnail

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

It is also not just a matter of using the right tools to make your videos look good or learning how to play the newsfeed algorithms on all of the top social networks. How to determine your personal branding goals. How to develop your own personal branding strategy. How to be aware of your digital body language.

Brands 162
article thumbnail

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Would you like to better understand how to develop co-created content working with influencers and internal employee advocates to zoom real business results? How to choose the right influencers, to create the right content for the right audiences, goals and objectives. How to develop a co-creation content marketing plan.