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Free Social Media Strategy Template For 2023 [+ 5 Brand Examples]

Keyhole.co

Download our free social media strategy template to help develop a plan with more ease and speed. Defining goals — and keeping them in mind while completing the template — will ensure your social media strategy has a clear focus. Take the story of Delta Hotels and digital strategist Mike McCready as an example.

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Facebook Updates: Dynamic Ads and Website Custom Audience Enhancements

Jon Loomer

Dynamic Ads work by providing Facebook with a product catalog and an ad template that would change based on factors like viewing a product, but not purchasing. A travel website can now dynamically show ads for a hotel or group of hotels based on travel intent. Dynamic Ads for Instagram.

Hotels 113
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How to use AI analytics for targeted business decisions

Sprout Social

A hotel, anticipating a surge in guests during the summer months, wants to provide a higher degree of personalized guest experience to achieve greater customer satisfaction. Tie them all together using our intuitive report templates and share insights securely across teams within the organization for faster, smoother collaboration.

Analytics 112
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5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

SPGLife was another popular hashtag that popped up during our research as part of the outreach strategy of the Starwood Hotels group, with over 4,500 mentions over the last three months. Right: Screenshot from the Starwood Hotels website. Download our How-To guide “How to Engage With Customers at Every Step.

Hashtag 60
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How to Conduct a Social Media Competitive Analysis (Free Template)

Hootsuite

This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. Get the template now! Here are some items to list in each quadrant of the SWOT template. Gather intel.

Analysis 145
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Social Selling Tips: 3 Sales Lessons from The Amazing Race

Koka Sexton

Selling online can be its own Amazing Race, except we don’t (necessarily) have to eat bizarre foods or skydive off of a Vegas hotel to reach our goals. For job changes, a response plan might inlude names of additional contacts and template InMails to establish a new connection. Remember the Clues.

Tips 96
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How to define and share your core brand values effectively

Sprout Social

She launched her career journey with an internship at a hotel by the beach. Download the free corporate communication plan template to get started. On social, Marriott International’s values are on full display. Meet Melissa Stricker, General Manager for Fairfield by Marriott Charleston in West Virginia. pic.twitter.com/mhoW5YcX6P.

Brands 128