Does QR stand for Quasi-Ridiculous? (an analysis)
Convince & Convert
JULY 18, 2011
In fact, the QR code itself is substantially larger than the logo of the company (Crowne Plaza Hotels). If you want to run an expensive national print ad campaign to make sure people think your hotel is all post-modern and zeitgeisty , then I guess this qualifies as killer graphic design. But that’s when SMS was still cool.
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