Social media and health care reform

Sherrilynne Starkie

In the era of health care reform, hospitals need to figure out how to do more and more, with less. Social media can play an important role in patient care, patient support, health research, education, training, advocacy, and more.

Third Tuesday Ottawa: social media in health care

Sherrilynne Starkie

The sold out Third Tuesday event this week in Ottawa saw the city’s social media crowd fill the room at Maxwells on Elgin Street to learn about social media and health care.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Should We Expect Health Care Professionals To Post And Tweet?

SocMed Sean

There’s no doubt about the fact that patients are becoming more vocal in the social media space. Often absent from the online conversation, however, is the voice of the health care professional. Do they not understand how the various social media channels work?

Why #PatientsAreNotFaking Began And What It Says About Health Care

Forbes Social Media

A video on social media got quite a reaction, which exposed a bigger problem

An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Advocate Health Care launched a unique program to bring attention to breast cancer prevention, treatment and support. About Advocate Health Care. Advocate Health Care is the largest health system in Illinois and one of the largest health care providers in the Midwest.

An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Advocate Health Care launched a unique program to bring attention to breast cancer prevention, treatment and support. About Advocate Health Care. Advocate Health Care is the largest health system in Illinois and one of the largest health care providers in the Midwest.

Importance of Social Media Training in Healthcare Industry

Social Media Marketing

Social Media today has an undeniable power of spreading information, growing the business and developing community. Both individuals and businesses in healthcare industry use social media to stay connected, communicate and sometimes market their products and services.

How To Kill Relationships With A Slap In The Face

Waxing UnLyrical

I don’t care how famous you are. I don’t care how powerful you are… or think you might be. I don’t care which boards you sit on. Im very, very careful about verbal agreements. all make mistakes sure, but be big enough and care enough to admit them.it

Branding You: using social media to find a job

Sherrilynne Starkie

My short presentation focused on how to use social media for job search. I gave a brief overview on how recruiters use social media to source applicants and advertise vacancies. Using Social Media to find a job. Related posts: Social media in health care.

Social Media: The Key to Transforming Doctor-Patient Communication

Waxing UnLyrical

You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message?

A 12 Word Social Media Policy

SocialFish

Continuing my “awesome finds on the interwebs” series this week, here is the Mayo Clinic Center for Social Media’s 12-word social media policy. The biggest risk in health care social media is not participating in the conversation.

CVS Sets Example For Social Media Strategy

The Social Media Incubator

“As a health care company, it’s time for us to take a stand and to put our customers, colleagues and patients on a path to better health,” the company said on their Facebook page. So what can your business learn from CVS on social media strategy?

Crowdsourcing Our Health – Using Social Media to Educate and Unite.

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 This movement, known as Health 2.0, THINK-Health Three different things happened to me last week that got me thinking about this concept of Health 2.0.

How to Write a Social Media Policy

Webbiquity SMM

Why is having a social media policy in place so critical? Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. Essential Topics for an Organizational Social Media Policy. Social sharing sites (e.g.

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Waxing UnLyrical

and will be particularly interesting to you if you work at the intersection of health care and social media. You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick.

Obamacare And Social Media: 5 Must-Reads

Firebelly

The Patient Protection and Affordable Care Act (aka Obamacare) health insurance exchanges have opened and social media is being used to both promote and debate the new law. GetCovered Obamacare Square: Health Care Tries to Go Viral.

17 Tweetchats for Social Media, Marketing and PR folks

Direct Marketing Observations

I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well.

5 Ways to Deal with Seasonal Dips in Search Engine Traffic

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals. Reach out – You’ve been meaning to get more involved in brand and content awareness building activities such as social media marketing; now’s the time.

11 Things Health Leaders Need To Know About Social Media & Marketing

Forbes Social Media

Marketing of technology and public health have great disparities, but also that leadership in health care are not executing on their brands, social media or marketing. hospital identity and health branding are paramount for success in a community. Here are crazy social media stats.

Cool Association Social Media Jobs This Week – March 2

SocialFish

We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board !

Proceed with Caution When Being Active on Social Media Sites

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Proceed with Caution When Being Active on Social Media Sites Being active on social media networking sites such as Facebook and Twitter is a great way to build business relationships. In light of this weekend’s events, you may be tempted to voice your opinion (whether positive or negative) of the health care reform bill.

Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts

The Social Media Hat

Social Media Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts. Creating content for social media can be tough. Luckily, there are things you can do to make your content shares more social media friendly.

Social Pros Podcast – Super Bowl Social Media Command Center

Convince & Convert

This is Episode 1 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Taulbee Jackson , CEO of Raidious , the social and content agency that built and is managing the Super Bowl Social Media Command Center.

Putting your best foot forward in PR

Sherrilynne Starkie

Branding You: Leveraging social media to maximize your job search. Related posts: Social media and health care reform. events Featured Headline public relations Social Media cprs Ottawa

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 7 Reasons I’m Moving to Bloomington Indiana August 11th, 2010 |Written By: Jay Baer | View Comments Tweet Top 7 Reasons I’m Moving to Bloomington, Indiana: Skin too dry.

I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 As you might imagine, neither of these conclusions bode well for the long-term health of a virtual community behind the firewall.

Quantum Entanglements: The Social Media Scandals

Techipedia: Tamar Weinberg

kd kelly, aka dotlizard , who has learned a harsh lesson or two in her time on the internets, and wants to warn us about the dangers of social media as it relates to trusting relationships that end in lies, deception, and hurt. be careful out there.

6 Powerful Social Media Lessons from Tourism that will Boost Your Brand

Socially Sorted

We can learn a lot from the Tourism Industry when it comes to Social Media Smarts. . In this post I share 6 Powerful Social Media Lessons from Tourism that work… that you can implement in your business to boost your brand too! .

The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

Why can’t your social media program do that? The best – and most effective – social media programs aren’t based on promotions and message distribution. That’s understanding that social media success is a long putt, not a tap-in. Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. link] arikhanson What's the key to social media success?

#MyPillStory & the Anti-Baby App: Why Pharma Can’t Afford to Ignore Women’s Health on Social

Talkwalker SM

Women’s health is a massive topic online. Surveys have shown that looking up health information is one of the main reasons why women use the internet. Below is a virality map that shows how her tweet spread across social networks: .

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#.

List 145

When The Supremes Rang My Bell

Waxing UnLyrical

Because to be a part of the public relations profession… … working for an agency that does a ton of (great) work in the health care area… … be physically in D.C… What else are you doing, how else are you using digital media creatively?

Hey PR pro! Are you using paid?

Sherrilynne Starkie

If you are like a lmost half of PR professionals you do not use paid promotion or social media advertising as part of your communications strategies and plans. Likely, you are a PR purist who believes that earned media coverage is the Holy Grail.

Judge Confirms: You Have No Privacy. Get Over It.

Socialized

He was saying that our private information was already in the hands of credit card companies, health care providers, and so many other third parties, the notion that we control this information is flawed. All of the social networking leaders have stumbled. Tags: Online Privacy Social Media Facebook Google privacy Google Buzz My old boss, Scott McNealy, former CEO of Sun Microsystems, said , in 2003, “You have no privacy. Get over it.&#

Awesome Association Jobs This Week – February 2

SocialFish

We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Develop and manage the marketing strategy and tactics to maximize the reach and impact of health-focused messaging and campaigns.

Study: Facebook Fan Pages are Great Marketing Tool for Businesses

Bill Hartzer

According to Dholakia, the results of the study indicate that Facebook fan pages provide an effective and low-cost way of social media marketing. Tags: Social Media Marketing

Study 156

Civic Crowdfunding vs Tax – Collaborative Government #Gov2

Laurel Papworth

Social Media and Government: With the Australian Budget being handed down yesterday, I got to thinking again about civic crowdfunding and how it probably will be the future whether the Government allows it or not. Slactivism & social distribution. Caring but not committed.

5 Steps Required to Building a Best Practice Digital Analytics Function

Convince & Convert

The communications landscape has forever changed with the explosion of social and digital media. That explosion has meant that few communications plans are being developed without this sort of media factored into the program. social media measurement

The Next Big Thing in Social Networks

Socialized

How much information are you willing to make public in order to improve your social networking experience? What capabilities might the next social networks have to “improve&# our intimacy with our online friends? Creddy is a social network that makes your FICO credit score available to all of your social network friends. Pollygraf, as its name implies, is the truthful social network.

Monday Roundup: Overcoming Obstacles

Waxing UnLyrical

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]. In this WUL classic, Rachael Seda explores three social media obstacles health care providers face and the underlying opportunities each present. It’s still cold here.

Is Your Online Community Changing with the Times?

SocialFish

Two associations way ahead of the open community curve is the Society of Corporate Compliance and Ethics (SCCE) and the Health Care Compliance Association (HCCA).

Awesome Association MarComm Jobs – Week of August 30

SocialFish

We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . Senior Vice President of Communications , 340B Health – 340B Health has an opening for a SVP of Communications at our growing non-profit health care trade association.

Proving Value vs ROI in PR

Proactive Report

Here’s one example of how it is being done in the health care sector. Online PR Social Media Case Studies costs crisis online PR PRSA revenue ROI value 2014 will see more emphasis on reporting PR results.

ROI 77