Oktopost

MARCH 7, 2022

But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. What tools they are using.

B2B 155

B2B Sentiment Analysis Reputation 155

Buffer Social

MAY 1, 2017

These could be templates, a checklist, blog posts, white papers, ebooks or lots of other great things. We’d love to connect with you at @buffer on Twitter or with the hashtag #bufferpodcast. Thanks for listening! Enjoy the show? — About the Show.

Facebook 103

Facebook CPC Avatar Social Media Management 103

Hootsuite

MAY 31, 2023

Repurposing content Looking to turn a white paper into an Instagram post? Create a list of hashtags that a forestry company could use on Instagram. Just feed it a few details about upcoming events or campaigns and then let the AI generate dates, times, and content types for your brand.

Social Media 140

Social Media HootSuite How To URL 140

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Holy Social!

Activities 141

Activities Social Media Mobile Geotagging 141

Pam Moore

DECEMBER 9, 2019

Possible white-paper (y/n). Purchase cycle (awareness, consideration, preference, purchase, loyalty). Categories / Playlists. Draft due date. Primary keywords (5-10). Blog categories. Supporting image(s). Other supporting media (image, video, podcast) and location of the asset (url etc.). Integration with other supporting assets.

Template 78

Template Templates Social Media Content 78

Pam Moore

DECEMBER 9, 2019

Possible white-paper (y/n). Purchase cycle (awareness, consideration, preference, purchase, loyalty). Categories / Playlists. Draft due date. Primary keywords (5-10). Blog categories. Supporting image(s). Other supporting media (image, video, podcast) and location of the asset (url etc.). Integration with other supporting assets.

Template 78

Template Templates Social Media Content 78

Kikolani

FEBRUARY 3, 2012

Develop Irresistible Content with this 4-Point Formula – If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. Social Media / Social Networking.

Mashup 113

Mashup Resources RSS SEO 113

Myrland Marketing

MAY 22, 2015

Perhaps this is a white paper, a video series that summarizes recent developments in legislation your clients might care about, or an audio recording of a recent presentation you made (even if it was 10 minutes ago sitting in your office). Provide an opt-in box for them to sign-up to receive another piece you’ve written.

Conversation 40

Conversation Hashtag Questions Meeting 40

Buffer Social

DECEMBER 17, 2018

These could be templates, a checklist, blog posts, white papers, ebooks or lots of other great things. Feel free to connect with our team at Buffer on Twitter , Buffer on Facebook , our Podcast homepage , or with the hashtag #bufferpodcast. She talked about how critical lead magnets are in advertising. Thanks for listening!

Social Media 110

Social Media Marketing Curata Influencer 110

Pam Moore

NOVEMBER 28, 2018

Possible white-paper (y/n). Purchase cycle (awareness, consideration, preference, purchase, loyalty). Categories / Playlists. Draft due date. Primary keywords (5-10). Blog categories. Supporting image(s). Other supporting media (image, video, podcast) and location of the asset (url etc.). Integration with other supporting assets.

Template 60

Template Templates Content Social Media 60

Pam Moore

NOVEMBER 28, 2018

Possible white-paper (y/n). Purchase cycle (awareness, consideration, preference, purchase, loyalty). Categories / Playlists. Draft due date. Primary keywords (5-10). Blog categories. Supporting image(s). Other supporting media (image, video, podcast) and location of the asset (url etc.). Integration with other supporting assets.

Template 60

Template Templates Content Social Media 60

Pam Moore

JUNE 28, 2019

Possible white-paper (y/n). Purchase cycle (awareness, consideration, preference, purchase, loyalty). Categories / Playlists. Draft due date. Primary keywords (5-10). Blog categories. Supporting image(s). Other supporting media (image, video, podcast) and location of the asset (url etc.). Integration with other supporting assets.

Template 60

Template Templates Content Marketing 60

Pam Moore

JUNE 14, 2017

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper). SoundCloud.

Training 166

Training Authentication Social Networking Resources 166

Sprout Social

FEBRUARY 22, 2021

Embrace the hashtag. Regardless of how you feel about hashtags, they do make an impact on your social content. If you’re not using a few hashtags per post, you’re missing opportunities to amplify the post beyond your existing followers. to drive conversion-focused content like webinars or white papers.

B2B 137

B2B Social Media Hashtag Press Release 137

Webbiquity SMM

JANUARY 2, 2013

30% of marketers report using hashtags tied to specific campaigns, while 26% use Promoted Tweets. The most popular type of content: white papers, read by 88% of buyers. Jeff Bullas ). What’s the most popular marketing tactic on Twitter? Marketing Charts ). AddThis Blog ). Polaris B ). 6 LinkedIn Facts. Earnest Agency ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

MARCH 4, 2016

Go through your old blog posts , presentations, and white papers. Always use relevant hashtags when posting on Twitter to improve engagement. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. For industry-specific content, LinkedIn Pulse is also worth checking out.

Marketing 60

Marketing Statistics Directory Data 60

Pam Moore

NOVEMBER 3, 2019

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. 15 Tips to Zoom Your Online Brand (white paper). 15 Tips to Zoom Your Brand (white paper).

Social Media 60

Social Media Template Templates Training 60

Sprout Social

NOVEMBER 11, 2020

When it comes to establishing one’s brand as an authority, few resources get the job done like a data-driven white paper. Longer than your typical blog post and more in-depth than an ebook, a white paper is a well-researched piece of content designed to educate readers on a specific topic. Planning for success.

Strategy 130

Strategy Content How To Survey 130

Webbiquity SMM

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. On Twitter, search for hashtags relevant to your industry, or peruse Twitter directories like Twellow and WeFollow. Content is like singing a song. Amplification (done well) is like singing that song into a microphone. On American Idol. Late in the season.

B2B 190

B2B Social Media Alltop Marketing 190

Keyhole.co

FEBRUARY 17, 2023

Use hashtags to reach relevant audiences Hashtags effectively attract your target audience to your social media posts. Implement the right hashtag marketing strategy to increase brand engagement. Use popular hashtags relevant to your brand by mentioning the brand name or any other such hashtag.

Strategy 52

Strategy Brands Discount Hashtag 52

Keyhole.co

JANUARY 4, 2022

Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees. Analyze hashtags – Find out the hashtags that brought the maximum engagement and how often you should be using them.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Hootsuite

JULY 25, 2023

Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. You can now add media, hashtags, and more. Re-write this email to appeal to social media marketers [INSERT EMAIL]. Re-write this Instagram post for Twitter. Keep the post to 250 characters. INSERT POST].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Webbiquity SMM

JUNE 10, 2014

. • Make a list of the questions that your customers and prospects ask most frequently (talk to sales and customer service reps if necessary to generate this), then provide content in various formats (blog posts, white papers, video, presentations, infographics) that answers those questions. Best practice: use an image with this. •

Conference 196

Conference Social Media SEO Marketing 196

Sprout Social

APRIL 10, 2019

Although there are benefits to reading through in-depth reports and white papers, social media has its own distinct set of advantages for industry analysis. Hashtags are more or less the social equivalent across most social networks. This analysis includes hashtags, too. . Authenticity. Look at your share of voice.

Analysis 100

Analysis Industry Social Media How To 100

Webbiquity SMM

MARCH 29, 2016

It’s also important to use hashtags correctly. Hashtags are very important on Twitter but can’t contain spaces. One “offer” update: The best offers on social networks are top-of-the-funnel content assets like eBooks, white papers, reports, guides or assessments behind a download form.

B2B 100

B2B Social Media Strategy Marketing 100

Social Media Strategery

JUNE 21, 2009

Crowdsource white papers and presentations! And in some cases, these technologies DO allow organizations to realize these benefits – well, except for maybe the last one, but you get the idea. &# [link] sradick Thanks for the heads-up Cam – I saw this hashtag floating around the other day too. Enterprise 2.0

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Sprout Social

JANUARY 25, 2019

Takeway: If you have blog articles, eBooks, or white paper landing pages, use those across your social media accounts. Takeaway: Use a hashtag that involves your customers. When writing up a post, remember you are talking to human beings — so be helpful and use personality in your posts.

Engagement 109

Engagement Hotels Brands How To 109

Oktopost

JUNE 9, 2020

Give an overview of your social media goals, target audience, competitors, content tactics, custom hashtags, etc. For example, an employee’s tweet linking to your latest white paper might produce a spike in downloads or a single LinkedIn message about an upcoming webinar might lead to more registrations.

B2B 144

B2B Survey ROI Metrics 144

Sprout Social

APRIL 25, 2022

The takeaway: Between sell sheets, case studies, white papers and other marketing endeavors, B2B brands have an abundance of content to work with. Blogs and white papers can be recycled into carousel posts for maximum engagement. The Drift social team cuts podcast recordings to use as clips for Instagram feed posts.

B2B 123

B2B Instagram How To Marketing 123

Webbiquity SMM

NOVEMBER 12, 2013

Another opportunity being squandered: More than 90% of B2B marketers consider webinars/webcasts, e-books, white papers, and published articles to be either “very” or “somewhat” effective in achieving SEO and marketing objectives. Use hashtags—but sparingly. BizReport ). MarketingSherpa ). Brandpoint ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

APRIL 8, 2014

Facebook Finally Gets Hashtags: 10 Smart Ways to Help B2B Marketers by Inbound Visibility. fundraising, seminar, handmade trade, etc.) and sharing it with attendees is a great way of increasing your brand’s buzz online.” ” Does Facebook Work for B2B Lead Generation? fundraising, seminar, handmade trade, etc.)

Facebook 223

Facebook Marketing B2B Advertising 223

Writtent Blog

MAY 15, 2013

For many companies, it’s no longer enough to blog three times a week and release a white paper once a quarter. To truly gain attention for your content curation strategy, utilize hashtag searches and frequent monitoring to find information before it goes viral. Curation Establishes Thought Leadership.

Curation 103

Curation Curata Content Mashup 103

Convince & Convert

FEBRUARY 26, 2016

A single white paper or ebook can bring you more natural backlinks than any of the generic 500–1000 words post that can entertain your audience only for a limited period of time. Set aside time to explore the relevant hashtags and Twitter chats that gather your industry leaders. Build Something Better.

SEO 60

SEO Research Industry Influencer 60

Sprout Social

MAY 10, 2023

Use trending hashtags Using popular hashtags in your tweets can accelerate your visibility and help you reach new audiences. Hashtags make your content can appear in broader conversations, exposing your brand to users who might not have found you otherwise. Now, how do you find the right hashtags for your brand?

Twitter 107

Twitter Hashtag Sentiment Trends 107

Convince & Convert

DECEMBER 30, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Listicle Summaries.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Listicle Summaries.

Types 60

Types Content Diagrams Posterous 60