Hootsuite

APRIL 3, 2023

Bonus: Download your free pack of 5 customizable Facebook cover photo templates now. A Facebook engagement post is a type of social media post that increases your Facebook Page’s engagement rate by encouraging your followers to take action. Luckily, it’s never been easier for anyone to create great-looking media.

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

MAY 11, 2021

Social media optimization (SMO) is an entirely different ballgame. Because while businesses at large are on board with social media, many fail to make simple changes that could significantly boost their performance. In this guide, we’ll break down some easy social optimization techniques for brands big and small.

Social Media 132

Social Media Strategy Engagement Hashtag 132

Hootsuite

MAY 3, 2022

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Social media marketers. Combine this with an effective content curation and UGC strategy , and you’ll have plenty of prime social content that requires very little input from a human.

Social Media Management 96

Social Media Management Tools Social Media Content 96

Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Simply look up trending hashtags , music and videos, and join in.

How To 132

How To Hashtag Influencer UGC 132

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LiveThere: Airbnb Uses Data For Hashtag Inspiration.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. That’s why we’ve broken down the in’s and out’s of social media and the beauty industry for brands looking to stake their claim.

Industry 102

Industry Social Media Hashtag Instagram 102

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. Social media posts. Measurable.

Campaign 137

Campaign Engagement Marketing Hashtag 137

Hootsuite

JULY 6, 2022

Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. Social commerce is a subset of eCommerce. It involves buying and selling over social media. UGC is a persuasive form of free advertising. Start stopping thumbs and selling more today.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

MAY 18, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. What is short-form video?

Video 112

Video HootSuite How To UGC 112

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . A super-strong branded hashtag! .

Curation 68

Curation Feed Feedly UGC 68

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Ask your followers to post pictures or videos of your product with your branded hashtag. Take a cue from Glossier and repost UGC on your profile and stories. Opt for a user name that directly represents your brand identity.

Instagram 59

Instagram Badge Authentication How To 59

Later

NOVEMBER 13, 2019

To help you map out what 2020 could look like for your brand on Instagram, we teamed up with Erin Dykstra from Something Social LA , Micah Heykoop of Matte Black , Jordan Hughes, Social Media Lead at Ritual. . Instagram Aesthetic Trends #3: A Curated UGC Feed . Ready to jump on the UGC trend for 2020?

Instagram 85

Instagram Trends UGC Meme 85

Pixlee

DECEMBER 18, 2018

Above all, nanoinfluencers show how authenticity can help branded content resonate with followers and can provide a template for posts in the year ahead. To convert these engagements into sales, brands should leverage the content generated by their Instagram community on channels other than Instagram (UGC).

Instagram 44

Instagram UGC Authentication Influencer 44

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 40

Social Media How To Directory UGC 40

Hootsuite

MAY 16, 2023

In the age of social media visibility and virality, what people say about you can speed its way to millions of people. And that’s why social media reputation management is so important. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Sprout Social

FEBRUARY 5, 2019

As noted in our guide to 2019’s social media trends , the need for conversational commerce is growing. With over half of consumers seeking customer service through social media, today’s social bots can address such concerns around-the-clock. Why, though? And yeah, there’s a reason for that. Shopping bot?

Examples 110

Examples Strategy Marketing Discount 110

agora pulse

MAY 13, 2020

These tools can help you grow your business and get more out of this popular social media platform. Using Easil , you can design social media graphics in minutes. Start with an Instagram post or Stories template, and add text or graphic elements that make your brand shine. For Hashtag Research: RiteTag.

Instagram 191

Instagram Tools UGC Marketing 191

Sprout Social

DECEMBER 14, 2018

As businesses invest more and more in social media, they want to make sure they’re receiving a positive ROI. Presenting your social data in such a way that actually makes sense to your colleagues. Struggling to convey your social activities to your team? Getting started with social media reporting.

Template 88

Template Templates Report Social Media 88

Later

FEBRUARY 6, 2019

If you regularly post user-generated content (UGC) , or if you work with photographers to populate your feed, keeping track of all the media for your Instagram page can be hard. And there are so many ways you can incorporate the social holiday into your content and feed. Once again, it’s all in the planning!

Instagram 62

Instagram Tips Content How To 62

Social Media Strategies Summit

DECEMBER 7, 2018

For years, marketers have debated the benefits of social media versus email marketing. Combining email marketing with social media efforts allow brands to target their audience more frequently, ultimately moving them through the customer journey. Read on for 6 ways to integrate social media and email marketing.

Social Media 106

Social Media UGC Marketing Discount 106

Sprout Social

SEPTEMBER 2, 2021

In the world of retail, brands fall into one of two camps: those that embrace social media marketing as a critical component of their customer experience, and those that view it as a nice-to-have. But social media usage is on the rise, with 76% of consumers reporting they used social media more in the last year and 63% purchased on it.

Retail 98

Retail Social Media UGC How To 98

Keyhole.co

JANUARY 30, 2024

No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users? Location Targeting an audience by location is one of the quickest ways to reach your desired crowd on social media. We got you.

Social Media 59

Social Media How To Patterns Sports 59

Keyhole.co

JANUARY 22, 2024

No matter how you interact with brands on social media, you must have noticed one similarity — their consistency over every channel they use. So, how do top brands ensure cohesiveness across their social media presence? By following an on-brand and strategic social media style guide diligently.

Social Media 52

Social Media Guidelines How To Hashtag 52

Later

JUNE 17, 2020

With Later Premium, you get access to your best times to post — they’ll be automatically highlighted in your weekly content calendar, along with other Instagram management perks like suggested hashtags, deeper analytics, and video, stories, and carousel scheduling on Instagram! Step up, Instagram Stories templates ! StoryLuxe .

Instagram 80

Instagram Hashtag How To UGC 80

Later

FEBRUARY 5, 2021

Content batching is one of the most effective ways to create social media content your audience loves. In this guide, we’re breaking down the 8 best ways to batch content for social media and ditch the overwhelm. Ready to plan and schedule your social media posts ? How To Batch Content For Social Media.

Social Media 108

Social Media Content How To Film 108

Sprout Social

JANUARY 20, 2022

Social media campaigns are never as simple as they seem. That’s why it’s so important to have a defined game plan for your social media campaigns before you’re in too deep. 5 steps to creating a social media campaign from scratch. Reaching your audience. Interpreting results. The good news?

Campaign 133

Campaign Social Media How To Project 133

Sprout Social

FEBRUARY 22, 2024

Influencer marketing trend analysis Social media users expect brands to read the room. Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. The best influencer analytics tools recognize the value of social media competitive analysis.

ROI 105

ROI Analytics Influencer Campaign 105

Hootsuite

JULY 17, 2023

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack.

Social Media 70

Social Media Tools HootSuite Price 70

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. To keep your brand from sitting on the sidelines, we’ve broken down the steps to developing a social media marketing plan to carry you through 2019 with a sense of purpose.

Social Media 112

Social Media Strategy Marketing How To 112

Buffer Social

AUGUST 17, 2017

With such a large audience, and some incredibly business friendly updates such as Instagram Ads , Stories , and Business Tools , Instagram is becoming a must-have channel in many social media marketing strategies. Canva is one of our favorite free design tools for creating images for social media, blog posts, and more.

Instagram 111

Instagram Tools Hashtag UGC 111

Sprout Social

JANUARY 5, 2022

Instagram tools for hashtags, listening and trendspotting. Built-in hashtag analytics and the ability to identify top-performing content are a game-changer for winning more followers and engaging the ones you have. Built-in templates for Stories are a plus for brands and influencers. Instagram tools for insights and analytics.

Instagram 134

Instagram Tools Price Hashtag 134

Sprout Social

APRIL 20, 2020

Whether you’re looking to attract more students, engage your current ones or increase donations and alumni relations, social media is a must for all universities. Prospective students are largely looking to social media to help guide them in their college decisions, so having a robust social strategy is essential.

Brands 121

Brands Social Media Education How To 121

Sprout Social

AUGUST 15, 2019

If you’ve been in the industry for a while, you’ll know that social media management is no joke. In fact, social media management requires tons of strategizing and careful execution. To give you a leg up, we’ve put together a list of the best social media management tools to take your marketing game up a notch.

Social Media Management 103

Social Media Management Social Media Tools Tweetdeck 103

Pixlee

SEPTEMBER 27, 2021

With the rise of short-form videos on social media, 86% of businesses are already using video as a marketing tool, and including a video on a company landing page can increase conversion by up to 80%. . People trust other consumers over brands; user-generated content (UGC) is 35% more memorable than other media, and 50% more trusted.

Video 52

Video UGC How To Chemicals 52

Later

SEPTEMBER 18, 2020

If you’re struggling to come up with new and fresh social media content ideas, don’t panic — there are a number of ways you can refresh your posts. In this blog post, we’re sharing 25 social media content ideas to help level up your strategy. 25 Social Media Content Ideas to Level Up Your Strategy.

Social Media 97

Social Media Strategy Content UGC 97

Social Media Strategies Summit

JANUARY 18, 2019

This sentiment extends to the influencers that consumers follow and engage with on social media. Utilizing this type of marketing approach drives awareness, cultivates an audience, and bolsters owned media over time. Hashtag & influencer insights. Increasing website traffic. Expanding reach. Driving conversions.

Influencer 100

Influencer Tools UGC Marketing 100